They probably don\u2019t want you to know about what they provide. <\/li>\n<\/ol>\nThe second one is very prevalent and its linked to those posts you would see in your Instagram, Facebook or LinkedIn sharing about how they have help their clients, how these people are not in a good state and how they can greatly improve their situation if they do X or Y or Z.<\/p>\n
But they don\u2019t tell you much about the product. <\/p>\n
I think it usually comes down to confidence or that if you know too much about their products you would have a different opinion. And they want to shape your opinion through the sales process.<\/p>\n
This is why you can see a lot of posts from financial planners but they will never tell you what they recommend to their clients. I wonder why someone cannot just say I have these assortment of funds that are available and that I work with clients using these set of Investment Linked Policies. <\/p>\n
Why can\u2019t you just tell us in social media how good is this AIA Pro Achiever 3.0?<\/p>\n
Is it so hard to tell us about your Long Term Portfolio you recommend to clients? What about something on this China Taiping Infinite Indexed Legacy plan?<\/p>\n
Is it a compliance issue to say that we can recommended these 3 or 4 different personal accident products and what they are?<\/p>\n
I just don\u2019t see any of these things happening.<\/p>\n
When there are less information about the features, in this time and age, you close off any potential sales to people who are genuinely interested to explore more. <\/p>\n
That\u2019s what it does to me. <\/p>\n
I always wonder why can\u2019t someone who helps people do some will just go on and talk about roughly what can be done. I might be more willing to do a will if I realize that I am quite ready for it. <\/p>\n
That\u2019s the problem that I find with content. <\/p>\n
Too much high level feel-good, feel-bad stuff and what ends up sometimes is I don\u2019t even know what is the ACTUAL Product. <\/p>\n
The content and marketing space have changed since we have the internet, but then it feels nothing much has changed as well for some. They still prefer to gate-keep products from people.<\/p>\n
And I wonder if that is helpful for their business.<\/p>\n