{"id":68388,"date":"2025-02-04T20:10:34","date_gmt":"2025-02-04T20:10:34","guid":{"rendered":"https:\/\/peraltafinancing.com\/adventure\/intrepid-travel-achieves-top-b-corp-status-joins-the-ranks-of-patagonia-and-ben-jerrys\/"},"modified":"2025-02-04T20:10:34","modified_gmt":"2025-02-04T20:10:34","slug":"intrepid-travel-achieves-top-b-corp-status-joins-the-ranks-of-patagonia-and-ben-jerrys","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=68388","title":{"rendered":"Intrepid Travel Achieves Top B Corp Status, Joins the Ranks of Patagonia and Ben &#038; Jerry\u2019s"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<p><i><span style=\"font-weight: 400;\">Intrepid\u2019s trekking outfitter, Wildland Trekking, also named first in industry to be B Corp certified.<\/span><\/i><\/p>\n<p>Intrepid Travel, a world leader in responsible travel, has achieved a record-breaking score of 102.5\u2014leaping ahead from 91.2 in 2021.\u00a0<\/p>\n<p>This milestone places Intrepid among an elite group of B Corps globally, joining brands like Patagonia and\u00a0 Ben &amp; Jerry\u2019s. With only 20% of B Corps over 1,000 employees scoring above 100, Intrepid is setting a bold\u00a0 new standard for environmental and social responsibility.\u00a0<\/p>\n<p>&#8220;This isn\u2019t just a badge\u2014it\u2019s proof that purpose and profit go hand in hand. When businesses lead with\u00a0 values, record-breaking impact and success follow,\u201d said Intrepid\u2019s new President of the Americas, Leigh\u00a0 Barnes.\u00a0<\/p>\n<p><a href=\"https:\/\/wildlandtrekking.com\/?creative=723153501504&amp;keyword=wildland%20trekking&amp;matchtype=p&amp;network=g&amp;device=c&amp;utm_source=723153501504&amp;utm_medium=g&amp;utm_term=wildland%20trekking&amp;utm_content=c&amp;utm_campaign=19820698710&amp;gad_source=1&amp;gclid=CjwKCAiAneK8BhAVEiwAoy2HYYWdEulqvXFzh3iQjZx_n2S0oicRpYjyIgqtHk2ABeQsi8wOvOvuoBoCONEQAvD_BwE\" target=\"_blank\" rel=\"noopener\">Wildland Trekking<\/a>, Intrepid\u2019s backcountry provider, was also awarded its first B Corp certification. The monumental achievement makes the company the first outfitter in the industry to meet the rigorous standards.\u00a0\u00a0<\/p>\n<p>\u201cThis isn\u2019t just a milestone for us\u2014it\u2019s a call to action for the entire industry,\u201d Scott Cundy, co-founder of\u00a0 Wildland Trekking, said. \u201cLet\u2019s raise the bar on conservation, protect these trails for generations, and create\u00a0 experiences that inspire others to do the same. The more people connect with the outdoors, the more they\u2019ll\u00a0 fight to protect it. This win is for everyone who believes in the power of wild places.&#8221;\u00a0<\/p>\n<h5 class=\"h5\">Purpose and Profit\u00a0<\/h5>\n<p>In 2024, Intrepid shattered sales records, fueled by operational excellence, innovative sustainability\u00a0 strategies, and skyrocketing demand\u2014culminating in an extraordinary US$51M in bookings in November\u00a0 alone. Beyond the bottom line, the company\u2019s not-for-profit The Intrepid Foundation, raised more than $2m\u00a0 for local partners in 36 countries around the world in 2024.<\/p>\n<p>When Intrepid was certified as a B Corp in 2018, only 19 certified companies were in the tourism sector.\u00a0 Today, that number is almost 200. Intrepid hopes to build on this momentum and continue to use business\u00a0 as a force for good.\u00a0<\/p>\n<p>&#8220;While others pull back on DEI and ESG, we\u2019re doubling down,\u201d said Chief People &amp; Purpose Officer Meegan\u00a0 Marshall. \u201cAt Intrepid, purpose and profit go hand in hand. In the face of geopolitical instability, the climate\u00a0 crisis, and growing inequality, it\u2019s not the time to retreat\u2014it\u2019s the time for bold action to build a regenerative,\u00a0 equitable economy for everyone,\u201d Marshall added.\u00a0\u00a0<\/p>\n<h5 class=\"h5\">The B Corp Standard\u00a0<\/h5>\n<p>The B Corp certification is one of the most comprehensive and respected designations for purpose-led businesses. It recognises organisations that meet the highest standards of social and environmental\u00a0 performance, transparency and accountability. Businesses need a score of 80 to qualify for the B Corp\u00a0 certification, with an ordinary business averaging just under 60 points.\u00a0<\/p>\n<p>B Corps are required to recertify every three years, providing evidence and measuring their environmental\u00a0 and social impacts across the five areas of governance, workers, community, customers, and the\u00a0 environment.\u00a0\u00a0<\/p>\n<p><span class=\"font-bold\">Since its previous recertification in 2021, Intrepid has achieved the following improvements:\u00a0<\/span><\/p>\n<p><span class=\"font-bold\">DIVERSIFYING ITS SUPPLY CHAIN<\/span>: Improving the diversity of its suppliers (women and underrepresented groups) from 17% to 27% through better measurement, targeted efforts and engagement programs.\u00a0<br \/><span class=\"italic\"><a href=\"https:\/\/www.intrepidtravel.com\/adventures\/black-mambas-all-female-anti-poaching-unit\/\" target=\"_blank\" rel=\"noopener\">Read about<\/a> how these improvements have supported Intrepid supplier Leitah Mkhabela and the Black Mambas to deter poachers and inspire the next generation of wildlife warriors in Kruger National Park.\u00a0<\/span><\/p>\n<p><span class=\"font-bold\">PROGRESSING GLOBAL EMPLOYMENT EQUITY<\/span>: Created +33%\u00a0\u00a0more employment opportunities, while paying workers a living wage aligned with the WageIndicator benchmark1.\u00a0<br \/><a href=\"https:\/\/www.intrepidtravel.com\/adventures\/nepal-female-leader\/\" target=\"_blank\" rel=\"noopener\">Hear from Sumitra<\/a>, Intrepid\u2019s trekking leader in Nepal, who is challenging gender norms and trailblazing the way for women in Nepal\u2019s travel industry.\u00a0<\/p>\n<p><span class=\"font-bold\">CUSTOMER EDUCATION &amp; EMPOWERMENT<\/span>: Adding carbon\u00a0labels to more than 500 trips, scaling Intrepid\u2019s active trip range to support travellers physical and mental wellbeing, and ensuring that Intrepid customers learn about the different environments, histories and cultures of destinations they visit.\u00a0<br \/><span class=\"italic\"><a href=\"https:\/\/www.intrepidtravel.com\/adventures\/joy-of-giving\/\" target=\"_blank\" rel=\"noopener\">Learn about<\/a> Barbara Threet, who has visited 77 countries and counting and has been compelled to make more than 100 donations to important causes around the world through The Intrepid Foundation along the way.\u00a0<\/span><\/p>\n<p><span class=\"font-bold\">DOUBLING COMMUNITY INVESTMENT<\/span>: Doubling its community investment (from AU$728,444 in 2020 to AU$1.4m in 2023) for non\u00a0profits through volunteering, partnerships and contributions to The Intrepid Foundation. <br \/><span class=\"italic\"><a href=\"https:\/\/www.intrepidtravel.com\/adventures\/blue-dragon-childrens-foundation\/\" target=\"_blank\" rel=\"noopener\">Read about<\/a> how The Intrepid Foundation partner Blue Dragon has helped thousands of children and families in Vietnam escape human trafficking.<\/span>\u00a0<\/p>\n<p>Intrepid is committed to a triple bottom line impact vision for governance across the business. This sits in\u00a0 stark contrast to many businesses which have recently scaled back their DEI commitments amidst external\u00a0 pressures. Looking forward, Intrepid plans to continue to make further improvements across its entire\u00a0 business and work to support a more inclusive and fair economy.<\/p>\n<h5 class=\"h5\"><b>ABOUT INTREPID TRAVEL\u00a0\u00a0<\/b><\/h5>\n<p><span style=\"font-weight: 400;\">Intrepid Travel<\/span> <span style=\"font-weight: 400;\">has been a world leader in responsible travel for 35 years. The company\u2019s mission is to create\u00a0 positive change through the joy of travel, which comes to life on more than 900 trips all designed to truly\u00a0 experience local culture. With its own network of destination management companies in 28 countries,\u00a0 Intrepid has unique local expertise and perspectives. Globally recognized for their commitment to\u00a0 transparency and ethical travel, they became <\/span><span style=\"font-weight: 400;\">B-Corp certified<\/span> <span style=\"font-weight: 400;\">in 2018. Intrepid Travel is also the first tour\u00a0 operator with near-term science-based climate targets through the Science Based Targets Initiative, and its\u00a0 not-for-profit, <\/span><span style=\"font-weight: 400;\">The Intrepid Foundation<\/span><span style=\"font-weight: 400;\">, has raised more than $17.37 million for more than 160 partners. In\u00a0 2024, its CEO was named <\/span><span style=\"font-weight: 400;\">CEO of the Year<\/span> <span style=\"font-weight: 400;\">at the Australian Executive of the Year Awards. For more\u00a0 information download the company\u2019s <\/span><span style=\"font-weight: 400;\">2023 Integrated Annual Report <\/span><span style=\"font-weight: 400;\">and follow Intrepid on <\/span><span style=\"font-weight: 400;\">Facebook<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Instagram<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Twitter,<\/span> <span style=\"font-weight: 400;\">TikTok <\/span><span style=\"font-weight: 400;\">or <\/span><span style=\"font-weight: 400;\">LinkedIn<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/div>\n<p>Contributing members are responsible for the accuracy of content contributed to the Member News section of AdventureTravelNews.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Intrepid\u2019s trekking outfitter, Wildland Trekking, also named first in industry to be B Corp certified. Intrepid Travel, a world leader in responsible travel, has achieved a record-breaking score of 102.5\u2014leaping ahead from 91.2 in 2021.\u00a0 This milestone places Intrepid among an elite group of B Corps globally, joining brands like Patagonia and\u00a0 Ben &amp; Jerry\u2019s. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":68389,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11760],"tags":[26629,7093,21163,36324,36164,16710,30903,22278,15924,213,542],"dealstore":[],"offerexpiration":[],"class_list":["post-68388","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adventure","tag-achieves","tag-ben","tag-corp","tag-intrepid","tag-jerrys","tag-joins","tag-patagonia","tag-ranks","tag-status","tag-top","tag-travel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Intrepid Travel Achieves Top B Corp Status, Joins the Ranks of Patagonia and Ben &amp; Jerry\u2019s - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=68388\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intrepid Travel Achieves Top B Corp Status, Joins the Ranks of Patagonia and Ben &amp; Jerry\u2019s - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Intrepid\u2019s trekking outfitter, Wildland Trekking, also named first in industry to be B Corp certified. Intrepid Travel, a world leader in responsible travel, has achieved a record-breaking score of 102.5\u2014leaping ahead from 91.2 in 2021.\u00a0 This milestone places Intrepid among an elite group of B Corps globally, joining brands like Patagonia and\u00a0 Ben &amp; Jerry\u2019s. 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