{"id":7077380,"date":"2026-10-05T21:56:17","date_gmt":"2026-10-05T21:56:17","guid":{"rendered":"https:\/\/fivemor.com\/?p=7077380"},"modified":"2026-10-05T21:56:17","modified_gmt":"2026-10-05T21:56:17","slug":"college-athletes-earned-1-77-billion-in-the-first-year-of-revenue-sharing","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7077380","title":{"rendered":"College Athletes Earned $1.77 Billion In The First Year Of Revenue Sharing"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/thecollegeinvestor.com\/wp-content\/uploads\/2026\/10\/NCAA-Football-Arkansas-at-Texas.jpg\" alt=\"Oct 3, 2026; College Station, Texas, USA; Arkansas Razorbacks wide receiver CJ Brown (3) runs a route during the first half against the Texas A&amp;M Aggies at Kyle Field. Mandatory Credit: Maria Lysaker-Imagn Images\" class=\"wp-image-89989\"><\/figure>\n<\/div>\n<div class=\"wp-block-group is-style-tci-keypoints\">\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"tci-kp-label wp-block-paragraph\">Key Points<\/p>\n<ul class=\"wp-block-list\">\n<li>Schools paid 34,915 college athletes $1.77 billion directly in the first year of revenue sharing. That works out to about $50,700 per athlete on average.<\/li>\n<li>Only 68 of the 319 opted-in schools reached the $20.5 million cap or came within 5% of it. The cap rises to $21.58 million for 2026-27.<\/li>\n<li>Revenue sharing is separate from third-party <a href=\"https:\/\/thecollegeinvestor.com\/86573\/nil-money-and-taxes\/\">NIL deals<\/a>. The CSC reviews NIL deals through its NIL Go platform, and NIL income is generally taxed as self-employment income.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<p class=\"wp-block-paragraph\">Colleges paid student-athletes $1.77 billion in direct revenue-sharing payments during the 2025-26 year. This was the first year schools could <a href=\"https:\/\/thecollegeinvestor.com\/87321\/calmatters-sues-ucla-over-records-of-20-5-million-in-direct-payments-to-athletes\/\">pay athletes directly from their own budgets<\/a> and the <a href=\"https:\/\/assets.tina.io\/29b83311-e587-42b1-861e-87ebde9aa253\/College-Sports-Commission-Tracks-%241.8-Billion-in-Payments-to-Student-Athletes-During-First-Year-of-Revenue-Sharing.docx-Google-Docs.pdf\" target=\"_blank\" rel=\"noopener\">data released was October 1 by the College Sports Commission<\/a> (PDF File). <\/p>\n<p class=\"wp-block-paragraph\">The money went to 34,915 athletes at 307 schools across 33 conferences and 45 sports.<\/p>\n<p class=\"wp-block-paragraph\">Schools reported $1.98 billion in total distributions through the CSC&rsquo;s College Athlete Payment System. That figure adds $42 million in Alston Awards and $163 million in new and incremental <a href=\"https:\/\/thecollegeinvestor.com\/save-and-pay-for-college\/athletic-scholarships\/\">athletic scholarship<\/a> spending on top of the revenue-sharing checks.<\/p>\n<div class=\"dpsp-email-save-this-tool dpsp-email-save-this-shortcode\" style=\"background-color: #ffffff\">\n<div class=\"hubbub-save-this-form-wrapper\">\n<h3 class=\"hubbub-save-this-heading\">Would you like to save this?<\/h3>\n<div class=\"hubbub-save-this-message\">\n<p>We&#8217;ll email this article to you, so you can come back to it later!<\/p>\n<\/div>\n<div class=\"hubbub-save-this-form-only-wrapper\">\n<div class=\"hubbub-save-this-form-compact\">\n<p class=\"hubbub-save-this-emailaddress-paragraph-wrapper\">\n<p class=\"hubbub-save-this-submit-button-paragraph-wrapper\">\n<\/div>\n<p class=\"hubbub-save-this-consent-paragraph-wrapper\"> <label for=\"hubbub-save-this-consent\">By subscribing you agree to our Terms of Use and Privacy Policy<\/label><\/p>\n<\/p><\/div>\n<\/div><\/div>\n<h2 class=\"wp-block-heading\">Why It Matters<\/h2>\n<p class=\"wp-block-paragraph\">Divided evenly, the revenue-sharing pool works out to roughly $50,700 per paid athlete, based on The College Investor&rsquo;s math using CSC figures. Athletes earning that money face the same financial planning questions as NIL earners, such as <a href=\"https:\/\/thecollegeinvestor.com\/86573\/nil-money-and-taxes\/\">how the IRS and the FAFSA treat their income<\/a>.<\/p>\n<p class=\"wp-block-paragraph\">The averages, though, hide wide gaps between schools. Each participating school could share up to $20.5 million, yet only 68 of the 319 opted-in schools reached the cap or came within 5% of it. The average paying school distributed about $5.8 million. <\/p>\n<p class=\"wp-block-paragraph\">At the top end, we know that <a href=\"https:\/\/thecollegeinvestor.com\/87321\/calmatters-sues-ucla-over-records-of-20-5-million-in-direct-payments-to-athletes\/\">UCLA paid $20.5 million to 229 athletes and UC Berkeley paid $20.5 million to 147<\/a>.<\/p>\n<h2 class=\"wp-block-heading\">The Details<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>Revenue sharing:<\/strong> $1,770,453,776 paid directly by schools<\/li>\n<li><strong>New scholarship spending:<\/strong> $163,485,499<\/li>\n<li><strong>Alston Awards:<\/strong> $42,034,090<\/li>\n<li><strong>Schools paying athletes:<\/strong> 307 of 319 opted-in schools<\/li>\n<li><strong>2026-27 cap:<\/strong> $21.58 million per school, up from $20.5 million<\/li>\n<\/ul>\n<p class=\"wp-block-paragraph\">Revenue-sharing money comes from the school itself. Third-party name, image and likeness (NIL) deals are separate, and the CSC reviews those through its NIL Go platform. <\/p>\n<p class=\"wp-block-paragraph\">That split matters at tax time, because NIL income is generally treated as self-employment income subject to <a href=\"https:\/\/thecollegeinvestor.com\/tax-center\/self-employment-tax\/\">self-employment tax<\/a>.<\/p>\n<h2 class=\"wp-block-heading\">How This Connects<\/h2>\n<p class=\"wp-block-paragraph\">Most athletic departments already run deficits before revenue sharing enters the budget. Sharing this money with athletes, while incredibly beneficial to the athletes (and most people would say fair), is simply adding to the cost of college.<\/p>\n<p class=\"wp-block-paragraph\">A GAO review found <a href=\"https:\/\/thecollegeinvestor.com\/85967\/94-of-college-sports-programs-lose-money-and-students-help-cover-the-gap\/\">94% of Division I programs spent more than they earned in 2023-24<\/a>, and colleges covered $7.2 billion of that gap with tuition, student fees, and other unrestricted funds. <\/p>\n<p class=\"wp-block-paragraph\">A school that pays out the full $20.5 million cap adds a cost roughly equal to the median Division I athletic deficit of $20.6 million.<\/p>\n<h2 class=\"wp-block-heading\">What&rsquo;s Next<\/h2>\n<p class=\"wp-block-paragraph\">The 2026-27 cap year began July 1 with a higher $21.58 million limit, and the CSC says it will publish aggregate revenue-sharing data after each year. <\/p>\n<p class=\"wp-block-paragraph\">Congress could also change the rules: the Senate passed the <a href=\"https:\/\/thecollegeinvestor.com\/89459\/senate-passes-the-protect-college-sports-act\/\">Protect College Sports Act 77-22 on September 28<\/a>, and the House has until January 3, 2027 to act before the bill dies.<\/p>\n<div class=\"editor-reviewer\">\n<p><span class=\"edited-by\"><\/p>\n<p>      Editor: <a href=\"https:\/\/thecollegeinvestor.com\/author\/cgraves\/\">Colin Graves<\/a><\/span> <\/p>\n<\/div>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/thecollegeinvestor.com\/89986\/college-athletes-earned-1-77-billion-in-the-first-year-of-revenue-sharing\/\">College Athletes Earned $1.77 Billion In The First Year Of Revenue Sharing<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/thecollegeinvestor.com\">The College Investor<\/a>.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Key Points Schools paid 34,915 college athletes $1.77 billion directly in the first year of revenue sharing. That works out to about $50,700 per athlete on average. Only 68 of the 319 opted-in schools reached the $20.5 million cap or came within 5% of it. The cap rises to $21.58 million for 2026-27. Revenue sharing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7077381,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[93],"tags":[13197,11043,486,48232,3461,12624,629],"dealstore":[],"offerexpiration":[],"class_list":["post-7077380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance","tag-athletes","tag-billion","tag-college","tag-earned","tag-revenue","tag-sharing","tag-year"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>College Athletes Earned $1.77 Billion In The First Year Of Revenue Sharing - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7077380\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"College Athletes Earned $1.77 Billion In The First Year Of Revenue Sharing - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Key Points Schools paid 34,915 college athletes $1.77 billion directly in the first year of revenue sharing. That works out to about $50,700 per athlete on average. Only 68 of the 319 opted-in schools reached the $20.5 million cap or came within 5% of it. The cap rises to $21.58 million for 2026-27. 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That works out to about $50,700 per athlete on average. Only 68 of the 319 opted-in schools reached the $20.5 million cap or came within 5% of it. The cap rises to $21.58 million for 2026-27. 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