{"id":99987,"date":"2025-02-20T19:17:34","date_gmt":"2025-02-20T19:17:34","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/internet-business\/the-future-of-customer-support-building-trust-with-passion\/"},"modified":"2025-02-20T19:17:34","modified_gmt":"2025-02-20T19:17:34","slug":"the-future-of-customer-support-building-trust-with-passion","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=99987","title":{"rendered":"The Future of Customer Support: Building Trust With Passion"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"col-md-2 p-0 m-0 author-avatar\"><img loading=\"lazy\" alt=\"\" class=\"avatar rounded-circle img-fluid avatar-96 photo lazyload\" height=\"96\" width=\"96\" decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/f60d7e29d9218f5c814c5248edfbaa5b?s=96&amp;r=g\" srcset=\"https:\/\/secure.gravatar.com\/avatar\/f60d7e29d9218f5c814c5248edfbaa5b?s=192&amp;r=g 2x\" data-eio-rwidth=\"96\" data-eio-rheight=\"96\"\/><img loading=\"lazy\" alt=\"\" src=\"https:\/\/secure.gravatar.com\/avatar\/f60d7e29d9218f5c814c5248edfbaa5b?s=96&amp;r=g\" srcset=\"https:\/\/secure.gravatar.com\/avatar\/f60d7e29d9218f5c814c5248edfbaa5b?s=192&amp;r=g 2x\" class=\"avatar rounded-circle img-fluid avatar-96 photo\" height=\"96\" width=\"96\" decoding=\"async\" data-eio=\"l\"\/><\/div>\n<div class=\"col-md-10 author-info mb-2 ps-0\">\n\t\t\t\t          <span class=\"article-by mt-3\">Article By:<\/span><br \/>\n\t\t\t\t          <span class=\"article-info\"><span class=\"byline\"> <span class=\"author vcard\"><a class=\"url fn n fw-bold color-green text-decoration-none\" href=\"https:\/\/www.a2hosting.com\/blog\/author\/cmillera2hosting-com\/\">Cory Miller<\/a><\/span><\/span><\/span><br \/>\n\t\t\t\t          <span class=\"article-date d-block fw-bold\"><span class=\"posted-on\"><time class=\"entry-date published\" datetime=\"2025-02-18T09:40:52-05:00\">February 18, 2025<\/time><time class=\"updated d-none\" datetime=\"2025-02-18T09:41:39-05:00\">February 18, 2025<\/time><\/span><\/span><br \/>\n\t\t\t\t          <span class=\"share-box d-block mt-2\"><strong>SHARE<\/strong> <\/span>\n\t\t\t\t    <\/div>\n<div class=\"mb-3 mt-3 p-0\">\n\t\t\t\t\t    \t\t\t\t\t    <img loading=\"lazy\" class=\"img-fluid lazyload\" alt=\"Vision and Values With World Host Group and A2 Hosting: The Importance of Trust in Customer Care\" style=\"width: 100%;\" src=\"https:\/\/www.a2hosting.com\/blog\/content\/uploads\/2025\/02\/Blog-poster-WHG-x-A2-EP-02-1.webp\" decoding=\"async\" width=\"1024\" height=\"576\" data-eio-rwidth=\"1024\" data-eio-rheight=\"576\"\/><img decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/www.a2hosting.com\/blog\/content\/uploads\/2025\/02\/Blog-poster-WHG-x-A2-EP-02-1.webp\" alt=\"Vision and Values With World Host Group and A2 Hosting: The Importance of Trust in Customer Care\" style=\"width: 100%;\" data-eio=\"l\"\/>\t\t\t\t\t<\/div>\n<p>Have you ever wondered what it takes to build a truly world class hosting experience, especially when it comes to support, trust, and transparency? I recently sat down with Panos Kesisis, COO of World Host Group and A2 Hosting, to talk about our vision for the future and the values that guide us.<\/p>\n<p>From gaming as a teenager to running an agency to leading the largest part of our organization, customer care, Panos shares his philosophy on extreme ownership and support, why he believes trust is built through transparency.<\/p>\n<p><iframe loading=\"lazy\" title=\"On Support &amp; Customer Care with Panos Kesisis\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/hle1TltCyDQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>\u00a0<\/p>\n<h2>It\u2019s All About Trust With Our Customer Care Team<\/h2>\n<p>Caring about customers is the core of our business. As the leader of the largest part of our organization, Panos Kesisis sets the vision and values for our Customer Care team.<\/p>\n<h3>From Teen Gamer to Hosting Leader<\/h3>\n<p>Panos\u2019 journey into the tech world came from unlikely origins. A competitive video gamer in his teens, his team needed a website to continue to grow their brand. Despite his lack of experience, Panos\u2019 team selected him to create the site.<\/p>\n<p>With some guidance from a friend of his father, he created the site using WordPress, new technology at the time. That unexpectedly set him on a career path he couldn\u2019t have predicted.<\/p>\n<p>\u201cThe most exciting thing from this whole story is, as I didn\u2019t know how to build all these things. And I didn\u2019t know that you have to buy a domain name.\u201d<\/p>\n<p>Panos turned to GoDaddy, the hosting company he was using at the time, to help get the site online.<\/p>\n<p>\u201cI sent them an email and two days later they responded to my email and they fixed my issue. And when I was 15 years old, I thought to myself, wow, this is amazing. One day I want to become like them.\u201d<\/p>\n<p>Little did he know he\u2019d eventually become involved in web hosting and even end up working for GoDaddy for a time.<\/p>\n<p>Panos also talks about joining Seb at TSO Host and going on to found Fixed.net and, most recently, World Host Group.<\/p>\n<h3>Building Trust and Transparency in Customer Care<\/h3>\n<p>The goal of World Host Group is to become the most trusted brand in hosting. Panos explains that trust is built on transparency, especially in customer care.<\/p>\n<p>\u201cSo for me, trust is transparency.\u201d And Panos takes this transparency to heart, acknowledging that it\u2019s important to be honest with our customers about mistakes.<\/p>\n<p>\u201cNo company is perfect. There will always be mistakes.\u201d\u00a0 He went on to add, \u201cNo one is perfect, right? And for me, it\u2019s important to own your mistakes and to be transparent about them.\u201d<\/p>\n<p>In terms of handling mistakes, Panos is clear about how he expects our customer care team to act.<\/p>\n<p>\u201cBe honest to your customers. Tell them the truth. Explain to them what happened. Detailed minute to minute explanation of what happened. Look after them.<\/p>\n<p>\u201cBut honesty and transparency for me is number one. That\u2019s how we can become trusted. And that\u2019s how we can achieve our goal.\u201d<\/p>\n<h3>Passion and Ownership Play an Important Role<\/h3>\n<p>Within tech industries, things change extremely fast. According to Panos, the key to remaining successful is a passionate team.<\/p>\n<p>He said, \u201cthe word passion is so important and so underrated.\u201d In his view, you need passion to continue to level up your skill-set.<\/p>\n<p>\u201cIn order for you to go beyond that level, you need to be passionate about it.\u201d<\/p>\n<p>You might be a fantastic developer, but you need something driving you to continue to improve.<\/p>\n<p>Panos also encourages his team to take ownership of issues, even if they cannot directly solve them. No matter where they fit in the organization, he wants his team to drive issues and contribute to solving problems.<\/p>\n<p>\u201cOwnership doesn\u2019t mean we have to fix it ourselves. We just have to drive it.\u201d<\/p>\n<p>He goes on to explain that his customer care team is empowered to work the problem to find a solution for our customers. Even if it\u2019s outside the scope of that employee\u2019s role, they need to continue to drive the issue and get to a resolution.<\/p>\n<p>\u201cAs long as we own the issue and we know where to escalate and we know how to fix this issue, I think that\u2019s going to make us the world\u2019s most trusted hosting company.\u201d<\/p>\n<h3>AI Cannot Replace Customer Care and Technical Expertise<\/h3>\n<p>AI has, without a doubt, changed how many of us work. But Panos is committed to the human aspect of customer care.<\/p>\n<p>\u201cObviously, the AI models are great. They help me on a daily basis. I use them for a lot of my projects. I\u2019m not going to lie, sometimes it\u2019s too good to be true,\u201d Panos said.<\/p>\n<p>But he reminded us that these tools are not a replacement for real care and support. He stresses the role of having humans involved in the support process.<\/p>\n<p>\u201cWe need to have technical expertise. We need to have the human touch. We need to have a personal approach.\u201d<\/p>\n<p>Talking about the role of AI in support, he continued, saying, \u201cThere\u2019s no there\u2019s no automated way that this could work, even if I would be extremely optimistic about AI or how things can be automated in the future. I don\u2019t see a way of this working in any other way.\u201d<\/p>\n<h2>My Full Interview With Panos Kesisis Is Available Now<\/h2>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=hle1TltCyDQ\" target=\"_blank\" rel=\"noopener\">Watch our latest podcast<\/a> now for my complete conversation with Panos Kesisis.<\/p>\n<p>We go into more detail about these topics, discuss the role of aptitude in the hiring process, and joke about starting a company wide video game tournament.<\/p>\n<p>Also, subscribe to the <a href=\"https:\/\/www.youtube.com\/@A2hostingfast\" target=\"_blank\" rel=\"noopener\">A2 Hosting channel<\/a> on YouTube as we continue to explore the evolution and innovation of hosting and how they relate to WordPress, website optimization, and marketing.<\/p>\n<p> <a href=\"https:\/\/www.a2hosting.com\/blog\/category\/agency-success-team\/\" class=\"text-uppercase text-decoration-underline color-green fw-bold\">Agency Success Team <\/a><\/p>\n<\/p><\/div>\n<p><script>\n!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)};\nif(!f._fbq)f._fbq=n;\nn.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;\nt.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,document,'script','\/\/connect.facebook.net\/en_US\/fbevents.js');\nfbq('init', '475481482662863');\nfbq('track', \"PageView\");\n<\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Article By: Cory Miller February 18, 2025February 18, 2025 SHARE Have you ever wondered what it takes to build a truly world class hosting experience, especially when it comes to support, trust, and transparency? I recently sat down with Panos Kesisis, COO of World Host Group and A2 Hosting, to talk about our vision for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":99988,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95],"tags":[2539,13092,2481,13498,952,1313],"dealstore":[],"offerexpiration":[],"class_list":["post-99987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-business","tag-building","tag-customer","tag-future","tag-passion","tag-support","tag-trust"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Future of Customer Support: Building Trust With Passion - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=99987\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Customer Support: Building Trust With Passion - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Article By: Cory Miller February 18, 2025February 18, 2025 SHARE Have you ever wondered what it takes to build a truly world class hosting experience, especially when it comes to support, trust, and transparency? 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