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Vertical video went from an unforgivable sin to the industry standard practically overnight. Now, it\u2019s universally recognized as the best format for social media. People don\u2019t want to rotate their phones to watch a 30 second ad and they won\u2019t watch something that doesn\u2019t fit the platform. Whether you\u2019re making ads or business videos<\/a>, getting the vertical video dimensions right is essential.\u00a0<\/p>\n Social media juggernauts like Facebook have embraced vertical video formats in recent years. Even YouTube dabbles in vertical video<\/a>. The newer generation of social media apps, like Snapchat and TikTok<\/a>, use vertical video almost exclusively.\u00a0<\/p>\n While most platforms now prefer vertical video, they each have different standards for vertical video dimensions. Here\u2019s a quick look at the guidelines for each one.<\/p>\n Before we get to specific social media platforms, it might be worth clearing up one potential point of confusion. When we talk about the size of something in the physical world, we usually talk about its dimensions in feet, meters, or inches. You might have an 8 x 10 inch school photo hanging on your wall, for example.<\/p>\n In the digital world, dimensions are usually noted in pixels. For example, Facebook requires that videos on their platform be no smaller than 120px by 120px. But we also talk about aspect ratio<\/a>, that is the relation between the width of an image and its height. You might hear people use the terms dimensions and aspect ratio interchangeably, but professional video creators know the difference.<\/p>\n Using the right dimensions and aspect ratio helps your video display correctly and prevents distortion or clipping. People are more likely to watch a video that seems high quality, so you want to get the size right.<\/p>\nVertical Video Dimensions and Aspect Ratios<\/strong><\/h2>\n
Vertical Video Recording Tips<\/strong><\/h2>\n