{"id":7030140,"date":"2026-08-06T12:11:21","date_gmt":"2026-08-06T12:11:21","guid":{"rendered":"https:\/\/peraltafinancing.com\/angel-investor\/building-the-campus-innovation-flywheel-%e2%94%82-dealum-blog\/"},"modified":"2026-08-06T12:11:21","modified_gmt":"2026-08-06T12:11:21","slug":"building-the-campus-innovation-flywheel-%e2%94%82-dealum-blog","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7030140","title":{"rendered":"Building the campus innovation flywheel \u2502 Dealum Blog"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><a href=\"https:\/\/www.icanhub.net\/?ref=blog.dealum.com\"><u>ICAN<\/u><\/a>, the International Collegiate Angels Network, connects investors with campus-born ventures. This means startups founded by current students, faculty members, or recent alumni, where the idea emerged through coursework, research, or campus activity. ICAN operates globally and mobilizes capital for this promising \u2013 but often overlooked \u2013 asset class.\u00a0<\/p>\n<p>The network aims to solve two problems at once: founders can access early capital from investors who understand university innovation, and universities can participate in long-term value creation without directly holding equity. As a way to keep the flywheel turning, ICAN returns 10% of any realized gains to the campuses where the ventures originated.<\/p>\n<h2 id=\"a-path-to-campus-innovation-%E2%80%9Cthat-just-kind-of-happened%E2%80%9D\">A path to campus innovation \u201cthat just kind of happened\u201d\u00a0<\/h2>\n<p>ICAN was founded by Tom Duening, an entrepreneur and educator with more than 35 years of experience in early-stage startups and university innovation programs. Tom\u2019s path to founding ICAN was neither planned nor conventional. He started his first company in 1984 while he was a graduate student, despite having no formal business education. \u201cI\u2019d never been in a business classroom in my life,\u201d he says. The experience nonetheless set the direction for what followed.<\/p>\n<p>After completing a PhD in education, he was recruited to become assistant dean of the 6000-student University of Houston College of Business Administration. At the same time, the college was launching one of the first campus-based entrepreneurship programs in the United States. Because he had started a company, he was a natural fit as a founding faculty member in the program, even though he wasn\u2019t an entrepreneurship scholar and had never studied entrepreneurship. \u201cI kind of fell into entrepreneurship on campus. It just happened, unintentionally,\u201d he recalls.\u00a0<\/p>\n<p>From that point on, Tom\u2019s career repeatedly combined entrepreneurship, education, and early-stage investing. He started a few more companies, including an ed-tech venture in India, and worked with universities to develop entrepreneurship programs.\u00a0<\/p>\n<p>At Arizona State University, he saw a clear gap in the local startup ecosystem. Despite being part of a metropolitan area of nearly nine million people, the Phoenix-Tempe metroplex had no strong, dedicated angel investor group. \u201cI said, well, let\u2019s just start one on the campus,\u201d he explains.<\/p>\n<p>In 2005, Tom founded an on-campus angel group at Arizona State University known as Arizona Tech Investors and built it organically through personal networks and referrals. The idea was unique for that time. \u201cWe just sat around and thought \u2013 what does the campus need and how to make it happen,\u201d describes Tom.\u00a0<\/p>\n<p>They quickly realized there wasn\u2019t enough deal flow, so they expanded the group to the wider region and, eventually, the entire state. Within a few years, it became the most active angel network in Arizona. Two decades later, it is still operating and investing, long after Tom stepped away. \u201cI take a lot of pleasure in the fact that it\u2019s still operating today,\u201d he says. \u201cAnytime you do the startup thing, it\u2019s just really, really hard. There\u2019s a lot of politics, and I\u2019m not good at politics; I\u2019m good at ideas. But I\u2019m willing to go through all the pain and negativity, because I\u2019m a startup guy.\u201d\u00a0<\/p>\n<h2 id=\"launching-a-grant-based-startup-attraction-program\">Launching a grant-based startup attraction program<\/h2>\n<p>From Arizona, Tom moved to the University of Colorado at Colorado Springs, where he was appointed a chaired professor. A smaller community turned out to be more politically complex than he expected: \u201cMy personality is a little bit impatient. I try to get things started that I believe are right. But I ran into pushback and political challenges I\u2019d never encountered before.\u201d\u00a0<\/p>\n<p>Tom \u201cretreated\u201d to being a traditional academic for a while, but then stumbled upon a program in St Louis, Missouri. \u201cIt was an economic development program where they gave $50,000 grants to companies that would relocate to the downtown area of St Louis. It was called the Arch Grants, named after the great Gateway Arch in St. Louis. And it was hugely successful. So I said, I&#8217;m going to do the same in Colorado Springs.\u201d\u00a0<\/p>\n<p>He created a similar grant-based startup attraction program, named the Torch Grants after the headquarters of the United States Olympic and Paralympic Committee in Colorado Springs. The program, now in its fifth year, was designed to bring early-stage companies into the local ecosystem and support their growth. \u201cWe give them fifty thousand dollar grants to do that, and they have to set up shop for at least one year in the community,\u201d explains Tom.\u00a0<\/p>\n<h2 id=\"seeing-the-systemic-gap\">Seeing the systemic gap<\/h2>\n<p>Tom\u2019s career had always focused on economic development and very early-stage startups. And with his energy, it was no wonder that when he officially retired, he couldn\u2019t step away from his mission entirely. \u201cI can\u2019t retire,\u201d he thought. \u201cI\u2019ve got to find something else to do.\u201d Using his decades of experience building campus-based entrepreneurship and investment programs, he began working on what would become ICAN: a global network designed to help campuses connect their startups to early-stage capital and to benefit from the long-term outcomes of that innovation.<\/p>\n<p>ICAN was the result of repeated patterns Tom had observed over nearly four decades. Campuses consistently produced ideas, research, and founders capable of building viable companies, but lacked two critical elements: a reliable source of early-stage capital and a mechanism for the university to benefit from the value they helped create. Arizona group\u2019s success made the picture especially clear \u2013 the problem was not a lack of investor interest, but the absence of a clear entry point and ongoing deal flow for early-stage innovation.<\/p>\n<p>ICAN was created to bridge that gap \u2013 on a global level. The initial idea behind ICAN was direct: help campuses establish their own angel investor groups focused on ventures emerging from their institutions. Tom had done this before and knew it could work. He began reaching out to universities worldwide, offering hands-on support, proven structures, and tools to help them set up campus-based investor networks. The response was almost nonexistent. \u201cI sent out all kinds of emails to campuses all over the world,\u201d he says. \u201cAbsolutely zero response.\u201d<\/p>\n<p>The lack of traction did not surprise him \u2013 Tom was well aware of how difficult it is for academic institutions to adopt new, riskier models. \u201cThey just don&#8217;t know how to respond to inbound messaging from somebody that looks like they&#8217;re trying to sell them something \u2013 even though they\u2019re actually trying to enable,\u201d describes Tom. Rather than abandoning the idea, Tom reframed it.\u00a0<\/p>\n<h2 id=\"pivot-to-a-global-deal-flow-network\">Pivot to a global deal flow network<\/h2>\n<p>Tom shifted his focus from institutions to deal flow. He created a dedicated ICAN deal room explicitly for what he called \u201ccampus-born ventures.\u201d To qualify, a company had to be founded by:\u00a0<\/p>\n<ul>\n<li>a current student with a meaningful equity stake,\u00a0<\/li>\n<li>a faculty member with significant ownership, or\u00a0<\/li>\n<li>a recent alumnus within three years of graduation, with a demonstrable link between the venture and campus research, coursework, or activity.\u00a0<\/li>\n<\/ul>\n<p>The response exceeded expectations. With minimal promotion on LinkedIn, applications began piling in. \u201cWithin a month, we had hundreds of applications from all over the world,\u201d Tom says. ICAN got a clear validation that there\u2019s a real supply of campus-born founders.\u00a0<\/p>\n<p>Now, companies enter the network through the ICAN deal room, where they\u2019re screened for eligibility. From this pool, ICAN curates a small number of companies for each investor cycle.<\/p>\n<p>These companies are invited to present at ICAN investor days, where founders share their business, fundraising goals, and the specific allocation they are offering to the ICAN network. Each participating company signs a memorandum of understanding committing to reserve at least $250,000 of the round for ICAN investors.<\/p>\n<p>Individual investors can commit amounts as small as $5,000, which ICAN aggregates into a single investment vehicle. But getting over the $250,000 threshold in time can be a challenge.\u00a0<\/p>\n<h3 id=\"the-missed-opportunity-of-finally-quiet\">The missed opportunity of Finally Quiet\u00a0<\/h3>\n<p>One early example illustrates both the opportunity and the discipline of the model. At ICAN\u2019s first investor day in August, a company called Finally Quiet presented a dental technology designed to eliminate the high-frequency noise that causes hearing damage for dentists and patients.\u00a0<\/p>\n<p>The solution was a specialized earphone system worn by both dentist and patient. It selectively cancels the harmful high-frequency sound while allowing normal speech to pass through, enabling real-time communication during treatment. The company was raising capital at a $5 million valuation and offered ICAN a $250,000 allocation.<\/p>\n<p>The network didn\u2019t close the round in time, and the company went on to raise additional funding within weeks at a $20 million valuation. \u201cWe would have made four times our money within weeks,\u201d Tom notes. The experience both demonstrated the quality of campus-born innovation and the need to have enough investors ready when such opportunities arise.<\/p>\n<h2 id=\"how-does-tom-find-the-winners\">How does Tom find the winners?\u00a0<\/h2>\n<p>Having worked with early-stage founders for decades, Tom says he knows how to find the winners. One of his key evaluation tools is ICAN\u2019s podcast, <em>Why Should I Invest<\/em>, where selected founders are interviewed in depth.\u00a0<\/p>\n<p>This serves a dual purpose. Publicly, it gives founders visibility. Privately, it allows Tom to assess how they think. \u201cBy doing the podcast, I learn which of these entrepreneurs really seem to have something going on,\u201d he explains. \u201cThey don\u2019t know I\u2019m evaluating them, but the questions I ask and the way they answer are very revealing.<\/p>\n<p>What Tom listens for is not a rehearsed pitch, but clarity of understanding. \u201cUltimately, it\u2019s about the people,\u201d he says. He looks for founders who can clearly articulate their market, define their niche, understand the difficulty of selling into that niche, and explain what makes their position defensible. He says that these signals are \u201ceasy to tease out\u201d when a founder truly understands the problem they are solving and the business they are building.\u00a0<\/p>\n<p>For example, ICAN is currently working with Cartwheel (gokartwheel.com), founded by Joanna Shu, an experienced entrepreneur. Joanna bought the technology from a university professor, who didn\u2019t know what to do with it, and built a company around it.\u00a0<\/p>\n<p>Cartwheel addresses a common and persistent problem: head lice in schoolchildren. The product is already commercially validated, with an order from Walgreens, one of the largest pharmacy chains in the United States, to place the product in approximately 6,000 stores nationwide.\u00a0<\/p>\n<p>\u201cEven though her formula is pretty reproducible, she has a nice brand that is very friendly to moms, school nurses, etc. She\u2019s going to get acquired probably within a couple of years,\u201d describes Tom. That\u2019s exactly the type of opportunity the network is designed to support.\u00a0<\/p>\n<h2 id=\"dealum-the-operational-backbone-of-ican\">Dealum: the operational backbone of ICAN\u00a0<\/h2>\n<p>After deciding to build a central deal room for campus-born ventures, Tom needed infrastructure immediately. He wanted a platform that could support deal flow and investor participation, and work professionally without requiring a large team. \u201cRight now, ICAN is just me, one other guy soon coming on board, and my advisory board,\u201d he says. \u201cThat\u2019s it.\u201d<\/p>\n<p>Dealum was all that and more \u2013 and quickly became their operational backbone. ICAN can accept applications from founders, onboard angel investors, manage deal flow, and organize investor days through a single platform.\u00a0<\/p>\n<p>\u201cDealum is a lot of things. It\u2019s a wonderful deal flow. But it\u2019s also a beautiful platform, which gives me a brand and credibility. One of the things I always used to tell my entrepreneurship students was that when you&#8217;re starting up, you want to look bigger than you are. You want to look like a big company even though you&#8217;re a little company, right?\u201d explains Tom. \u201cDealum gives us an appearance of a much larger, sophisticated organization.\u201d\u00a0<\/p>\n<h2 id=\"the-philosophy-behind-ican-the-flywheel-of-future-innovation\">The philosophy behind ICAN: the flywheel of future innovation\u00a0<\/h2>\n<p>Tom is explicit that his motivation is broader than financial returns or personal gain. \u201cI love innovation, and I love being connected to smart people,\u201d he says. \u201cI love just being a part of prosperity worldwide.\u201d That outlook is reflected in ICAN\u2019s structure, particularly the commitment to return 10% of realized gains to the campuses where ventures originate. The intent is not charity, but sustainability \u2013 ensuring that success feeds future innovation.<\/p>\n<p>It\u2019s a central part of Tom\u2019s vision that universities should be able to benefit, over the long term, from the innovation they help create. In the United States in particular, changes in public funding have increased financial pressure on higher education institutions. Federal support has been reduced, and universities have limited room to continue raising tuition. As a result, campuses are being forced to look for new, sustainable sources of income.<\/p>\n<p>Tom is convinced that one such source lies in the commercial success of campus-born ventures. When universities can participate in the financial outcomes of the companies that originate from their research and students, it creates an incentive to reinvest in entrepreneurship and innovation, creating a virtuous cycle.\u00a0<\/p>\n<p>Tom is clear that campus innovation does not produce immediate outcomes and that meaningful results often take years. \u201cYou have to have a long-term perspective,\u201d he says. \u201cSome of these deals take four or five years\u201d before they reach an outcome. ICAN is built to accelerate and strengthen the flywheel of campus innovation globally and in the long term.\u00a0<\/p>\n<p><em>To learn more about ICAN, its model, and current opportunities, visit the <\/em><a href=\"https:\/\/www.icanhub.net\/?ref=blog.dealum.com\"><em><u>ICAN website<\/u><\/em><\/a><em>.<\/em><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>ICAN, the International Collegiate Angels Network, connects investors with campus-born ventures. This means startups founded by current students, faculty members, or recent alumni, where the idea emerged through coursework, research, or campus activity. ICAN operates globally and mobilizes capital for this promising \u2013 but often overlooked \u2013 asset class.\u00a0 The network aims to solve two [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7030142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12034],"tags":[3767,2539,2523,13314,193769,11187],"dealstore":[],"offerexpiration":[],"class_list":["post-7030140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-angel-investor","tag-blog","tag-building","tag-campus","tag-dealum","tag-flywheel","tag-innovation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Building the campus innovation flywheel \u2502 Dealum Blog - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7030140\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building the campus innovation flywheel \u2502 Dealum Blog - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"ICAN, the International Collegiate Angels Network, connects investors with campus-born ventures. 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