{"id":61203,"date":"2025-02-01T02:06:14","date_gmt":"2025-02-01T02:06:14","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/best-ads-of-2024-40-top-creative-campaigns-of-the-year-part-2-of-4\/"},"modified":"2025-02-01T02:06:14","modified_gmt":"2025-02-01T02:06:14","slug":"best-ads-of-2024-40-top-creative-campaigns-of-the-year-part-2-of-4","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=61203","title":{"rendered":"Best ads of 2024: 40 top creative campaigns of the year | Part 2 of 4"},"content":{"rendered":"


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My picks for the list of the best ads of 2024 is a bit long (you can read the first part here<\/a>). The second instalment includes ads from iPhone, Channel 4 and more.<\/p>\n

Privacy on iPhone: Flock<\/strong><\/p>\n

Context<\/em>: the business of models of Google and Apple are different. The former depends on revenues gathered from advertisers who in turn depends on information they collect from Google by way of user behaviour on the web. Even outside of conventional browsing, it is widely believed that Google makes money of intrusive ads out of the services in its portfolio \u2013 such as on platforms like YouTube. Apple has defined the practice of selling user data for revenue, as its \u2018enemy\u2019 for long. Over several campaigns<\/a> they have highlighted how they respect user privacy.<\/p>\n

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Our apps mind their business. Not\u00a0yours.<\/p>\n

Source<\/a><\/p>\n<\/blockquote>\n

Why I like it<\/em>: people know that Google products thrive on ads. Most of us tend to live with it as there is not much of an alternative for their search, Gmail and YouTube. But when someone points out the intrusive nature of such \u2013 especially in a dramatic, even fear inducing manner it grabs our attention. The visual device of a flying camera spying on all your activity can be spooky to drive the home point of Apple\u2019s benefits on privacy. <\/p>\n

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