{"id":46937,"date":"2025-01-25T16:22:08","date_gmt":"2025-01-25T16:22:08","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/marketing\/why-relevance-should-be-your-1-focus-for-pr-link-building\/"},"modified":"2025-01-25T16:22:08","modified_gmt":"2025-01-25T16:22:08","slug":"why-relevance-should-be-your-1-focus-for-pr-link-building","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=46937","title":{"rendered":"Why Relevance Should Be Your #1 Focus For PR Link Building"},"content":{"rendered":"


\n<\/p>\n

\n

3 proven methods to earning relevant backlinks<\/h2>\n

If you\u2019re looking to pivot your link building strategy to a strong focus on link relevance, here are three proven ways to build highly relevant backlinks to your domain.<\/p>\n

1. Create helpful, linkable assets on your website<\/h3>\n

It may sound obvious, but one of the best ways to ensure your links are both relevant and naturally earned is to ensure you\u2019re sharing unique and authoritative content on your website that people want to consume, share and reference elsewhere online.<\/p>\n

Often, brands are too concerned about catching up with their competitors and will focus all their resources on short, timely pieces of content looking to build engagement through trends.\u00a0<\/p>\n

Though this can help you achieve a short burst of traffic while your content focus is still a hot topic, this will generally taper off once the audience buzz fades, and then you\u2019ll need to work on another piece to regain the same engagement – this tends to be an unsustainable method of creating content and linkable assets for your website.<\/p>\n

Instead, create evergreen content that\u2019s more in-depth and more comprehensive. <\/p>\n

Consider adopting the 10x model of content production – this framework refers to focusing on key terms that your target audience is searching for online and creating guides or mixed media resources that are 10 times better in the top ranking positions.\u00a0<\/p>\n

This will not only maximize your chances of earning highly relevant backlinks, and attracting more traffic to your website, but will also support a long-term link building strategy where your content\u2019s value and engagement accumulate over time, rather than quickly peaking and fizzling out.\u00a0<\/p>\n

2. PR Link Building<\/h3>\n

PR link building involves connecting with journalists who are looking for sources with expertise in a particular topic they\u2019re covering and providing your expertise or unique take on a certain topic as a route to earning backlinks.\u00a0<\/p>\n

If you\u2019re able to build a relationship with a reporter or publication and give them a unique take on a certain topic that improves the quality of their copy, you may be able to secure a close, long-term relationship that positions you as their go-to source on any further reports that are relevant to your business niche.<\/p>\n

If you\u2019re looking for a place to start building media connections and engage in PR link building, BuzzSumo\u2019s Media Database offers a large, diverse directory where you can find and connect with over 700,000 journalists covering niche topics.\u00a0\u00a0<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"

3 proven methods to earning relevant backlinks If you\u2019re looking to pivot your link building strategy to a strong focus on link relevance, here are three proven ways to build highly relevant backlinks to your domain. 1. Create helpful, linkable assets on your website It may sound obvious, but one of the best ways to […]<\/p>\n","protected":false},"author":1,"featured_media":46938,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[2539,4519,921,28337],"dealstore":[],"offerexpiration":[],"class_list":["post-46937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-building","tag-focus","tag-link","tag-relevance"],"yoast_head":"\nWhy Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=46937\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"3 proven methods to earning relevant backlinks If you\u2019re looking to pivot your link building strategy to a strong focus on link relevance, here are three proven ways to build highly relevant backlinks to your domain. 1. Create helpful, linkable assets on your website It may sound obvious, but one of the best ways to […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=46937\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-25T16:22:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2200\" \/>\n\t<meta property=\"og:image:height\" content=\"1238\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=46937#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Why Relevance Should Be Your #1 Focus For PR Link Building\",\"datePublished\":\"2025-01-25T16:22:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937\"},\"wordCount\":424,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg\",\"keywords\":[\"Building\",\"Focus\",\"Link\",\"Relevance\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=46937#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=46937\",\"url\":\"https:\/\/fivemor.com\/?p=46937\",\"name\":\"Why Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg\",\"datePublished\":\"2025-01-25T16:22:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=46937#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=46937\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=46937#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg\",\"width\":2200,\"height\":1238},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=46937#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why Relevance Should Be Your #1 Focus For PR Link Building\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=46937","og_locale":"en_US","og_type":"article","og_title":"Why Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network","og_description":"3 proven methods to earning relevant backlinks If you\u2019re looking to pivot your link building strategy to a strong focus on link relevance, here are three proven ways to build highly relevant backlinks to your domain. 1. Create helpful, linkable assets on your website It may sound obvious, but one of the best ways to […]","og_url":"https:\/\/fivemor.com\/?p=46937","og_site_name":"Som2ny Network","article_published_time":"2025-01-25T16:22:08+00:00","og_image":[{"width":2200,"height":1238,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=46937#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=46937"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"Why Relevance Should Be Your #1 Focus For PR Link Building","datePublished":"2025-01-25T16:22:08+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=46937"},"wordCount":424,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=46937#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg","keywords":["Building","Focus","Link","Relevance"],"articleSection":["Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=46937#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=46937","url":"https:\/\/fivemor.com\/?p=46937","name":"Why Relevance Should Be Your #1 Focus For PR Link Building - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=46937#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=46937#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg","datePublished":"2025-01-25T16:22:08+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=46937#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=46937"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=46937#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/Why-Relevance-Should-Be-Your-1-Focus-For-PR-Link-Building-Blog-Banner-BuzzSumo.jpg","width":2200,"height":1238},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=46937#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"Why Relevance Should Be Your #1 Focus For PR Link Building"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/46937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=46937"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/46937\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/46938"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=46937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=46937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=46937"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=46937"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=46937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}