{"id":7030471,"date":"2026-08-06T16:18:07","date_gmt":"2026-08-06T16:18:07","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/insurance\/north-star-stories-why-we-go-red\/"},"modified":"2026-08-06T16:18:07","modified_gmt":"2026-08-06T16:18:07","slug":"north-star-stories-why-we-go-red","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7030471","title":{"rendered":"North Star Stories: Why We Go Red"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"post-body-861844205963809290\" itemprop=\"articleBody\">\n<meta content=\"For more than three decades, NYCM Insurance has proudly supported the American Heart Association (AHA). This includes sponsoring America...\" name=\"twitter:description\"\/><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/a\/AVvXsEjvpBdcu3z7WYnzkxNrXCbBO5j3p0YmtQOukAHHF6vWW2qREXNMRtEcSQSBQKAVfRMXLAAsLaQEbJfVadbki7QEuau5aHqj2MBpaLlECHnGRLmrLlSFDoUnAZSKulgrbjDrOr8dhk-rRSCSE_P3N_pAJzKPXzpmYRF4VWTBqkl6d4KVqQhGErlNT0210ls\" style=\"margin-left: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" data-original-height=\"4000\" data-original-width=\"6000\" height=\"1\" src=\"https:\/\/blogger.googleusercontent.com\/img\/a\/AVvXsEjvpBdcu3z7WYnzkxNrXCbBO5j3p0YmtQOukAHHF6vWW2qREXNMRtEcSQSBQKAVfRMXLAAsLaQEbJfVadbki7QEuau5aHqj2MBpaLlECHnGRLmrLlSFDoUnAZSKulgrbjDrOr8dhk-rRSCSE_P3N_pAJzKPXzpmYRF4VWTBqkl6d4KVqQhGErlNT0210ls\" width=\"1\"\/><\/a><\/div>\n<p class=\"MsoNormal\">For more than three decades, NYCM Insurance has proudly<br \/>\nsupported the American Heart Association (AHA). This includes sponsoring <b><a href=\"https:\/\/www2.heart.org\/site\/TR\/HeartWalk\/FDA-FoundersAffiliate?fr_id=12615&amp;pg=entry\" target=\"_blank\">America&#8217;s<br \/>\nGreatest Heart Run &amp; Walk<\/a><\/b>, the <b>Kids\u2019 Heart Challenge<\/b>, donating<br \/>\nequipment and toys for the <b>Recess Reboot<\/b> initiative, providing <b>AHA Hands-Only<br \/>\nCPR<\/b> training for <a href=\"https:\/\/blog.nycm.com\/2026\/02\/north-star-stories-how-nycms-helping.html\" target=\"_blank\">NYCM employees<\/a>, and raising awareness for women\u2019s heart<br \/>\nhealth each year on <b>National Go Red Day<\/b>.<\/p>\n<p style=\"text-align: left;\"><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">This year was no exception. In recognition of February as<br \/>\nAmerican Heart Month, we illuminated our Edmeston headquarters and our branch<br \/>\noffice in Sherburne. Team NYCM also showed up in full force for National Go<br \/>\nRed Day on February 6.<br \/><\/span><br \/>We asked team members:<\/p>\n<h4 style=\"text-align: left;\"><span style=\"color: black; font-weight: normal;\">What does &#8220;going red&#8221; mean<br \/>\nto you?<\/span><\/h4>\n<p><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"><br \/>\n<i>\u201cShowing my voice \u2014 to let everyone know we must do more to fight heart<br \/>\ndisease and stroke. These issues have impacted my family in so many ways.\u201d<\/i><br \/>\n\u2013 Joann, Project Management<\/span><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjuUfUP3kBPHs6F_ufVNQFAXlAQpfBa-lBdXN_UmKPtWnrdC2pYz4XWChFqo3eLShK77TyhyphenhyphenOrNtN4iCNbDJI7WM4QHnS8NN18egntg3aR-Z4Q86Nv1IaSik4FgDLMnfy8gK4uVjl8uMPJqylo7nyiPLVmMlFukPPlT_5Oi9jYxw0KLjX34KWmJlFFSFnI\/s6000\/JMB11320.jpg\" imageanchor=\"1\" style=\"clear: right; float: right; margin-bottom: 1em; margin-left: 1em;\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" data-original-height=\"4000\" data-original-width=\"6000\" height=\"213\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjuUfUP3kBPHs6F_ufVNQFAXlAQpfBa-lBdXN_UmKPtWnrdC2pYz4XWChFqo3eLShK77TyhyphenhyphenOrNtN4iCNbDJI7WM4QHnS8NN18egntg3aR-Z4Q86Nv1IaSik4FgDLMnfy8gK4uVjl8uMPJqylo7nyiPLVmMlFukPPlT_5Oi9jYxw0KLjX34KWmJlFFSFnI\/w320-h213\/JMB11320.jpg\" width=\"320\"\/><\/a><\/div>\n<p><i><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201cIt<br \/>\nmeans educating and advocating for better health and providing support. Spreading<br \/>\nawareness helps reduce risks.\u201d<\/span><\/i><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"> \u2013 Kayla, Customer Service <br \/><\/span><b><span style=\"mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"><br \/><\/span><\/b><i><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201cAwareness. I have been involved with the AHA a lot over<br \/>\nthe years and know people who have had heart problems. Awareness is key. Taking<br \/>\ntime to learn CPR is important. Fundraising for research is important.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>It starts with awareness<\/span><\/i><i><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">.\u201d<\/span><\/i><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"> \u2013 Bob, Application<br \/>\nDevelopment<\/span><\/p>\n<h4 style=\"line-height: normal; text-align: left;\"><span style=\"color: black; font-weight: normal;\">Is there a moment, person, or<br \/>\nexperience that inspired you to support the AHA?<\/span><\/h4>\n<p class=\"MsoNormal\"><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"><br \/>\n<i>\u201cMy best friend Danielle was born with a congenital heart condition. She is<br \/>\nliving with issues currently.\u201d<\/i> <\/span><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u2013 <\/span><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">Ashley, Project Management<\/span><\/p>\n<p><i><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201c<a href=\"https:\/\/blog.nycm.com\/2022\/01\/how-to-maintain-healthy-blood-pressure.html\" target=\"_blank\">Heart disease<\/a> is prominent in my family on both sides\u2014in men and women. <span style=\"mso-spacerun: yes;\">\u00a0<\/span>My dad had a mini heart attack and my friends<br \/>\nhave nearly died from preeclampsia. Everyone you know has been affected by<br \/>\nheart disease in some way, whether it&#8217;s directly or indirectly.\u201d<\/span><\/i><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"> \u2013 Lexia, Distribution\u00a0<\/span><\/p>\n<div style=\"text-align: left;\">\n<p style=\"text-align: left;\"><i><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201cNYCM has always inspired me to be more supportive, given<br \/>\nthe immense organizational support they have displayed over the years.\u201d <\/span><\/i><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u2013 <\/span><span style=\"color: black; mso-bidi-font-family: Arial; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"><span style=\"mso-spacerun: yes;\">\u00a0<\/span>Travis, Product Management<\/span><\/p>\n<\/div>\n<h4 style=\"line-height: normal; text-align: left;\"><span style=\"color: black; font-weight: normal;\">How does \u201cGoing Red\u201d reflect NYCM&#8217;s values?<\/span><\/h4>\n<p class=\"MsoNormal\" style=\"text-align: left;\"><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201c<i>It reflects NYCM&#8217;s culture and how we embrace our<br \/>\ncommunity and come together as a team to do events like these!<\/i>\u201d \u2013 Alicia,<br \/>\nUnderwriting<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: left;\"><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201c<i>Taking part in the Wear Red initiative promotes NYCM&#8217;s<br \/>\nvalue of embracing community, as the initiative involves many people.<span style=\"mso-spacerun: yes;\">\u00a0 <\/span>When we all wear red, we show our community<br \/>\nthat we value taking care of ourselves and helping others with heart issues.<\/i>\u201d \u2013<br \/>\nJulie, Auto Claims<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\">\u201c<i>NYCM culture makes it<br \/>\neasy for individuals to contribute to important causes in small ways that add<br \/>\nup. It may not feel like any one person can make much of an impact on their<br \/>\nown, but being part of a team reminds us that people are a powerful force of<br \/>\nchange when united!<\/i>\u201d \u2013 Joanna, Product Management<\/span><\/p>\n<p><span style=\"color: black; mso-bidi-font-family: &quot;Times New Roman&quot;; mso-fareast-font-family: &quot;Times New Roman&quot;; mso-font-kerning: 0pt; mso-ligatures: none;\"><br \/><\/span><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiFzT_tvedFbU9proWn8t4LCFbV8HS4SQE1t1GUiC2va5jUPPzFXylH4EOD0VNxdCkHQCBEYjBiSjbAEc53ZnwzpWm6TIWKvNtqhVgr2V4DF7tNwXDc7n3sd6qUiIlM99XYdfupmldbfFS5ix2jU7YFV2Pvy5CpaHL8ViDO4sAZxgNRf-yYxiioedNFATk\/s5133\/NYCM4443-Edit.jpg\" imageanchor=\"1\" style=\"clear: left; float: left; margin-bottom: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" data-original-height=\"3422\" data-original-width=\"5133\" height=\"213\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiFzT_tvedFbU9proWn8t4LCFbV8HS4SQE1t1GUiC2va5jUPPzFXylH4EOD0VNxdCkHQCBEYjBiSjbAEc53ZnwzpWm6TIWKvNtqhVgr2V4DF7tNwXDc7n3sd6qUiIlM99XYdfupmldbfFS5ix2jU7YFV2Pvy5CpaHL8ViDO4sAZxgNRf-yYxiioedNFATk\/w320-h213\/NYCM4443-Edit.jpg\" width=\"320\"\/><\/a><\/div>\n<p>\u201c<i>At NYCM, we believe by<br \/>\n&#8220;going red&#8221; we are able to recognize American Heart Month and<br \/>\nshowcase our commitment to supporting the American Heart Association. By<br \/>\nsupporting causes and organizations dedicated to giving others hope for a<br \/>\nbetter tomorrow, we can make our communities stronger and, with the help of the<br \/>\nAHA, our hearts healthier.<\/i>\u201d \u2013 Kelly Pylinski, NYCM Division Manager of Brand<br \/>\nManagement and Heart Run &amp; Walk committee member<\/p>\n<p style=\"text-align: left;\">NYCM Insurance is once again<br \/>\nproud to sponsor <b>America\u2019s Greatest Heart Run &amp; Walk, Saturday,<br \/>\nMarch 7, 2026.<\/b> To learn more<br \/>\nabout the Heart Run &amp; Walk and the American Heart Association, visit <a href=\"https:\/\/www2.heart.org\/site\/TR\/HeartWalk\/FDA-FoundersAffiliate?fr_id=12615&amp;pg=entry\">here<\/a>.<\/p>\n<p><div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjMzwBixNEB2ev7iiXQrORneHylarfNaErSLji5CwPMz6-7djk2xJNEH4OdIHe-JKXGuL5jwdW4K4Eq5Ntf8lf9AR3_A20o90xVjjISwloo9Z70gwy1Na_ZwK2ZYHG0IYQaEb5zYXug-yUlv7PnzifTGBkOGoYnZdXsrKbF4PgtlFsPUe8jl9u7KjF_I-Q\/s1935\/Picture2.png\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" border=\"0\" data-original-height=\"906\" data-original-width=\"1935\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEjMzwBixNEB2ev7iiXQrORneHylarfNaErSLji5CwPMz6-7djk2xJNEH4OdIHe-JKXGuL5jwdW4K4Eq5Ntf8lf9AR3_A20o90xVjjISwloo9Z70gwy1Na_ZwK2ZYHG0IYQaEb5zYXug-yUlv7PnzifTGBkOGoYnZdXsrKbF4PgtlFsPUe8jl9u7KjF_I-Q\/s16000\/Picture2.png\"\/><\/a><\/div>\n<p>\u00a0<\/p>\n<p>\n<\/div>\n<p><script async defer crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&#038;version=v19.0\" nonce=\"1KZ0J0Yq\"><\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For more than three decades, NYCM Insurance has proudly supported the American Heart Association (AHA). This includes sponsoring America&#8217;s Greatest Heart Run &amp; Walk, the Kids\u2019 Heart Challenge, donating equipment and toys for the Recess Reboot initiative, providing AHA Hands-Only CPR training for NYCM employees, and raising awareness for women\u2019s heart health each year on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7030472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[94],"tags":[843,695,817,4717,13836],"dealstore":[],"offerexpiration":[],"class_list":["post-7030471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insurance","tag-north","tag-red","tag-star","tag-stories","tag-your-keywords-here"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>North Star Stories: Why We Go Red - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7030471\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"North Star Stories: Why We Go Red - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"For more than three decades, NYCM Insurance has proudly supported the American Heart Association (AHA). 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