{"id":7054067,"date":"2026-09-01T16:35:19","date_gmt":"2026-09-01T16:35:19","guid":{"rendered":"https:\/\/peraltafinancing.com\/angel-investor\/6-great-ways-to-talk-to-angel-investors\/"},"modified":"2026-09-01T16:35:19","modified_gmt":"2026-09-01T16:35:19","slug":"6-great-ways-to-talk-to-angel-investors","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7054067","title":{"rendered":"6 Great Ways to Talk to Angel Investors"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Once you managed to <\/span><a href=\"https:\/\/www.leapfunder.com\/blog\/article\/6-ways-to-find-investors\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">find angel investors<\/span><\/a><span style=\"font-weight: 400;\">, you need a proper strategy for talking to them. Most startup founders struggle talking to investors. They wonder what to say and when is the right time to ask for funding. As a part of our Startup Survival <\/span><a href=\"https:\/\/www.leapfunder.com\/blog\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">blog<\/span><\/a><span style=\"font-weight: 400;\"> series, we prepared a list of tips for you to make that process as smooth as possible.<br \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5617\" src=\"https:\/\/leapfunder-production.s3.eu-central-1.amazonaws.com\/uploads\/blog\/posts\/5615\/6-Great-Ways-to-Talk-to-Angel-Investors-.png?X-Amz-Algorithm=AWS4-HMAC-SHA256&amp;X-Amz-Credential=AKIAJ2QS3MAQJ5YUZRFA%2F20260901%2Feu-central-1%2Fs3%2Faws4_request&amp;X-Amz-Date=20260901T163519Z&amp;X-Amz-Expires=3600&amp;X-Amz-SignedHeaders=host&amp;X-Amz-Signature=fc7a40b1153570d4a1189d2b06a948b49c0a97c383b472776195f84b6887bc27\" alt=\"A young man presenting his business to other men\" width=\"970\" height=\"500\" srcset=\"https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2021\/09\/6-Great-Ways-to-Talk-to-Angel-Investors-.png 970w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2021\/09\/6-Great-Ways-to-Talk-to-Angel-Investors--300x155.png 300w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2021\/09\/6-Great-Ways-to-Talk-to-Angel-Investors--768x396.png 768w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2021\/09\/6-Great-Ways-to-Talk-to-Angel-Investors--610x314.png 610w\" sizes=\"auto, (max-width: 970px) 100vw, 970px\"\/><\/span><b><br \/>1. Treat angel investors like humans<\/b><\/p>\n<p style=\"text-align: justify;\"><b\/><span style=\"font-weight: 400;\">You\u2019re looking for a human connection. Instead of just throwing words at investors, you should have an interesting conversation. You\u2019re looking for smart money \u2013 capital, knowledge, background, network, guidance. In return, the investor is looking for a rewarding investment.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Get to know the people that might invest in your company, ask questions. If you\u2019re not at all interested in what the investors have to offer besides money, how is that going to look?\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b>2. Get them interested<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Don\u2019t try to squeeze your entire business plan into one sitting. In the first\u00a0 30 seconds, you want to explain clearly what you\u2019re doing, how far you are, and what the potential of your business could be. Metrics are key here: interviews are nice, but actual signups are a lot better. In the European ecosystem, revenue is the best type of metric, while vanity numbers don\u2019t play an important role \u2013 it\u2019s cool that you have 10,000 followers on Facebook, but do they pay money?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Here\u2019s an example: <\/span><i><span style=\"font-weight: 400;\">We\u2019re the Airbnb of camper vans. We\u2019re active in the Netherlands, Germany, and France. We\u2019re making \u20ac12K per month and plan to expand to the rest of Europe. <\/span><\/i><span style=\"font-weight: 400;\">That\u2019s 30 seconds. Angel investors can only evaluate if you\u2019re good if they understand what you\u2019re doing. It\u2019s also a good idea to show an MVP, a photo, a video or a prop.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">You usually have a small window of opportunity during the first meeting. You want investors to leave the conversation thinking: \u2018That was cool.\u2019 Maybe even giving them your email because you want to send your one-pager. It usually goes \u2013 first meeting, one-pager, pitch deck, 10-pager, term sheets and contracts.<\/span><\/p>\n<p><b>3. Build up interest over time<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Even if the investors are interested, it doesn\u2019t mean they\u2019ll invest. You\u2019ll lose people on the way. And the person who said was interested today might not be an investor of today, but an investor in the second or the third round.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Never close the door on a potential investor, keep them in the loop. Talk to them now and then and share your updates. Passively show them that you\u2019re growing over time. Once you are actively fundraising, you can go to all these people who are secretly a fan of you, because you\u2019ve been telling them that your business is doing great for a while, and ask them if they\u2019d like to have coffee. Talking to investors is less of a quick sell and more of building a relationship.<\/span><\/p>\n<p><b>4. Talk to their network<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Talking to angels also means talking to their spouse, or investor friends. You\u2019re always talking to the decision group behind him\/her. An investor might be the representative of an angel club. Or it might be that before he\/she can invest, you need to come to visit their spouse, and they need to like you as well.<\/span><\/p>\n<p style=\"text-align: justify;\"><b>5. Look for a group of angel investors<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">It\u2019ll be very tough to find all the components of your ideal angel in one person. Also, an ideal investor of today is not the ideal investor of tomorrow.\u00a0 You need a good contract and structure that deals with this issue. <\/span><a href=\"https:\/\/www.leapfunder.com\/rounds\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Leapfunder<\/span><\/a><span style=\"font-weight: 400;\"> solved it by creating an SPV (special purpose vehicle), so investors can invest individually but be grouped together. That way the startup gets more smart money on board. If you still haven\u2019t, <\/span><a href=\"https:\/\/www.leapfunder.com\/rounds\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">present your startup<\/span><\/a><span style=\"font-weight: 400;\"> to the largest angel investor network in Europe.<\/span><\/p>\n<p><b>6. Stay away from these NO-GOs<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Relying solely on buzzwords such as blockchain or machine learning is a no-go. Having a pitch with no substance will scare people off. Angels need to clearly understand what and how you are doing in 30 seconds.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Never lie to a potential investor, because they will find out. Always be honest and transparent, even when it\u2019s bad news.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you\u2019re chasing the investor and they\u2019re not responding, you have to stop that. It means they\u2019re just not interested. If you\u2019re communicating that you are doing well and they\u2019re interested, they will respond.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">When talking to investors, never let them determine when you should fundraise. Your business should determine when and how much. Don\u2019t get greedy. If someone is waving \u20ac200K at you, it doesn\u2019t mean it\u2019s a good deal. The terms or the amount of shares you\u2019re selling might be bad for you in the long term. You don\u2019t just want to consider this funding round but the next ones as well.<\/span><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you want to make sure you\u2019re prepared for investor meetings, join our <\/span><a href=\"https:\/\/www.eventbrite.co.uk\/e\/investor-readiness-session-online-workshop-tickets-107799489174?aff=BlogPage\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Investor Readiness Session<\/span><\/a><span style=\"font-weight: 400;\">, an online workshop that answers all of your questions regarding how to successfully speak to investors and raise funding.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Join our network of startups &amp; investors!<\/span><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Once you managed to find angel investors, you need a proper strategy for talking to them. Most startup founders struggle talking to investors. They wonder what to say and when is the right time to ask for funding. As a part of our Startup Survival blog series, we prepared a list of tips for you [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7054069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12034],"tags":[1219,2338,11223,3061,8023],"dealstore":[],"offerexpiration":[],"class_list":["post-7054067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-angel-investor","tag-angel","tag-great","tag-investors","tag-talk","tag-ways"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Great Ways to Talk to Angel Investors - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7054067\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Great Ways to Talk to Angel Investors - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Once you managed to find angel investors, you need a proper strategy for talking to them. 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