{"id":7067551,"date":"2026-09-26T15:11:06","date_gmt":"2026-09-26T15:11:06","guid":{"rendered":"https:\/\/peraltafinancing.com\/recipes\/category-a-b\/beer\/beyond-the-hype-at-uncles-panuozzo\/"},"modified":"2026-09-26T15:11:06","modified_gmt":"2026-09-26T15:11:06","slug":"beyond-the-hype-at-uncles-panuozzo","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7067551","title":{"rendered":"Beyond the hype at Uncle\u2019s Panuozzo"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Each day at 10am, a queue of expectant customers begins to form outside the door of Uncle\u2019s Panuozzo \u2013 a small Italian sandwich shop nestled unassumingly between a convenience store and a beauty salon on the outskirts of North Shields. Their freshly baked pizza dough sandwiches have gone viral on Instagram and TikTok in recent months, with reviews suggesting that the hype might not be just a flash in the pan, but a sign that something extra special is being made here.<\/p>\n<p>Roman Skirpa is the man behind the dough. Born to an Italian father and a Ukrainian mother, he lived in Varese in Northern Italy and Palermo in Sicily before moving to the North East in 2021.  Roman originally came to South Shields to help his nephew open the popular local chain of restaurants Friez &amp; Burgz, which now has six locations across the area. Having worked in a kitchen in Italy for five years prior to moving to England, Roman knew he really wanted to run his own restaurant, and he was keen to create a legacy for his family. A man of faith, he explains how he prayed to God for inspiration and hit upon the idea of the \u2018panuozzo\u2019 \u2013 a traditional Italian street food sandwich from the Campania region near Naples; the name translates literally to \u2018big bread\u2019 and the sandwiches at Uncle\u2019s certainly live up to their name.<\/p>\n<p>The dough recipe for Roman\u2019s panuozzo had to be perfect. He laughs, remembering the process of developing it, saying: \u201cWe didn\u2019t sleep for maybe seven days, we just kept changing the recipe, but now when you try it, you understand.\u201d He is particularly proud that friends who have visited from Italy have told him that it even tastes better than panuozzo they\u2019ve eaten back at home.<\/p>\n<p>Roman believes in the importance of using simple ingredients of the highest quality. He imports all his favourite produce from Italy to get the authentic taste that Uncle\u2019s is becoming known for. The menu features Italian salami, prosciutto crudo and mortadella along with the mozzarella and stracciatella cheese. Particularly fond of cured meats, his personal favourite sandwich is the Palermo, consisting of spicy salami, mozzarella, pesto, sun-dried tomatoes, roasted peppers and hot honey. Uncle\u2019s also offers a selection of Italian desserts such as pistachio cannoli and tiramisu.<\/p>\n<p>When asked about the business going viral online, Roman says he has managed to take it in his stride. He recalls what he expected to sell before they opened and how quickly things escalated, saying: \u201cWhen we started, I thought maybe if I sell 80 panuozzo in a day, it would be the best of the best. But on the second day, we sold 280.\u201d A week after opening, the shop sold 500 panuozzo in a day and now regularly has six staff working behind the counter to serve a steady stream of customers, many of whom come armed with camera and video equipment to capture their experience and post it on their social media accounts. <\/p>\n<p>\u201cThe first time someone wanted me to be on camera I was scared, but there\u2019s so many people who are supporting us, they\u2019re from North Shields and they\u2019re lovely people. My English is not perfect but I\u2019m happy to be on the camera, and it makes people happy.\u201d He now regularly appears on Uncle\u2019s social media describing the produce and inspiration behind the business. If Roman\u2019s enthusiasm for his panuozzo has you heading to North Shields on your lunch break, be sure to leave room for a piece of tiramisu.<\/p>\n<p><strong>Uncle\u2019s Panuozzo is open daily from 10am \u2013 5pm and is located at 34 Spence Terrace, North Shields, NE29 0JE. Follow on Instagram at @uncles.panuozzo.<\/strong><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Each day at 10am, a queue of expectant customers begins to form outside the door of Uncle\u2019s Panuozzo \u2013 a small Italian sandwich shop nestled unassumingly between a convenience store and a beauty salon on the outskirts of North Shields. Their freshly baked pizza dough sandwiches have gone viral on Instagram and TikTok in recent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137],"tags":[19147,157238,203922],"dealstore":[],"offerexpiration":[],"class_list":["post-7067551","post","type-post","status-publish","format-standard","hentry","category-beer","tag-hype","tag-panuozzo","tag-uncles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beyond the hype at Uncle\u2019s Panuozzo - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7067551\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond the hype at Uncle\u2019s Panuozzo - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Each day at 10am, a queue of expectant customers begins to form outside the door of Uncle\u2019s Panuozzo \u2013 a small Italian sandwich shop nestled unassumingly between a convenience store and a beauty salon on the outskirts of North Shields. 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