{"id":95417,"date":"2025-02-18T11:26:01","date_gmt":"2025-02-18T11:26:01","guid":{"rendered":"https:\/\/peraltafinancing.com\/entertainment\/art\/yza-voku-communication-arts\/"},"modified":"2025-02-18T11:26:01","modified_gmt":"2025-02-18T11:26:01","slug":"yza-voku-communication-arts","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=95417","title":{"rendered":"YZA Voku | Communication Arts"},"content":{"rendered":"<p> <br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/image0.commarts.com\/images1\/8\/2\/7\/1\/1\/1172861_0_480_LTEzMDc4ODY2MTAxOTk4MTc5OTU3_f.jpg\" \/><\/p>\n<div>\n<p>Responses by Javier Corrales, interactive developer and cofounder, and Izan Sampedro, graphic designer, <a href=\"http:\/\/somoscuchillo.com\" target=\"_blank\">Cuchillo<\/a>.<\/p>\n<p><strong>Background:<\/strong> YZA Voku is a director and visual artist based in Madrid. With training in art direction, photography and film, YZA has sought to explore new forms of artistic expression through the use of generative AI software. The website reflects this exploration, providing a space to showcase his artistic vision.<\/p>\n<p><strong>Design core: <\/strong>The design, interaction, animations\u2014the entire website revolves around two key concepts that represent the artist\u2019s identity: the point, which is part of his visual brand, and the loop, an element that represents his visual production skills. The site experience immerses visitors in these concepts through two design elements: The menu is anchored at the center of the screen, symbolizing the point as the central element; it always changes size from that point to reinforce the idea of being at the center. And the title viewer only moves in one direction, evoking the idea of an infinite loop.<\/p>\n<p>Additionally, the interface has a circular shape, with an infinite slider serving as the background. From here, the images distort to evoke the sensation of being inside a dome.<\/p>\n<p><strong>Favorite details: <\/strong>Although we are very proud of the entire website, the project detail page is our favorite. When you access a project\u2019s information, a giant, pulsating point appears in the center of the screen, framing the title. The point becomes brighter as the user scrolls, seemingly coming to life by responding to the user\u2019s movement. Conceptually, the goal is to represent the artist observing the user in a kind of interplay that illustrates the relationship between the creator, the work and the viewer. Imbuing it with a cinematic touch, the color, size and noise change at different frequencies\u201460 fps, 21 fps and 10 fps\u2014to create a bespoke contrast.<\/p>\n<p><strong>Challenges: <\/strong>Striking a balance between a design with a strong personality and respecting YZA\u2019s art. The goal was to create a website that complemented his creations without overshadowing them. We believe we\u2019ve achieved a result full of character that doesn\u2019t eclipse YZA Voku\u2019s amazing work.<\/p>\n<p><strong>Special navigational features: <\/strong>The menu morphs according to the current needs of the page, displaying controls, file filters and links\u2014but all in a single line of text that changes size from the center.<\/p>\n<\/div>\n<div>\n<h3>Browse Projects<\/h3>\n<p>Click on an image to view more from each project<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Responses by Javier Corrales, interactive developer and cofounder, and Izan Sampedro, graphic designer, Cuchillo. Background: YZA Voku is a director and visual artist based in Madrid. With training in art direction, photography and film, YZA has sought to explore new forms of artistic expression through the use of generative AI software. The website reflects this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":95418,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[1107,12974,45300,45299],"dealstore":[],"offerexpiration":[],"class_list":["post-95417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art","tag-arts","tag-communication","tag-voku","tag-yza"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YZA Voku | Communication Arts - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=95417\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YZA Voku | Communication Arts - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Responses by Javier Corrales, interactive developer and cofounder, and Izan Sampedro, graphic designer, Cuchillo. 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