Content
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Create High-Impact Content Using Backward Design — Whiteboard Friday
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So now you're like, "Okay, but Purna, how do I measure it all?" It's not that hard. What I've really found is something that I call the four R's ...

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How to Cut Through Content Saturation — The CMA
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Unlock the secrets to cutting through the chaos of content saturation with expert insights designed to elevate your marketing game. If “Content is King”, ...

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Content Analysis With GA4, BigQuery, R, Sheets, And Data Studio
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This is a guest post – the first one in a long time! The foreword and summary are written by me, Simo, and the rest is ...

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The ‘Ship It’ Manifesto: How to get your content assets out of Marketing Purgatory
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Where do unshipped marketing assets go when they die? We imagine a place called Marketing Purgatory. It’s a gloomy world where unused ads, landing pages and ...

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Using JSON Schema for content models and design systems
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I gave a presentation to the Digital Experience Community on the uses of JSON Schema to support multi-source content and swappable UIs. I covered ...

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US Copyright Office clarifies AI-generated content rules
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The US Copyright Office released Part 2 of its Artificial Intelligence Report on January 29, 2025, addressing the copyrightability of outputs ...

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Podcast: Aged Domains, Video Content, and More…
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Aged Domains can help you rank and grow niche websites faster than ever! However, you must do your research and avoid pitfalls that could harm your ...

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Curated Content from around the Web -Week of August 13 -2019 – Cooking Up a Story
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Hot Food Topics: Curated Content from around the Web -Week of August 13 -2019 – Cooking Up a Story ...

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The Google + Reddit Partnership: What Does This Mean for Your Content Strategy
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In February 2024, Google and Reddit announced a partnership that involved Google’s access to Reddit’s content through official APIs. Ever since ...

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New Year, New Social Content Calendar
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It's that time again. Your calendar is filling up with 2025 planning meetings, and somewhere on that agenda is "social media strategy." Whether you're ...

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