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FrieslandCampina WAMCO Nigeria Plc<\/a>, makers of the leading Growing Up Milk brand in Nigeria, today announced a refreshed new pack design for Peak 456 Growing Up Milk<\/a>.<\/p>\n This pack of nutrition is specially formulated for children aged 4 to 6 years.<\/p>\n Most importantly, the new packaging is designed to help Peak 456 stand out as a specialised milk product.<\/p>\n Also, it maintains all the trusted nutritional benefits, anchored by the brand\u2019s powerful DHA Advantage, that Nigerian mums have come to rely on.<\/p>\n The refreshed pack introduces a striking new look that includes a Descriptor ribbon<\/strong> clearly identifying the product as \u201cGrowing Up Milk\u201d.<\/p>\n Furthermore, it includes the iconic Peak Island visual<\/strong> element, and a reaffirmed Reason to Believe (RTB) logo that underscores the brand\u2019s DHA fortification credentials.<\/p>\n Importantly, the product\u2019s content, quality, and taste remain entirely unchanged.<\/p>\n Senior Brand Manager, Peak Milk, Moronke A-Abayomi<\/a>, stated that, \u201cPeak 456 has always been more than just milk, it is a trusted companion for Nigerian mums on their journey to raise strong, smart children.<\/p>\n This new pack represents our continued commitment to innovation and authenticity.<\/p>\n We are elevating how the brand looks on shelves, while ensuring that our love for mums and children remains at the heart of every pack\u2019\u2019.<\/p>\n As the undisputed number one first mover brand in Nigeria\u2019s Growing Up Milk (GUM) segment, Peak 456 is designed to serve the ambitions of Nigerian mums who are determined to see their children get the right nourishment appropriate for their age everyday.<\/p>\n The product\u2019s unique proposition is built on three core pillars: Brain Development, supported by an optimal blend of DHA, Iron, Choline, Taurine, and Selenium; Physical Growth, driven by quality Proteins, Essential Amino Acids, Calcium, Phosphorus, and Vitamin D; and Strengthened Immunity, backed by Vitamins A, C, D, and E alongside Zinc, Copper, and Selenium.<\/p>\n The pack redesign is accompanied by an integrated communication campaign and store activations. These are aimed at educating consumers on the new look.<\/p>\n Also, it showcases its distinctive features and reassures shoppers that only the packaging has been updated, not the premium quality and nutritional content they trust.<\/p>\n The campaign will also serve to educate consumers against counterfeit products by helping them confidently recognize and identify the authentic new pack in-store.<\/p>\n \u201cWe understand that Nigerian mums are cautious about change when it comes to what they feed their children.<\/p>\n That is exactly why our messaging centres on reassurance.<\/p>\n The new-look Peak 456 is the same trusted milk their families have always loved. It just comes with a fresher, more distinctive look that stands proudly on shelves.<\/p>\n Our DHA Advantage remains our number one promise to every Nigerian child and their mother.<\/p>\n The new-look Peak 456<\/a> packs are now available at retail outlets nationwide.<\/p>\n Consumers are encouraged to look out for the refreshed packaging and can find out more by following Peak Milk\u2019s official social media pages.<\/p>\n For more parenting resources, please click, here<\/a>.<\/p>\n \n\t\t\t\t Post Views:<\/span> 453<\/span>\n\t\t\t<\/p>\n<\/p><\/div>\nThree Core Pillers Of Growing Up Milk<\/h3>\n
Where To Get New-look Peak 456<\/h3>\n
Have You Read:\u00a0Peak 456 Harps On Importance Of Breakfast, Age-Appropriate Nutrition<\/a><\/span><\/h4>\n