{"id":85425,"date":"2025-02-13T08:12:10","date_gmt":"2025-02-13T08:12:10","guid":{"rendered":"https:\/\/peraltafinancing.com\/analytics\/about-simo-ahava-simo-ahavas-blog\/"},"modified":"2025-02-13T08:12:10","modified_gmt":"2025-02-13T08:12:10","slug":"about-simo-ahava-simo-ahavas-blog","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=85425","title":{"rendered":"About Simo Ahava | Simo Ahava&#8217;s blog"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div style=\"aspect-ratio: 1479 \/ 594;\" class=\"figure nocaption\">\n<p>    <a href=\"https:\/\/www.simoahava.com\/images\/2014\/02\/simo.jpg\" title=\"Simo Ahava\"><\/p>\n<p>    <img decoding=\"async\" class=\"fig-img\" height=\"594\" width=\"1479\" loading=\"lazy\" src=\"https:\/\/www.simoahava.com\/images\/2014\/02\/simo.jpg#ZgotmplZ\" alt=\"Simo Ahava\"\/><\/p>\n<p>    <\/a><\/p>\n<\/div>\n<p>Hi, I\u2019m <strong>Simo Ahava<\/strong>. I\u2019m partner and co-founder at <a href=\"https:\/\/8-bit-sheep.com\/\">8-bit-sheep<\/a>. I\u2019m also co-founder (together with my wife, <a href=\"https:\/\/www.linkedin.com\/in\/mariahava\/\">Mari Ahava<\/a>) of an online course platform for technical marketers: <a href=\"https:\/\/www.teamsimmer.com\/\">Simmer<\/a>.<\/p>\n<p><a href=\"https:\/\/handbook.teamsimmer.com\/\">Check out Simmer\u2019s <strong>free<\/strong> Technical Marketing Handbook<\/a> \u2013 it\u2019s one of the best ways to upskill yourself and your team members in all things technical marketing.<\/p>\n<p>I have also been a <a href=\"https:\/\/g.dev\/simo\">Google Developer Expert<\/a> for Google Analytics and Google Tag Manager since 2014.<\/p>\n<p>I hail from Espoo, neighboring Helsinki, the capital of Finland. I have a background in academics (English language and linguistics), in IT, in digital marketing, and in web development. I\u2019ve been programming actively since 1997, and I built my first website the same year. Marketing, IT disciplines, and web analytics all fell into my sphere of interest shortly after.<\/p>\n<p>My blog has a singular purpose: To tell complicated stories in a simple, understandable, and actionable way.<\/p>\n<p>Most often, I talk about <a href=\"https:\/\/www.simoahava.com\/categories\/analytics\/\">web analytics<\/a>, but I also have soft spots for <a href=\"https:\/\/www.simoahava.com\/categories\/digital-marketing\/\">digital marketing<\/a> in general, for <a href=\"https:\/\/www.simoahava.com\/categories\/seo\/\">SEO<\/a>, for <a href=\"https:\/\/www.simoahava.com\/categories\/web-development\/\">web development<\/a>, and for <a href=\"https:\/\/www.simoahava.com\/tags\/google-cloud\/\">working with the Google Cloud Platform<\/a>.<\/p>\n<p>I believe in the power of data and technology. I\u2019m also a strong advocate for altruistic knowledge sharing. <a href=\"https:\/\/www.simoahava.com\/newsletter\/\">You can subscribe to Simmer\u2019s newsletter here<\/a> \u2013 I\u2019m the primary author and we try to post 1\u20132 times per month.<\/p>\n<p>You can subscribe to the blog\u2019s <a href=\"https:\/\/www.simoahava.com\/index.xml\">RSS feed here<\/a>.<\/p>\n<p>But enough about me. What about you? You\u2019ve come to the right place if you\u2019re:<\/p>\n<p>You can contact me through all the means listed in the header \/ sidebar. I\u2019m active all over the place, but especially in <a href=\"https:\/\/www.measure.chat\/\">Measure Slack<\/a>, which is <strong>the<\/strong> greatest community for digital marketing enthusiasts.<\/p>\n<p>In social media, I\u2019m most active on <a href=\"https:\/\/www.linkedin.com\/in\/SimoAhava\/\">LinkedIn<\/a> and <a href=\"https:\/\/bsky.app\/profile\/simoahava.bsky.social\">Bluesky<\/a>.<\/p>\n<p>In my spare time I play the ukulele, and I enjoy beer &amp; <a href=\"https:\/\/boardgamegeek.com\/user\/sahava\">board games<\/a>. I also have a beautiful and wonderful wife, who makes everything worth it, and a son and a daughter for whom I would drop everything else in a heartbeat.<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Hi, I\u2019m Simo Ahava. I\u2019m partner and co-founder at 8-bit-sheep. I\u2019m also co-founder (together with my wife, Mari Ahava) of an online course platform for technical marketers: Simmer. Check out Simmer\u2019s free Technical Marketing Handbook \u2013 it\u2019s one of the best ways to upskill yourself and your team members in all things technical marketing. I [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":85426,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12033],"tags":[42130,27402,3767,27401],"dealstore":[],"offerexpiration":[],"class_list":["post-85425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","tag-ahava","tag-ahavas","tag-blog","tag-simo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About Simo Ahava | Simo Ahava&#039;s blog - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=85425\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About Simo Ahava | Simo Ahava&#039;s blog - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Hi, I\u2019m Simo Ahava. I\u2019m partner and co-founder at 8-bit-sheep. I\u2019m also co-founder (together with my wife, Mari Ahava) of an online course platform for technical marketers: Simmer. Check out Simmer\u2019s free Technical Marketing Handbook \u2013 it\u2019s one of the best ways to upskill yourself and your team members in all things technical marketing. I [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=85425\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-13T08:12:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1479\" \/>\n\t<meta property=\"og:image:height\" content=\"594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=85425#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"About Simo Ahava | Simo Ahava&#8217;s blog\",\"datePublished\":\"2025-02-13T08:12:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425\"},\"wordCount\":346,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg\",\"keywords\":[\"Ahava\",\"Ahavas\",\"Blog\",\"Simo\"],\"articleSection\":[\"Analytics\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=85425#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=85425\",\"url\":\"https:\/\/fivemor.com\/?p=85425\",\"name\":\"About Simo Ahava | Simo Ahava's blog - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg\",\"datePublished\":\"2025-02-13T08:12:10+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=85425#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=85425\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=85425#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg\",\"width\":1479,\"height\":594},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=85425#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About Simo Ahava | Simo Ahava&#8217;s blog\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"About Simo Ahava | Simo Ahava's blog - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=85425","og_locale":"en_US","og_type":"article","og_title":"About Simo Ahava | Simo Ahava's blog - Som2ny Network","og_description":"Hi, I\u2019m Simo Ahava. I\u2019m partner and co-founder at 8-bit-sheep. I\u2019m also co-founder (together with my wife, Mari Ahava) of an online course platform for technical marketers: Simmer. Check out Simmer\u2019s free Technical Marketing Handbook \u2013 it\u2019s one of the best ways to upskill yourself and your team members in all things technical marketing. I [&hellip;]","og_url":"https:\/\/fivemor.com\/?p=85425","og_site_name":"Som2ny Network","article_published_time":"2025-02-13T08:12:10+00:00","og_image":[{"width":1479,"height":594,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=85425#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=85425"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"About Simo Ahava | Simo Ahava&#8217;s blog","datePublished":"2025-02-13T08:12:10+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=85425"},"wordCount":346,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=85425#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg","keywords":["Ahava","Ahavas","Blog","Simo"],"articleSection":["Analytics"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=85425#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=85425","url":"https:\/\/fivemor.com\/?p=85425","name":"About Simo Ahava | Simo Ahava's blog - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=85425#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=85425#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg","datePublished":"2025-02-13T08:12:10+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=85425#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=85425"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=85425#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/02\/simo.jpg","width":1479,"height":594},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=85425#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"About Simo Ahava | Simo Ahava&#8217;s blog"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/85425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=85425"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/85425\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/85426"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=85425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=85425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=85425"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=85425"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=85425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}