{"id":60721,"date":"2025-01-31T20:57:18","date_gmt":"2025-01-31T20:57:18","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/advertising-to-baby-boomers-walk-on-by\/"},"modified":"2025-01-31T20:57:18","modified_gmt":"2025-01-31T20:57:18","slug":"advertising-to-baby-boomers-walk-on-by","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=60721","title":{"rendered":"Advertising to Baby Boomers: Walk On By"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"post-body-923922238441608243\" itemprop=\"description articleBody\">\n<p>It\u2019s difficult to get a grip on the real world, just as difficult getting a grip on the advertising\/marketing world. Everything is slippery.<\/p>\n<p>Reach out and try to grab these disparate articles and sites \u2026 <\/p>\n<p>Or tuck your hands in your pockets and walk on by:<\/p>\n<blockquote>\n<p><img decoding=\"async\" align=\"right\" src=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgZhz7yd2Tyia8jo6j1eIOHtYaW4dFW3XwNP1b9mZTx5tGL6ckhUwTESvkMvv3E-EWI-aCBHPvCdEFOBaNonhXQqOd-0rOL2chMG_mg0NztC5jLf1BVJFCCQvEfPsUEbv6vZV6mhQ\/?imgmax=800\" style=\"margin: 0px 0px 0px 5px; float: right; display: inline;\"\/><strong><a href=\"https:\/\/www.wsj.com\/articles\/older-shoppers-are-the-hot-new-thing-for-consumer-brands-11612002644\" target=\"_blank\">Older Shoppers Are the Hot New Thing for Consumer Brands<\/a><\/strong><br \/>\u2026 Demographic changes and the pandemic are propelling consumer-goods companies to take a fresh look at a group of shoppers who are often ignored: the elderly.<\/p>\n<\/blockquote>\n<p>\u2026 <em>The elderly<\/em>. Yeah. An article written by a little girl. <\/p>\n<p>It\u2019s behind a paywall. I read it. If you can\u2019t get to it you\u2019re not missing much.<\/p>\n<blockquote>\n<p><strong><a href=\"https:\/\/www.bloomberg.com\/opinion\/articles\/2021-01-29\/boomers-are-going-to-drive-a-post-covid-silver-surge-not-millennials-gen-z\" target=\"_blank\">Boomers Are Going to Drive a Silver Surge<\/a><\/strong><br \/><img decoding=\"async\" align=\"right\" src=\"http:\/\/photos1.blogger.com\/blogger\/4431\/1156\/320\/bloom.gif\" style=\"margin: 6px 0px 0px 6px; float: right; display: inline;\"\/>Companies tend to neglect older generations, focusing instead on millennials and Gen Z. Such a strategy will be costly this year.<\/p>\n<\/blockquote>\n<p><a href=\"https:\/\/hollywoodlife.com\/2021\/02\/02\/paulina-porizkova-sexy-pic-claps-back-age-shamers\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" align=\"right\" height=\"150\" src=\"https:\/\/hollywoodlife.com\/wp-content\/uploads\/2019\/07\/aj_paulina-porizkova-1.jpg?w=1000\" style=\"margin: 0px 0px 0px 6px; float: right; display: inline;\" width=\"100\"\/><\/a>It\u2019s costly every year.<\/p>\n<blockquote>\n<p><strong><a href=\"https:\/\/hollywoodlife.com\/2021\/02\/02\/paulina-porizkova-sexy-pic-claps-back-age-shamers\/\" target=\"_blank\">Supermodel Paulina Porizkova, 55, Wears Nothing In Sexy New Pic As She Claps Back At Age-Shamers<\/a><strong><br \/><\/strong><\/strong><\/p>\n<\/blockquote>\n<p>If interested, click around for the naked pic. I don\u2019t know who she is but I like her.<\/p>\n<p>And if\u00a0 you\u2019re wondering what\u2019s happening in Poland\u2026<\/p>\n<blockquote>\n<p><strong><img loading=\"lazy\" decoding=\"async\" height=\"70\" src=\"https:\/\/umsa.live\/wp-content\/uploads\/2020\/10\/UMSA_logo.png\" width=\"338\"\/><br \/><\/strong><a href=\"https:\/\/umsa.live\/\" target=\"_blank\"><strong>Urban Mobility and Smart Ageing Conference<\/strong><\/a><br \/>UMSA 2021 will discuss the most contemporary topics connecting mobility and smart ageing issues. It is an independent, multinational networking conference, where urban mobility and all related ageing issues are in the spotlight. <strong><a href=\"https:\/\/umsa.live\/wp-content\/uploads\/2021\/01\/UMSA_facts_sheet.pdf\" target=\"_blank\">Fact Sheet (PDF)<\/a><\/strong><\/p>\n<\/blockquote>\n<p>Until next time \u2013 when I hope there\u2019s something to grab on to.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s difficult to get a grip on the real world, just as difficult getting a grip on the advertising\/marketing world. Everything is slippery. Reach out and try to grab these disparate articles and sites \u2026 Or tuck your hands in your pockets and walk on by: Older Shoppers Are the Hot New Thing for Consumer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":60722,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[8397,2047,19363,5752],"dealstore":[],"offerexpiration":[],"class_list":["post-60721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-advertising","tag-baby","tag-boomers","tag-walk"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Advertising to Baby Boomers: Walk On By - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=60721\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Advertising to Baby Boomers: Walk On By - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"It\u2019s difficult to get a grip on the real world, just as difficult getting a grip on the advertising\/marketing world. 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