Counterfeit watches, handbags, jewellery and clothes are supposed to be inferior copies of luxury goods. But the better the copies become, the harder it is to avoid the real question: what, exactly, are we paying for when we buy luxury?<\/span><\/span><\/em><\/span><\/p>\n<\/div>\n A fake Rolex tells the time.<\/span><\/span><\/span><\/p>\n<\/div>\n A sufficiently good one may have a sapphire crystal, etchings, rehaut, ceramic bezel, automatic movement, substantial steel bracelet and dimensions close enough to the genuine watch that most people encountering it across a restaurant table would have no idea.<\/span><\/span><\/span><\/p>\n<\/div>\n So what, exactly, is fake?<\/span><\/span><\/span><\/p>\n<\/div>\n The steel exists. The movement exists. The hands go round. The person wearing it may enjoy the design just as much as somebody wearing the genuine article. <\/span><\/span><\/span><\/p>\n<\/div>\n What does not exist is the Rolex.<\/span><\/span><\/strong><\/span><\/p>\n<\/div>\n![\"Fake](\"https:\/\/static.wixstatic.com\/media\/fb71de_e561fa0f17354cbf8626d3e56b8dc2d4~mv2.png\/v1\/fill\/w_49,h_20,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto\/fb71de_e561fa0f17354cbf8626d3e56b8dc2d4~mv2.png\")
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