WPP
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Big blow for WPP as Coca-Cola US media departs for Publicis
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This really isn’t what WPP wanted to hear. Publicis has won Coca-Cola’s North American media, worth $785m blast year, from WPP’s GroupM in a closed ...

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The WIR: ITV Reports Return to Ad Growth, WPP Invests in Stability AI, and IAB UK Forecasts Demise of the Traditional Media Funnel
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In this week’s Week in Review: ITV shares rise after strong results, WPP announces a new AI investment, and IAB sees major changes coming in the ...

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Coca-Cola considers moving its North American media out of WPP
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WPP, no stranger to financial strains as of late, is facing another major headache. Though it’s not decided yet, one of its biggest spending ...

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WPP shares tumble as it slides into negative territory
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WPP shares tumbled nearly 20% in early trading today as the British-based ad holding company reported a pretty grim Q4 2024 with like-for-like ...

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CEO Read’s four day week brews up perfect storm at WPP
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The WPP employee petition lobbying against CEO Mark Read’s demand (if such it turns out to be) that employees return to the office four days a week ...

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