{"id":7058584,"date":"2026-09-10T15:40:47","date_gmt":"2026-09-10T15:40:47","guid":{"rendered":"https:\/\/peraltafinancing.com\/uncategorized\/stop-asking-start-assigning-john-lees-ai-blueprint-for-agents\/"},"modified":"2026-09-10T15:40:47","modified_gmt":"2026-09-10T15:40:47","slug":"stop-asking-start-assigning-john-lees-ai-blueprint-for-agents","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7058584","title":{"rendered":"Stop Asking, Start Assigning: John Lee&#8217;s AI Blueprint for Agents"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p class=\"wp-block-paragraph\">AI advice tends to land in one of two buckets: it\u2019s either so technical that your eyes glaze over, or it\u2019s so obvious that it becomes redundant. Fortunately, <em>New York Times<\/em> bestselling author (and self-described non-tech guy) <a href=\"https:\/\/www.johnlee.com\/\">John Lee<\/a> knows how to split the difference. He recently sat down with Jason Abrams on the <a href=\"https:\/\/millionaireagentpodcast.com\/\">MREA Podcast<\/a> to discuss how to make AI work for your real estate business.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Spoiler alert: most people are using AI like a search bar, when they should really be using it like a new hire.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Take the \u201cL\u201d Out of It<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Lee\u2019s own story started far from Silicon Valley. As a dishwasher at his mom\u2019s Chinese takeout, then an animator turned entrepreneur, his education in business wasn\u2019t exactly \u201ctextbook\u201d. But along the way, a mentor gave him a piece of wordplay he\u2019s carried ever since: <strong>Drop the L from \u201clearn\u201d and you get \u201cearn.\u201d<\/strong>\u00a0<\/p>\n<p class=\"wp-block-paragraph\">If you\u2019re not learning, you\u2019re probably not earning. Sure, it\u2019s a simple frame, but the reality is that the agents who get the most out of AI aren\u2019t the most technical. They\u2019re the most curious.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Find the 4%, Not the Hours<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Before the conversation ever got to AI, Lee laid out how he thinks about effort in the first place.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">While a lot of people understand that 80% of your results come from 20% of your causes (aka the 80\/20 rule), Lee pushes it a layer deeper. \u201cLook at the 20% of that 20%\u201d he said, \u201cand you\u2019ll usually find a slim slice of activity (he puts it at around 4%) driving something like 96% of your results.\u201d The takeaway isn\u2019t \u201cwork harder.\u201d It\u2019s that the agents getting the most out of their time have already found their 4% and built everything else around protecting it.<\/p>\n<p class=\"wp-block-paragraph\">Which is helpful framing when you consider that AI is really just about enabling you to spend more of your time on the 4%, and less on everything else.<\/p>\n<h2 class=\"wp-block-heading\"><strong>The Mistake Everyone Makes<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Ask most people what they do with AI, and they\u2019ll describe a glorified Google search. \u201cThat\u2019s the whole problem,\u201d Lee said. The fix is something he calls \u201creverse prompting,\u201d where instead of asking AI questions, you ask it to ask <em>you<\/em> questions, surfacing the blind spots you didn\u2019t know you had. It\u2019s about treating AI less like an oracle and more like an employee. It\u2019s something you delegate specific, monetizable tasks to, not something you consult.<\/p>\n<p class=\"wp-block-paragraph\">He organizes it into five skills worth actually learning:\u00a0<\/p>\n<ol class=\"wp-block-list\">\n<li>How to talk to AI in specific, non-generic prompts.<\/li>\n<li>How to spot the repetitive tasks worth automating.\u00a0<\/li>\n<li>How to \u201cvibe code\u201d simple tools (without knowing how to program).<\/li>\n<li>How to build a knowledge base out of everything you\u2019ve already said and written.<\/li>\n<li>How to connect your tools together (Model Context Protocol or MCP integration) so a summary turns into an actual task landing on someone\u2019s desk.<\/li>\n<\/ol>\n<h2 class=\"wp-block-heading\"><strong>Put It to Work<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">If you\u2019re an agent starting from zero, here\u2019s where Lee\u2019s advice gets concrete.<\/p>\n<ul class=\"wp-block-list\">\n<li>Record your prospecting calls and run sentiment analysis on your best performers to find the pattern. For example, when he started doing this, he found his own conversion jumped the moment he started saying \u201cokay, here\u2019s the paperwork\u201d instead of \u201csign here.\u201d\u00a0<\/li>\n<li>Automate the admin tasks nobody likes, like turning a batch of listing photos into a polished walkthrough video.\u00a0<\/li>\n<li>Build a personal brand, even a small one. He created a fictitious character with zero real-world presence and it pulled 1.9 million views and 46,000 followers in its first 30 days. The lesson isn\u2019t \u201cgo viral.\u201d It\u2019s that visibility compounds faster than most agents assume.<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\"><strong>Get Found Before They Ask<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Building a brand is one thing. Getting it in front of the right people is another.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Lee says most agents are optimizing for a search engine that\u2019s already fading. His trick: Type a client question into Google, scroll to the \u201cpeople also ask\u201d box, and, voila, you\u2019ve got a list of the exact questions real buyers and sellers are typing in. \u201cThat\u2019s not search engine optimization anymore,\u201d he argues. \u201cIt\u2019s answer engine optimization, because people are increasingly asking a chat interface for answers instead of scrolling a results page.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Here\u2019s where the napkin math gets tangible. \u201cTake 420 agents, have each one post content that pulls a modest 2,000 views, and that\u2019s 840,000 views a day \u2014 which compounds to 300 million views over a year,\u201d he said. \u201cRun a conservative 1% conversion on that, and you land on 3 million people in-market to buy or sell.\u201d When you multiply that across a whole office, \u201cpost more\u201d is no longer a vanity metric \u2014 it\u2019s a lead source.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Will AI Replace Agents?<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Abrams pushed Lee on the fear that\u2019s on everyone\u2019s mind, but Lee didn\u2019t hedge. \u201cReal estate is a people\u2019s game,\u201d he responded, \u201cand that\u2019s exactly why it\u2019s safe.\u201d His belief is that as AI scales, connection, collaboration, and community become scarcer, and therefore more valuable.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">That\u2019s a strong case for staying in the business. The agents who lean into relationships while automating the busywork are the ones who come out ahead.<\/p>\n<p class=\"wp-block-paragraph\">Catch the <a href=\"https:\/\/www.youtube.com\/watch?v=XeHd0DR-itk\">full conversation<\/a> with John Lee on the MREA Podcast, and be sure to check out his new book, <a href=\"https:\/\/www.amazon.com\/Money-Unlocked-Make-Keep-Multiply\/dp\/B0FRVW7R5K\"><em>Money Unlocked: How to Make It, Keep It, and Multiply It<\/em><\/a>.<\/p>\n<h2 class=\"wp-block-heading\"><strong>From Ideas to Action<\/strong><\/h2>\n<p class=\"wp-block-paragraph\">Ready to take your real estate business to the next level? Good news. Gary Keller and Jason Abrams wrote the playbook. Literally. <a href=\"https:\/\/kwredlabel.com\/products\/mrea-playbook-v4?srsltid=AfmBOorOKoFwcueGhuTkI5QsT6lxaeoIBo4nxbHIUYSAnHFEhZDlXhEl\">Volume 4<\/a> of the <em>Millionaire Real Estate Agent Playbook<\/em> is out now!<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>AI advice tends to land in one of two buckets: it\u2019s either so technical that your eyes glaze over, or it\u2019s so obvious that it becomes redundant. Fortunately, New York Times bestselling author (and self-described non-tech guy) John Lee knows how to split the difference. He recently sat down with Jason Abrams on the MREA [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7058585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[220822,220823,220824,100521],"tags":[11530,220828,16231,3201,50416,220825,5454,1403,220826,220827],"dealstore":[],"offerexpiration":[],"class_list":["post-7058584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mrea","category-the-millionaire-real-estate-agent","category-the-millionaire-real-estate-agent-podcast","category-training","tag-agents","tag-assigning","tag-blueprint","tag-john","tag-lees","tag-mrea","tag-start","tag-stop","tag-the-millionaire-real-estate-agent","tag-the-millionaire-real-estate-agent-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stop Asking, Start Assigning: John Lee&#039;s AI Blueprint for Agents - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7058584\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stop Asking, Start Assigning: John Lee&#039;s AI Blueprint for Agents - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"AI advice tends to land in one of two buckets: it\u2019s either so technical that your eyes glaze over, or it\u2019s so obvious that it becomes redundant. 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