\n<\/p>\n
When looking at the best apps for real estate agents to use in their businesses, it\u2019s tough to make a definitive list. There are so many different uses, factors, nuances, and features that fit one agent better than another.<\/p>\n
That\u2019s one of the reasons I wanted to stay away from software such as CRMs, which in most cases are anything but a one-size-fits-all.<\/p>\n
Still, there\u2019s so much out there that agents need help finding what\u2019s best. That\u2019s why I created this list below \u2013 so you can stop digging for answers and start using the tools to increase your efficiency and effectiveness.<\/p>\n
Please note that the apps and software for real estate agents listed below aren\u2019t in a definite order but broken out by category.<\/p>\n
To start off, we\u2019re going to look at the best apps for realtors to help improve marketing. Marketing is essential to any business, especially a real estate business, as name recognition and brand identity are essential.<\/p>\n
Prospective buyers and sellers want to see the work you do, which makes media like photos and video crucial to your success. By leveraging the power of real estate apps, you can improve your marketing efforts, grow your brand, and reach a broader audience. Take a look below.<\/p>\n
This doesn\u2019t just take the first spot because I\u2019m biased. If I was a real estate agent today, TomAI would be an essential must-have foundation of my marketing creation. It\u2019s like ChatGPT designed specifically for real estate agents, fed by the best coaches and most trusted industry data available.\u00a0Read more about TomAI here<\/a>.<\/p>\n Advanced feature-set video editing on the go, Videoshop allows you to add text and\/or music, apply filters or slow-motion effects, and cut and edit videos directly on your phone. Videoshop is available in\u00a0the Apple Store<\/a>\u00a0as well as\u00a0Videoshop for Android<\/a>.<\/p>\n This AI is like an entire media studio all in one. It\u2019s a superpower with so much to offer. Runway.ML will not only allow you to generate images, video, and more, but you can actually edit videos with AI. Let\u2019s say you want to remove a person or an object from a video. Runway.ML makes it easy.<\/p>\n \u201cOnline design made easy\u201d is the\u00a0design app Canva\u2019s<\/a>\u00a0claim to fame, allowing non-designers to create beautiful, Instagram-worthy photos, social media posts, marketing pieces, graphs and more!<\/p>\n The more views your video receives, the higher YouTube\u2019s algorithm rates it.\u00a0Sprizzy for video exposure\u00a0<\/a>takes advantage of this phenomenon by charging a nominal fee to put your video in front of more eyeballs. And yes, they\u2019re real people, not bots. If you need more exposure or are trying to \u201cgo viral\u201d or increase your follower count, give it a try.<\/p>\n HomeBot is an AI tool<\/a>\u00a0that provides your clients with pertinent, personalized information about their home labeled with YOUR BRAND! It includes the current and historical value of their home, appreciation since they purchased, their equity, tips for saving on interest payments, and much more. These automated reports cement your status as your clients\u2019 \u201cknowledge broker\u201d and keep them coming back to you with repeat business and referrals.<\/p>\n \u00a0<\/p>\n You should be working on boosting your lead generation efforts every day as an agent. Finding leads can be challenging, especially if you\u2019re in a highly competitive market where dozens or even hundreds of agents are competing for leads.<\/p>\n To get a leg up on the competition, take advantage of the resources around you, such as apps for real estate agents designed for lead generation. Explore some of the best apps for realtors to attract more leads below.<\/p>\n The calculator to end all calculators. This one could go under Marketing, Lead Gen, or Productivity, so I\u2019m just putting it here.<\/p>\n PalmAgent<\/a>\u00a0allows you to effortlessly run estimate sheets, build your brand, produce informative content that people care about, and more. There is a good reason it\u2019s the most popular app for real estate agents.<\/p>\n This one is hard to categorize because there are so many uses. Essentially it comes down to integration.\u00a0Zapier<\/a>\u00a0allows you to integrate apps within one another. For example, you can hook ChatGPT up to your Google Business Profile so that any time someone leaves you a review, ChatGPT will automatically respond. This works for Facebook and other platforms as well.<\/p>\n The king of speed dialers. There\u2019s a reason we include an\u00a0Espresso Agent<\/a>\u00a0trial when you sign up for our bestselling training program,\u00a0Prospecting Bootcamp<\/a>. It allows you to easily find and dial listing leads for maximum efficiency and success.<\/p>\n I\u2019m grouping these three because they were all brought up together and they all perform essentially the same task: They find the additional contact info you need from people\u2019s online profiles so you can call them, email them, engage with them and ultimately, work with them.<\/p>\n This is probably my favorite one for Realtors.\u00a0Camcard takes a picture<\/a>\u00a0of a business card and adds the details into your contacts, automatically. Very useful at\/after conferences! Makes it easy to put all your new contacts into groups on Gmail.<\/p>\n How many times has this happened to you\u2026 You meet someone, connect with them, send them an initial email, don\u2019t hear back, and then you get too busy and forget to follow up ever again?\u00a0Boomerang for Gmail<\/a>\u00a0can help you overcome this dilemma because it allows you to pre-schedule follow-up emails. Write it now, send it later. You can even set it to send the follow-up email ONLY IF your initial email doesn\u2019t get a response. Check it out!<\/p>\n \u00a0<\/p>\n Being a real estate agent isn\u2019t just showing houses and talking to clients. When you\u2019re not in the field, you\u2019re in charge of mountains of back-end work, such as making calls to leads in your database, producing marketing materials, and collaborating with your team. It\u2019s during these moments that productivity can slip, which can end up hurting your business.<\/p>\n Fortunately, there are several real estate productivity apps that can keep you focused and hold you accountable. Learn more about our highly recommended real estate productivity apps below.<\/p>\n You know\u00a0Keeping Current Matters<\/a>\u00a0\u2013 if you don\u2019t, you\u2019re already behind. They\u2019re the most trusted source of real estate news and data points. But did you know they have a mobile app? You should be reading this every day, so might as well make it easy!<\/p>\n With high buyer demand right now, it can be overwhelming to schedule all your showings.<\/p>\n The\u00a0ShowingTime app<\/a>\u00a0makes it easier than ever, and also allows you to get feedback to provide to your seller, review active listing inventory, and much more!<\/p>\n Don\u2019t miss this one!<\/p>\n The Dropbox storage app<\/a>\u00a0isn\u2019t a real estate-specific app, but it makes it so incredibly easy to store all your important documents in one place, you might think it was designed with real estate professionals in mind.<\/p>\n You can organize files and view them easily from your phone while out in the field. You can access and send them from anywhere, anytime.<\/p>\n PRO TIP: Set up your folders like Yvonne with Real Estate > Master > Placeholders including all docs involved in a transaction. Then every time you get a new listing, you can simply copy the folder and rename it with the property address, and you\u2019re all set!<\/p>\n Dropbox is also compatible with DocuSign, making it easy to get those much-needed signatures no matter where you or your clients are.<\/p>\n This is a great app that gives you daily updates on just about whatever you can think of. If you have used Flipboard (Flipboard recently bought the\u00a0newsfeed app Zite)<\/a>, then you know how cool apps like this can be. They are essentially digital newspapers that can be tailored to your liking. The best part is you can share directly to any social media platform, which I do daily, to increase SEO and my social media presence.<\/p>\n This is one of those apps that at first seems a bit overwhelming, but if you really sit down and think about how to utilize it, it\u2019s extremely powerful. For those of you familiar with computer programming,\u00a0IFTTT is essentially an \u201cif-then\u201d statement<\/a>\u00a0for your phone apps to work together. For those of you not familiar, you create recipes for your phone that if an action happens, then do another action. It\u2019s more of a personal app than a Real Estate app, but a few things I use it for:<\/p>\n There are thousands of recipes you can create, check it out! And, let me know your favorite recipes by posting in the comment section here or on the\u00a0Tom Ferry Facebook page<\/a>\u00a0HERE.<\/p>\n This app is almost so easy, it\u2019s stupid, but it works! It\u2019s a digital counter, where you literally just click the \u201c+\u201d or \u201c-\u201d to add or subtract a running total. I use it to keep track of how many people come through my open houses (for those of you in crazy markets like mine, you know how hard this is). There are a couple of different options of the\u00a0Tally Counter App available<\/a>\u00a0in the Apple app store and the Google Play store. Try them out and find your favorite one!<\/p>\n This is not an app, but an extension on Google Chrome\/Gmail.\u00a0Mightytext is such a useful app for Gmail<\/a>, that I couldn\u2019t not mention it. It allows you to send text messages through Gmail, for free (unless you purchase the paid version that gives you more features), and most importantly, it sends the texts through your phone!<\/p>\n My team uses this to send texts to new leads, and it appears to the lead that we sent the text from our phone (it shows up in my text log, and from our phone number on the lead\u2019s phone). You can create template texts for which responses, send mass texts, and schedule texts (paid version), which we use to automatically confirm our consultation appointments.<\/p>\n \u00a0<\/p>\n There are some apps for realtors that are used on a daily basis. These apps are used for a wide range of reasons, such as calculating finances, communicating with team members, and simply unwinding before a big meeting. Browse these real estate apps that you can use daily to become more efficient, effective, and less stressed.<\/p>\n 20.\u00a0LawyersAgent ONE<\/a><\/p>\n This handy app helps you figure out buyers\u2019 and sellers\u2019 cost and net sheets. After filling out a few fully customizable fields and hitting the \u201cCompute\u201d button, it will tell you everything: The exact expected payment with principal and interest.<\/p>\n Not only is this helpful when working with a client but also in your marketing. Fully integrated with social media, it will allow you to create an example post to give people a detailed look at what it costs to buy a house.<\/p>\n 21. InsightTimer<\/p>\n Have you ever made the mistake of heading into an important meeting frazzled and scatterbrained?\u00a0InsightTimer\u00a0<\/a>allows high-energy, always-on-the-go professionals like yourself a minute to unwind, re-center, and re-focus. The coaching member who recommended this said he\u2019s seen his conversion level dramatically increase since he started arriving early at his appointments and doing a \u201cmicro meditation\u201d before going in. Could you benefit from this same approach?<\/p>\n 22. Linktree<\/p>\n Ever get sick of updating your Instagram profile to change your \u201clink in bio\u201d? Or worse yet, you don\u2019t bother with it because it\u2019s too much of a pain?\u00a0Linktree<\/a>\u00a0provides a way to easily and seamlessly provide post-specific links from your Instagram account. Post, update and manage your links from one central spot, and never change your actual \u201clink in bio\u201d ever again!<\/p>\n 23. Slack<\/p>\n One\u00a0system every business needs<\/a>\u00a0is a communication system that connects everyone in the organization.\u00a0Slack centralizes communications<\/a>\u00a0among your team into one platform. It allows you to create separate channels for different projects, and it also integrates well with more than 1,500 other platforms including Google Drive, Asana, Salesforce, and Dropbox. It\u2019s more instantaneous than email and as easy as sending an instant message.<\/p>\n \u00a0<\/p>\n There\u2019s a wide range of\u00a0apps for realtors\u00a0that you can use to become a better agent. Above, we explored real estate apps for marketing, lead generation, and productivity, as well as a selection of apps that span various functions and needs. By taking the time to test out each app, you\u2019ll be able to improve your workflow, increase brand awareness, and close more deals to grow your business.<\/p>\n At Tom Ferry, you can gain access to exclusive\u00a0real estate tools<\/a>\u00a0when working with one of our real estate coaches. Our coaches can provide their own recommendations for the apps and\u00a0tech tools for real estate<\/a>\u00a0they use. They\u2019ll also guide you through our eight levels of curriculum to hone your skills as an agent, such as\u00a0drafting a business plan<\/a>\u00a0and creating a healthier work-life balance.\u00a0Contact the Tom Ferry team<\/a>\u00a0today to get started.<\/p>\n \u00a0<\/p>\n<\/p><\/div>\n2. Videoshop<\/h4>\n
3. Runway.ML<\/h4>\n
4. Canva<\/h4>\n
5. Sprizzy<\/h4>\n
6. HomeBot<\/h4>\n
Real Estate Apps for Lead Generation<\/h2>\n
7. PalmAgent<\/h4>\n
8. Zapier<\/h4>\n
9. EspressoAgent<\/h4>\n
10.\u00a0ContactOut\u00a0<\/a>\/\u00a0SignalHire<\/a>\u00a0\/\u00a0Lusha<\/a><\/h4>\n
11. Camcard<\/h4>\n
12. Boomerang for Gmail<\/h4>\n
Real Estate Apps for Productivity<\/h2>\n
13. Keeping Current Matters Mobile<\/h4>\n
14. ShowingTime<\/h4>\n
15. Dropbox<\/h4>\n
16. Zite<\/h4>\n
17. IFTTT \u2013 IF This Then That<\/h4>\n
\n
18. Tally Counter<\/h4>\n
19. Mightytext<\/h4>\n
Real Estate Apps Top Agents Use Every Day<\/h2>\n
Wrapping Up:\u00a0Best Apps for Real Estate Agents<\/h2>\n