{"id":77491,"date":"2025-02-09T08:23:22","date_gmt":"2025-02-09T08:23:22","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/marketing\/beardo-partners-with-qoruz-to-elevate-influencer-marketing-with-ai-tech-et-brandequity\/"},"modified":"2025-02-09T08:23:22","modified_gmt":"2025-02-09T08:23:22","slug":"beardo-partners-with-qoruz-to-elevate-influencer-marketing-with-ai-tech-et-brandequity","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=77491","title":{"rendered":"Beardo partners with Qoruz to elevate influencer marketing with AI-tech, ET BrandEquity"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>            <!-- Display video article in news article for the custom next story --><\/p>\n<p>            <!-- Modifying the body placing embeds,promoslots,related etc.--><\/p>\n<figure class=\"img_container\" style=\";margin-bottom:5px;max-width:100%;\"><img fetchpriority=\"high\" decoding=\"async\" width=\"590\" height=\"442\" class=\"unveil\" loading=\"eager\" style=\"width:100%;max-height:100%\" src=\"https:\/\/etimg.etb2bimg.com\/photo\/118057043.cms\" captionrendered=\"1\" alt=\"&lt;p&gt;Representational&lt;\/p&gt;\"\/><figcaption class=\"caption\"><span>Representational<\/span><\/figcaption><\/figure>\n<p>Qoruz, an Influencer Marketing Tech Platform, has announced a new partnership with <a id=\"24624150\" type=\"General\" weightage=\"20\" keywordseo=\"Beardo\" source=\"keywords\" meta.keywordsubtype=\"org\" meta.entityname=\"Beardo\" meta.hostid=\"281\" meta.entityid=\"Beardo\" class=\"news-keywords\" href=\"https:\/\/brandequity.economictimes.indiatimes.com\/tag\/beardo\">Beardo<\/a>, a men\u2019s grooming brand, to bring data-driven precision to its influencer marketing strategies. By leveraging Qoruz\u2019s AI-powered insights and analytics, Beardo aims to optimise its <a id=\"25373533\" type=\"General\" weightage=\"20\" keywordseo=\"creator-collaborations\" source=\"keywords\" class=\"news-keywords\" href=\"https:\/\/brandequity.economictimes.indiatimes.com\/tag\/creator+collaborations\">creator collaborations<\/a>, enhance brand storytelling, and drive higher audience engagement.<\/p>\n<p><!-- PROMOSLOT_M -->Through this collaboration, Beardo will gain access to real-time creator insights, competitive benchmarking, and comprehensive campaign reporting, enabling more effective campaign planning and execution. Qoruz\u2019s expertise in <a id=\"25373530\" type=\"General\" weightage=\"20\" keywordseo=\"influencer-intelligence\" source=\"keywords\" class=\"news-keywords\" href=\"https:\/\/brandequity.economictimes.indiatimes.com\/tag\/influencer+intelligence\">influencer intelligence<\/a> will empower Beardo to scale its influencer marketing efforts with greater accuracy and impact, the platform stated in a press release.<\/p>\n<p>&#8220;Beardo leverages influencer marketing to build a strong brand narrative. Our partnership with Qoruz integrates data-driven insights into brand planning and creator selection. This will optimize influencer identification, performance measurement, and real-time marketing strategy refinement. We anticipate a more strategic and results-oriented approach to influencer marketing,&#8221; said Sarthak Malani, manager \u2013 PR and community building, Beardo.<\/p>\n<p><!-- PROMOSLOT_M -->\u201cWe are excited to partner with Beardo and help them unlock the true potential of data-led influencer marketing. The grooming and personal care space is thriving in India\u2019s digital ecosystem, and brands that harness actionable insights will lead the way. At Qoruz, our goal is to make influencer marketing measurable and strategic, and with Beardo, we are set to drive real impact. By integrating Qoruz\u2019s intelligence-driven approach, Beardo can now refine its influencer strategy with deeper insights, ensuring meaningful engagement and measurable outcomes. This collaboration is about creating smarter, high-impact campaigns that resonate with audiences,\u201d said Praanesh Bhuvaneswar, co-founder and chief executive officer, Qoruz.<\/p>\n<p>With this partnership, Beardo reinforces its commitment to enhancing <a id=\"25373532\" type=\"General\" weightage=\"20\" keywordseo=\"digital-marketing-efficiency\" source=\"keywords\" class=\"news-keywords\" href=\"https:\/\/brandequity.economictimes.indiatimes.com\/tag\/digital+marketing+efficiency\">digital marketing efficiency<\/a> while continuing to innovate in the men\u2019s grooming space. Qoruz\u2019s deep expertise in influencer intelligence will play a crucial role in helping Beardo build more impactful, data-driven, and scalable influencer collaborations, it added.            <\/p>\n<div class=\"bottom-author-detail\">\n<ul class=\"article-publish-date\">\n                    <!-- \n\n<li> Updated On Feb 8, 2025 at 02:00 PM IST<\/li>\n\n --><\/p>\n<li>Published On Feb 8, 2025 at 02:00 PM IST<\/li>\n<p>                    <!-- \n\n<li class=\"desktop-view\">2 min read<\/li>\n\n -->\n                <\/ul>\n<\/p><\/div>\n<p>            <!-- Category Most Read Placement --><\/p>\n<p>            <!-- Comment Section --><\/p>\n<p>            <!-- Comment Section -->   <\/p>\n<div class=\"subscription-in-article\">\n<div aria-label=\"Top Newsletter Subscription Section\" class=\"top-newsletter-subs\">\n<div class=\"subscription-section hide\">\n<div class=\"inner-subscription\">\n<p><h2>Join the community of 2M+ industry professionals<\/h2>\n<h3>Subscribe to our newsletter to get latest insights &amp; analysis.<\/h3>\n<\/p>\n<figure class=\"top-newsletter-subs__icon-nl\" role=\"presentation\" aria-label=\"Newsletter icon\">\n                <img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/st.etb2bimg.com\/Themes\/Release\/theme4\/images\/icons\/icon-newsletter.svg\" alt=\"Newsletter icon\" width=\"55\" height=\"55\"\/><br \/>\n            <\/figure>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"app-download-section hide\">\n<div class=\"inner-app-download\">\n<div>\n<h2>Download ETBrandEquity App <\/h2>\n<ul>\n<li>Get Realtime updates<\/li>\n<li>Save your favourite articles<\/li>\n<\/ul>\n<div class=\"app-store-container desktop-view\">\n                            <a href=\"https:\/\/brandequity.economictimes.indiatimes.com\/app\" title=\"\" aria-label=\"Play Store\"><br \/>\n                                <img decoding=\"async\" loading=\"lazy\" width=\"20\" height=\"20\" src=\"https:\/\/st.etb2bimg.com\/Themes\/Release\/theme4\/images\/icons\/icon-g-play.png\" alt=\"\"\/><br \/>\n                            <\/a><br \/>\n                            <a href=\"https:\/\/brandequity.economictimes.indiatimes.com\/app\" title=\"App Store\"><br \/>\n                                <img decoding=\"async\" loading=\"lazy\" width=\"20\" height=\"20\" src=\"https:\/\/st.etb2bimg.com\/Themes\/Release\/theme4\/images\/icons\/icon-app-store.png\" alt=\"\"\/><br \/>\n                            <\/a>\n                        <\/div>\n<\/p><\/div>\n<figure class=\"download-icon desktop-view\">\n                        <i\/><br \/>\n                        <span class=\"scan-text\">Scan to download App<\/span><br \/>\n                        <img decoding=\"async\" loading=\"lazy\" width=\"90\" height=\"90\" src=\"https:\/\/st.etb2bimg.com\/Themes\/Release\/theme4\/images\/bar-codes\/brandequity_barcode.png?mod=2833\" alt=\"\"\/><br \/>\n                        <span class=\"border-bottom\"\/><br \/>\n                    <\/figure>\n<\/p><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Representational Qoruz, an Influencer Marketing Tech Platform, has announced a new partnership with Beardo, a men\u2019s grooming brand, to bring data-driven precision to its influencer marketing strategies. By leveraging Qoruz\u2019s AI-powered insights and analytics, Beardo aims to optimise its creator collaborations, enhance brand storytelling, and drive higher audience engagement. Through this collaboration, Beardo will gain [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":77492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[39495,39500,39498,39494,14205,38945,16997,13709,39496,8402,228,16506,39499,39497],"dealstore":[],"offerexpiration":[],"class_list":["post-77491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-ai-powered-influencer-marketing","tag-aitech","tag-beardo","tag-beardo-influencer-marketing","tag-brandequity","tag-data-driven-marketing","tag-elevate","tag-influencer","tag-influencer-intelligence","tag-marketing","tag-men","tag-partners","tag-qoruz","tag-qoruz-partnership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beardo partners with Qoruz to elevate influencer marketing with AI-tech, ET BrandEquity - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=77491\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beardo partners with Qoruz to elevate influencer marketing with AI-tech, ET BrandEquity - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Representational Qoruz, an Influencer Marketing Tech Platform, has announced a new partnership with Beardo, a men\u2019s grooming brand, to bring data-driven precision to its influencer marketing strategies. 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