{"id":95605,"date":"2025-02-18T13:58:32","date_gmt":"2025-02-18T13:58:32","guid":{"rendered":"https:\/\/peraltafinancing.com\/analytics\/enhanced-ecommerce-object-builder-custom-variable-template\/"},"modified":"2025-02-18T13:58:32","modified_gmt":"2025-02-18T13:58:32","slug":"enhanced-ecommerce-object-builder-custom-variable-template","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=95605","title":{"rendered":"Enhanced Ecommerce Object Builder &#8211; Custom Variable Template"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div style=\"aspect-ratio: 1834 \/ 2016;\" class=\"figure nocaption\">\n<p>    <a href=\"https:\/\/www.simoahava.com\/images\/2020\/04\/enhanced-ecommerce-object-builder.jpg\" title=\"Enhanced Ecommerce Object Builder\"><\/p>\n<p>    <img decoding=\"async\" class=\"fig-img\" height=\"2016\" width=\"1834\" loading=\"lazy\" src=\"https:\/\/www.simoahava.com\/images\/2020\/04\/enhanced-ecommerce-object-builder.jpg#ZgotmplZ\" alt=\"Enhanced Ecommerce Object Builder\"\/><\/p>\n<p>    <\/a><\/p>\n<\/div>\n<p>The <strong>Enhanced Ecommerce Object Builder<\/strong> <a href=\"https:\/\/www.simoahava.com\/analytics\/custom-templates-guide-for-google-tag-manager\/\">custom variable template<\/a> is a variable template for <a href=\"https:\/\/tagmanager.google.com\/\">Google Tag Manager\u2019s<\/a> <a href=\"https:\/\/tagmanager.google.com\/gallery\/\">community template gallery<\/a>.<\/p>\n<div style=\"aspect-ratio: 1670 \/ 966;\" class=\"figure nocaption\">\n<p>    <a href=\"https:\/\/www.simoahava.com\/images\/2020\/04\/enhanced-ecommerce-object-builder-add.jpg\" title=\"Add Enhanced Ecommerce Object Builder to tag\"><\/p>\n<p>    <img decoding=\"async\" class=\"fig-img\" height=\"966\" width=\"1670\" loading=\"lazy\" src=\"https:\/\/www.simoahava.com\/images\/2020\/04\/enhanced-ecommerce-object-builder-add.jpg#ZgotmplZ\" alt=\"Add Enhanced Ecommerce Object Builder to tag\"\/><\/p>\n<p>    <\/a><\/p>\n<\/div>\n<h3 id=\"description\">Description<\/h3>\n<p>The Enhanced Ecommerce Object Builder template can be used to build a fully functional Enhanced Ecommerce object.<\/p>\n<p>When you build a variable with this template, you populate the fields with whatever hard-coded values or Google Tag Manager vairables you consider important. Then, you add the variable to the \u201cEcommerce\u201d settings of your Google Analytics tag (or, in some cases, your Google Analytics Settings variable).<\/p>\n<p>The variable is added by <em>unchecking<\/em> \u201cUse Data Layer\u201d, and choosing the variable from the drop-down list that appears.<\/p>\n<p>You can find more detailed instructions in <a href=\"https:\/\/www.simoahava.com\/analytics\/enhanced-ecommerce-builder-custom-variable-template\/\">the blog post<\/a>.<\/p>\n<h3 id=\"release-notes\">Release notes<\/h3>\n<table>\n<thead>\n<tr>\n<th>Date<\/th>\n<th>Changeset<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>16 September 2019<\/td>\n<td>Initial release.<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The Enhanced Ecommerce Object Builder custom variable template is a variable template for Google Tag Manager\u2019s community template gallery. Description The Enhanced Ecommerce Object Builder template can be used to build a fully functional Enhanced Ecommerce object. When you build a variable with this template, you populate the fields with whatever hard-coded values or Google [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":95606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12033],"tags":[8136,834,11161,14269,8544,4196,15112],"dealstore":[],"offerexpiration":[],"class_list":["post-95605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","tag-builder","tag-custom","tag-ecommerce","tag-enhanced","tag-object","tag-template","tag-variable"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Enhanced Ecommerce Object Builder - Custom Variable Template - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=95605\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Enhanced Ecommerce Object Builder - Custom Variable Template - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"The Enhanced Ecommerce Object Builder custom variable template is a variable template for Google Tag Manager\u2019s community template gallery. 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