{"id":7027841,"date":"2026-08-05T03:03:07","date_gmt":"2026-08-05T03:03:07","guid":{"rendered":"https:\/\/peraltafinancing.com\/uncategorized\/this-is-how-to-get-what-you-really-want-6-secrets-from-research\/"},"modified":"2026-08-05T03:03:07","modified_gmt":"2026-08-05T03:03:07","slug":"this-is-how-to-get-what-you-really-want-6-secrets-from-research","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=7027841","title":{"rendered":"This Is How To Get What You Really Want: 6 Secrets From Research"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter\" title=\"how-to-live-a-good-life\" src=\"https:\/\/bakadesuyo.com\/wp-content\/uploads\/2026\/08\/get-what-you-really-want.jpg\" alt=\"how-to-live-a-good-life\" width=\"500\" height=\"200\"\/> <span id=\"more-47387\"\/><br \/>There\u2019s something you want. And you think to yourself, \u201cOnce I get it, everything\u2019s gonna change!\u201d<\/p>\n<p>And you get it. Boom. You feel fantastic. Your brain does a little victory lap around the inside of your skull.<\/p>\n<p>But the feeling doesn\u2019t last. The magic gradually fades away.<\/p>\n<p>So what do you do then? <em>\u201cWell, uh, I must have wanted the wrong thing! A different thing will do the trick. A better thing.\u201d<\/em> A different job, car, relationship, country. And once you get this thing, oh, this one\u2019s gonna do it. So the cycle begins again\u2026<\/p>\n<p>You\u2019ve done this countless times. So have I. Doesn\u2019t work. What\u2019s the deal?<\/p>\n<p>We like to think that if we get what we want, we\u2019ll be happy. I mean, it\u2019s obvious, right? <em>That\u2019s why you want it.<\/em><\/p>\n<p>Wrong. Because, often, you didn\u2019t pick the things you want. They\u2019re not your desires. You caught them just like you catch a cold, a yawn or your mom\u2019s tone of voice coming out of your mouth in a squabble you told yourself you\u2019d handle better.<\/p>\n<p><em>\u201cThat\u2019s silly. I decide what I want. I have preferences.\u201d<\/em><\/p>\n<p>You independently decided to appreciate quarter-zip sweaters and Pilates in the same fiscal quarter that all your friends did? What an amazing coincidence. Alert the statistics department.<\/p>\n<p>And this is the reason we need to have a little talk about Ren\u00e9 Girard. No, he didn\u2019t study psychology. He made his name in literature, the place where humans reveal themselves by pretending to be fictional.<\/p>\n<p>He read Proust, Cervantes, Stendahl, Dostoevsky, all those dusty classics about European folks having feelings in carriages. And in those books, he saw the same wiring under the floorboards every time: people wanted the stuff everybody else wanted. They all copied each other relentlessly and were so very sure that what they wanted was totally original.<\/p>\n<p>And eventually science realized the lit professor was on to something: yeah, your desires are often a group project.<\/p>\n<p>I don\u2019t mean to sound judgy. Some stuff other people want is worth wanting. And some people are definitely worth mimicking. Thing is, if wanting is contagious, we might wanna be aware of what we\u2019re catching.<\/p>\n<p>We spend a lot of time worrying we won\u2019t get what we desire. But that\u2019s not the worst outcome. The worst outcome is spending your whole life chasing (and maybe even getting) something you never really wanted in the first place.<\/p>\n<p>Ren\u00e9 Girard is the author of \u201c<a href=\"https:\/\/geni.us\/girard1\" target=\"_blank\" rel=\"noopener\">Deceit, Desire, and the Novel<\/a>\u201d and \u201c<a href=\"https:\/\/geni.us\/girard2\" target=\"_blank\" rel=\"noopener\">Things Hidden Since the Foundation of the World.<\/a>\u201d We\u2019ll also get some help from Luke Burgis\u2019 \u201c<a href=\"https:\/\/geni.us\/burgis\" target=\"_blank\" rel=\"noopener\">Wanting: The Power of Mimetic Desire in Everyday Life.<\/a>\u201d<\/p>\n<p>Let\u2019s get to it\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Figure Out Who\u2019s Picking Your Desires<\/h2>\n<p>Girard has this concept he calls The Romantic Lie. You experience it as saying, <em>\u201cI\u2019ve always appreciated vintage ceramics.\u201d<\/em> (Oh c\u2019mon. You only started caring about them twenty-four seconds after seeing one in an Instagram reel.)<\/p>\n<p>His other big idea was The Novelistic Truth. Simply put: our desires are usually borrowed.<\/p>\n<p>Vintage ceramics may be great and totally worth wanting, but the excitement you feel? That came from somebody else. To be clear, this whole process usually happens unconsciously. Imitated desire doesn\u2019t show up like, \u201cHi, I\u2019ve been installed here by that popular co-worker.\u201d No, it makes you say, \u201cThis is who I am.\u201d<\/p>\n<p>Why do we do this? Psychologist <a href=\"https:\/\/journals.sagepub.com\/doi\/10.1177\/001872675400700202\" target=\"_blank\" rel=\"noopener\">Leon Festinger<\/a> realized that humans don\u2019t have an objective way to know how they\u2019re doing. Nobody gets an Adulthood Report Card that says:<\/p>\n<ul>\n<li>Marriage: A-<\/li>\n<li>Job: Needs Improvement<\/li>\n<li>House: Far too many visible cables<\/li>\n<li>Health: D+; see me after class<\/li>\n<li>Final Grade: Acceptable but not nearly as good as Denise<\/li>\n<\/ul>\n<p>With no objective metric, we look to others to learn what defines success\u2026<\/p>\n<p>And now you understand why happiness often seems so slippery.<\/p>\n<p>We\u2019re social creatures. It\u2019s through other people that we learn to work, love, play and eat non-poisonous fruit. The problem is <em>unconscious imitation<\/em>. When we unknowingly mimic others and lead ourselves astray. So what should we do?<\/p>\n<p>Think about something you want. Ask: <em>\u201cWho taught me this is worth wanting?\u201d<\/em> Don\u2019t ask, \u201cWhy do I want this?\u201d That turns on the rationalization machine in your brain. You\u2019ll tell yourself you want that beach body because of \u201chealth\u201d (and somehow health requires people being impressed when you come out of the pool).<\/p>\n<p>Maybe a friend\u2019s marriage made you want a loving relationship. Maybe a professor at school made you want to study business. That\u2019s fine.<\/p>\n<p>Now ask the second question. The <em>uglier<\/em> question: <em>\u201cWhose achievements irritate me?\u201d<\/em> Yeah, this one\u2019s not as fun. Because the people we envy have a bigger say in what we desire than we\u2019d like to admit.<\/p>\n<p>(To learn ancient wisdom\u2019s 5 secrets to a good life, click <a href=\"https:\/\/bakadesuyo.com\/2026\/07\/how-to-live-a-good-life\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>This is a powerful exercise, but Girard\u2019s rabbit hole goes much deeper\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">You\u2019re Actually Chasing A Person<\/h2>\n<p>We think we\u2019re just hustling after <em>things<\/em>, but Girard says, nope, we\u2019re usually chasing <em>people<\/em>. (Not literally. Please don\u2019t chase people. There are laws.)<\/p>\n<p>We don\u2019t actually want the career as much as we want to feel successful like the person we saw with it. Girard calls these people \u201cmodels.\u201d<\/p>\n<p>And that\u2019s why we often feel let down when we get something we want. Getting the car gets you a car. It doesn\u2019t turn you into the person in the Super Bowl ad who seems to have solved all their problems by driving through the mountains at dawn. No item sold on Amazon has the ability to perform a life transplant.<\/p>\n<p>So look at the thing you\u2019re lusting after and ask, <em>\u201cWhat do I believe this thing will do for me?\u201d<\/em> If your response is \u201cmake me work more efficiently\u201d or \u201cmake me more comfortable,\u201d that\u2019s great.<\/p>\n<p>The problem is if the answer is \u201cmake me somebody everybody respects\u201d or \u201cmake me feel okay about myself\u201d because then you\u2019re outside the realm of what consumer goods can deliver.<\/p>\n<p>(To learn the 5 secrets to overcoming burnout, click <a href=\"https:\/\/bakadesuyo.com\/2026\/07\/overcome-burnout\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>Many people think our problems are caused by imitating celebrities. Maybe sometimes, but they\u2019re not the people you really need to worry about\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Focus On Your Peers<\/h2>\n<p>Unconscious imitation gets really unhealthy when it turns into rivalry, and you\u2019re not going to experience rivalry with someone you only see on a screen.<\/p>\n<p>So where do those pulsing envious desires come from? The answer is\u2026<\/p>\n<p>Greg.<\/p>\n<p>You have a Greg at the office. A Greg in the neighborhood. A Greg who was cool in college and keeps popping up on social media. Your peers. The person who makes your inner voice say, \u201cHold on a second\u2026 They\u2019re pretty much me! So why the heck do they have the glowing spouse and the chill disposition of somebody who actually knows where their passport is?\u201d<\/p>\n<p>Rivalry pops up when it\u2019s someone close enough to you that the voice in your head says, \u201cThat would\u2019ve been you if you hadn\u2019t screwed everything up.\u201d<\/p>\n<p>Researchers Boyce, Brown and Moore did a <a href=\"https:\/\/journals.sagepub.com\/doi\/abs\/10.1177\/0956797610362671\" target=\"_blank\" rel=\"noopener\">study<\/a> to figure out what makes people feel good about their lives. Wasn\u2019t money; it was rank. You can quadruple your income and still feel lousy if all your peers quintuple how much they make.<\/p>\n<p>So ask yourself, <em>\u201cWho is my scoreboard? How do I feel after I see them?\u201d<\/em> If you see their post announcing a promotion and it makes you want to work harder, great.<\/p>\n<p>But if you start imagining French-revolution-style beheadings, get some distance. Mute their posts. And if you can\u2019t avoid them, emotionally demote them. Don\u2019t let them become Curator-General of Your Desires. They don\u2019t get to decide what your life means.<\/p>\n<p>(To learn how to get unstuck, click <a href=\"https:\/\/bakadesuyo.com\/2026\/06\/william-james\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>Obviously, you can\u2019t avoid everyone. But if you\u2019re up for it, there\u2019s a better way\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Turn Envy Into Apprenticeship<\/h2>\n<p>The problem is that people we envy often become the models for who we want to be. Instead of merely wanting the stuff they have, we start wanting the things they want.<\/p>\n<p>And this is where life can get incredibly stupid.<\/p>\n<p>Girard referred to the phenomenon as \u201cmimetic doubles\u201d: the closer the rivals get, the more similar they become. You\u2019ve seen other people do this, locked in an arms race that\u2019s ridiculous to everyone but the two participants. And you don\u2019t want to go there.<\/p>\n<p>You become possessed by someone you hate. Not possessed like in the horror movies with jerky movements and speaking in Latin. It\u2019s more of a suburban demon that just keeps whispering, \u201cWhy aren\u2019t you doing better than them?\u201d<\/p>\n<p>Once you need someone to lose, they own you. They decide; you follow. And even if you win, the prize at the bottom of the cereal box is you turning into them. Never allow rivalry to transform you into a tribute act to someone you hate.<\/p>\n<p>Look, I\u2019d love to just say, \u201cStop being envious.\u201d But that\u2019s advice for imaginary people who never look at social media while tired. <a href=\"https:\/\/psycnet.apa.org\/record\/1995-43669-001\" target=\"_blank\" rel=\"noopener\">Research<\/a> shows comparing ourselves to others is automatic and we have to consciously work to overcome it.<\/p>\n<p>But there\u2019s a better solution: learn something from your envy. Envy sucks but it sure as heck isn\u2019t random. Envy points at stuff and says, \u201cThis matters a LOT to you.\u201d<\/p>\n<p>But instead of getting hung up on how undeserving your rival is, ask the constructive question: <em>\u201cWhat can I learn from this if I stop needing them to lose?\u201d<\/em><\/p>\n<p>Your rival didn\u2019t steal your dream life. But if you keep letting them decide what matters, well, they won\u2019t need to.<\/p>\n<p>Learn from them. Yes, I know they\u2019re a jerk. But something they\u2019re doing is important to you. So what are they doing well? And how can you develop that skill? Are they better at making friends? Better at completing things on time?<\/p>\n<p>Learn the skill and drop the drama. Because if your success requires them to fail, you\u2019re still bound to them.<\/p>\n<p>(To learn how to handle conflict like history\u2019s master strategist, click <a href=\"https:\/\/bakadesuyo.com\/2026\/05\/how-to-handle-conflict\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>You can go a long way toward freeing yourself from unconscious desire. But you\u2019re not going to stop wanting. So how do we do it better?<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Want Better<\/h2>\n<p>Luke Burgis makes the distinction between thin desires and thick ones. Thin desires are status-soaked and unstable. They demand an audience. The new job title. The fancy jacket.<\/p>\n<p>Thick desires go deeper. Being a good friend. Getting better at a hobby. Unfortunately, thick desires don\u2019t photograph quite as well as thin ones. You\u2019re not going to get 1000 likes on five years of gradually turning yourself into a kinder human being. But thick desires have value when nobody\u2019s watching.<\/p>\n<p>Making status the most important thing in your life doesn\u2019t go well. Psychologist <a href=\"https:\/\/geni.us\/kasser\" target=\"_blank\" rel=\"noopener\">Tim Kasser<\/a> found that people who structure their lives around money and fame aren\u2019t as happy as people focused on relationships and personal growth.<\/p>\n<p>Thin desires are \u201cpositional goods.\u201d They have value because of where they rank you relative to others. But that makes them inherently rivalrous. They lose value if other people get them.<\/p>\n<p>I hate to bring math into this because math has harmed many of us personally, but it\u2019s relevant. Everybody cannot be number one. If someone is the richest or hottest, everyone else isn\u2019t. What\u2019s the chance you\u2019ll be (and stay) number one? And what will it cost you? So pursue thick desires. They\u2019re not zero-sum.<\/p>\n<p>Now let\u2019s not turn this into purity theater. Most things aren\u2019t just thin or just thick. They\u2019re a mix and that\u2019s fine. The point is to be aware of the proportion. How much of what you\u2019re wanting is about living a life that you\u2019d enjoy independent of everything else? Annnnnd how much of it comes from that little voice asking, \u201cBut is everybody going to be impressed?\u201d<\/p>\n<p>The litmus test is asking yourself, <em>\u201cWould I still want it if nobody ever knew I got it?\u201d<\/em><\/p>\n<p>(To learn the counterintuitive way to get better at anything, click <a href=\"https:\/\/bakadesuyo.com\/2026\/05\/get-better-at-anything\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>You\u2019ve abandoned the rivalries and picked thick desires. One final step\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Pick Better Heroes<\/h2>\n<p>We\u2019re still going to look to others to know what\u2019s important. The question is who you look to.<\/p>\n<p>So from now on, when someone impresses you ask, <em>\u201cWhat do they make me want?\u201d<\/em><\/p>\n<p>Maybe they make you want to look cool and get the admiration of strangers. Hmm. Be careful. Handle with tongs.<\/p>\n<p>Maybe they make you want to learn new skills or be a better person. Perfect.<\/p>\n<p>You know what many of the best models have in common? Death. Seriously. Dead people always have that distance preventing them from becoming a rival. They\u2019re not going to do something that disappoints you (because they won\u2019t be doing anything at all). They\u2019re not going to start a line of dumb supplements or humblebrag on LinkedIn about their new job. Death may, in fact, be the best social media strategy.<\/p>\n<p>Oh, and find more than one model. Having a single all-consuming hero is called \u201cbeing in a cult.\u201d Build yourself a council of mentors. A brain trust that trains your desires and points you toward a multifaceted Better You.<\/p>\n<p>(To learn the uncomfortable reason you keep self-sabotaging and how to stop, click <a href=\"https:\/\/bakadesuyo.com\/2026\/06\/self-sabotage\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.)<\/p>\n<p>Okay, we\u2019ve learned a lot. Time to round it all up. And we\u2019ll learn the final lesson. Yeah, it\u2019s another thing you\u2019d probably rather not think about, but in the big picture, it\u2019s the most important of them all\u2026<\/p>\n<p>\u00a0<\/p>\n<h2 style=\"text-align: center;\">Sum Up<\/h2>\n<p>Here\u2019s how to get what you really want\u2026<\/p>\n<ul>\n<li><span style=\"text-decoration: underline;\"><strong>Figure Out Who\u2019s Picking Your Desires:<\/strong><\/span> Babies aren\u2019t born with a preference for vinyl records. Ask, <em>\u201cWho taught me this is worth wanting?\u201d<\/em><\/li>\n<li><span style=\"text-decoration: underline;\"><strong>You\u2019re Actually Chasing A Person:<\/strong><\/span> That object isn\u2019t going to turn you into the guy or girl you saw with it. Yes, that\u2019s unfair, which is how we describe life when it refuses to cooperate with marketing. Ask, <em>\u201cWhat do I believe this thing will do for me?\u201d<\/em><\/li>\n<li><span style=\"text-decoration: underline;\"><strong>Focus On Your Peers:<\/strong><\/span> Don\u2019t worry about celebrities. This is all Greg\u2019s fault. Ask, <em>\u201cWho is my scoreboard? How do I feel after I see them?\u201d<\/em><\/li>\n<li><span style=\"text-decoration: underline;\"><strong>Turn Envy Into Apprenticeship:<\/strong><\/span> Ask, <em>\u201cWhat can I learn from this if I stop needing them to lose?\u201d<\/em> Turn envy into data. Isolate the trait you need to learn and lose the need to see them fail.<\/li>\n<li><span style=\"text-decoration: underline;\"><strong>Want Better:<\/strong><\/span> Thick over thin. Ask, <em>\u201cWould I still want it if nobody ever knew I got it?\u201d<\/em><\/li>\n<li><span style=\"text-decoration: underline;\"><strong>Pick Better Heroes:<\/strong><\/span> Ask, <em>\u201cWhat do they make me want?\u201d<\/em> Dead models are the best. They do have their limitations, though: you won\u2019t be meeting for coffee.<\/li>\n<\/ul>\n<p>Final thing to keep in mind?<\/p>\n<p><em>You\u2019re a model too.<\/em> Yup. Consciously or unconsciously, others notice what you chase or roll your eyes at. And those things affect them.<\/p>\n<p>Sure, tell your kids that being a good person is the most important thing, but if the only time you perk up is when they win, that will be noted. Children are the ultimate anthropologists. They\u2019re constantly studying the tribe to find out who the true gods are.<\/p>\n<p>You are someone else\u2019s scoreboard, someone else\u2019s algorithm. Your admiration and envy affect the people around you. But so do your principles and ethics. It\u2019s all contagious, good and bad.<\/p>\n<p>So, final question: <em>\u201cWhat are the people around me learning to desire?\u201d<\/em><\/p>\n<p>We laugh at young people because they\u2019re always copying each other\u2019s slang and clothes. Then we turn into adults and copy each other\u2019s cars and homes. The teenage version at least has better music.<\/p>\n<p>Borrowing desires is inevitable, but we can be better about it if we try. Every now and then, check which voice in your head is telling you what to want.<\/p>\n<p>It\u2019s your skull, after all. You should get a say about who lives in it.<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s something you want. And you think to yourself, \u201cOnce I get it, everything\u2019s gonna change!\u201d And you get it. Boom. You feel fantastic. Your brain does a little victory lap around the inside of your skull. But the feeling doesn\u2019t last. The magic gradually fades away. So what do you do then? \u201cWell, uh, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7027842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[177458,164179],"tags":[10113,6075],"dealstore":[],"offerexpiration":[],"class_list":["post-7027841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-be-happier","category-live-the-good-life","tag-research","tag-secrets"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>This Is How To Get What You Really Want: 6 Secrets From Research - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=7027841\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"This Is How To Get What You Really Want: 6 Secrets From Research - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"There\u2019s something you want. 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