{"id":7060193,"date":"2026-09-18T14:39:15","date_gmt":"2026-09-18T14:39:15","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/vws-longevity-play-puts-a-new-twist-on-if-only-everything-in-life-classic-line\/"},"modified":"2026-09-18T14:39:15","modified_gmt":"2026-09-18T14:39:15","slug":"vws-longevity-play-puts-a-new-twist-on-if-only-everything-in-life-classic-line","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7060193","title":{"rendered":"VW\u2019s longevity play puts a new twist on \u2018if only everything in life\u2019 classic line"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"text\">\n<p>DDB Paris has delved into Volkswagen\u2019s past to put a very modern twist on the old idea that your VW can help assuage life\u2019s many challenges. The whole obsession with longevity and youth is played out by an ordinary guy grappling with ice baths, LED face masks, teeth whitening strips, micro-needling rollers, ab workouts, mindfulness and super foods.<\/p>\n<p>\u00a0<\/p>\n<p>The 2026 punchline is \u201cIf only everything was as easy to maintain as a Volkswagen\u201d, which plays out as he shakes hands on a 30% discount deal for customer service. The original, of course, is BMP\u2019s famous \u201cchanges\u201d ad from 1987, which finishes with \u201cIf only everything in life was as reliable as a Volkswagen.\u201d<\/p>\n<p>\u00a0<\/p>\n<p><iframe loading=\"lazy\" title=\"VW GBS THE MORNING ROUTINE\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/4yRKf1Q6zr8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>\u00a0<\/p>\n<p>MAA creative scale: 8<\/p>\n<p>\u00a0<\/p>\n<p>Here\u2019s the 1987 masterpiece. It\u2019s not necessarily aged well \u2013 a Princess Diana lookalike and a fur coat that shows no regard for animal welfare \u2013 but in 2026, the \u201creliability\u201d play is more of a balm to the soul than ever.<\/p>\n<p>\u00a0<\/p>\n<p><iframe loading=\"lazy\" title=\"Volkswagen Golf - Paula Hamilton - 1987 - UK Advert\" width=\"840\" height=\"630\" src=\"https:\/\/www.youtube.com\/embed\/gKQIUJOr1GA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>DDB Paris has delved into Volkswagen\u2019s past to put a very modern twist on the old idea that your VW can help assuage life\u2019s many challenges. The whole obsession with longevity and youth is played out by an ordinary guy grappling with ice baths, LED face masks, teeth whitening strips, micro-needling rollers, ab workouts, mindfulness [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7060194,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[214,3333,4827,23796,944,18344,4443,222358],"dealstore":[],"offerexpiration":[],"class_list":["post-7060193","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-classic","tag-life","tag-line","tag-longevity","tag-play","tag-puts","tag-twist","tag-vws"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>VW\u2019s longevity play puts a new twist on \u2018if only everything in life\u2019 classic line - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7060193\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VW\u2019s longevity play puts a new twist on \u2018if only everything in life\u2019 classic line - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"DDB Paris has delved into Volkswagen\u2019s past to put a very modern twist on the old idea that your VW can help assuage life\u2019s many challenges. The whole obsession with longevity and youth is played out by an ordinary guy grappling with ice baths, LED face masks, teeth whitening strips, micro-needling rollers, ab workouts, mindfulness [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=7060193\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-18T14:39:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-16-at-11.38.48.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1104\" \/>\n\t<meta property=\"og:image:height\" content=\"606\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=7060193#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=7060193\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"VW\u2019s longevity play puts a new twist on \u2018if only everything in life\u2019 classic line\",\"datePublished\":\"2026-09-18T14:39:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=7060193\"},\"wordCount\":195,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=7060193#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-16-at-11.38.48.png\",\"keywords\":[\"CLASSIC\",\"Life\",\"Line\",\"Longevity\",\"Play\",\"puts\",\"Twist\",\"VWs\"],\"articleSection\":[\"Advertising\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=7060193#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=7060193\",\"url\":\"https:\/\/fivemor.com\/?p=7060193\",\"name\":\"VW\u2019s longevity play puts a new twist on \u2018if only everything in life\u2019 classic line - 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