{"id":45881,"date":"2025-01-25T00:29:29","date_gmt":"2025-01-25T00:29:29","guid":{"rendered":"https:\/\/peraltafinancing.com\/5g-technology\/5-hot-trends-from-this-years-mobile-world-congress\/"},"modified":"2025-01-25T00:29:29","modified_gmt":"2025-01-25T00:29:29","slug":"5-hot-trends-from-this-years-mobile-world-congress","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=45881","title":{"rendered":"5 Hot Trends From This Year’s Mobile World Congress"},"content":{"rendered":"


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This week the mobile industry\u2019s biggest event, Mobile World Congress, took place in Barcelona with figures from around the world of telecoms coming together to unveil their latest products, network and discuss the future of the industry and technology more broadly.<\/p>\n

Some of our executives were on the ground in Barcelona to unveil the new Tata Communications MOVE mobility and Internet of Things (IoT) platform and while there, spent some time commenting on the trends they\u2019re seeing from around the mobile industry.<\/p>\n

\u00a0<\/p>\n

Anthony Bartolo, President, Mobility, IoT and Business Collaboration:<\/u><\/h3>\n

Mobile-first digital transformation is happening<\/em><\/strong><\/p>\n

Digital transformation <\/a>is going from being an industry buzzword to being a core part of business strategy for many forward-thinking enterprises. These businesses are moving away from traditional, physical infrastructures like desktops and enterprise data-centres and towards a mobile-first strategy \u2013 and in some cases mobile only. This means mobile connectivity is becoming mission critical for many businesses.<\/p>\n

\u00a0<\/p>\n

John Hayduk, Chief Operations Officer:<\/u><\/h3>\n

Mobility is enabling global IoT adoption <\/em><\/strong><\/p>\n

Increasingly, global companies are looking to deploy IoT applications<\/a> to drive new business opportunities and open new markets. However, these devices have to be connected to the internet at all times, wherever they are \u2013 otherwise they become useless. Think of a global logistics company travelling air, land and sea and crossing borders and continents \u2013 the lack connectivity in one country or region could kill the entire operation. It\u2019s for this reason that truly borderless, global mobility is the only thing that can help the internet of things realise its true potential.<\/p>\n

5G is coming \u2013 but it may not be consumer demand that drives it<\/em><\/strong><\/p>\n

The hype around 5G <\/a>has almost reached fever pitch at Mobile World Congress this year. However, there are still significant questions around its roll out, not least the question of who will pay for the infrastructure to deploy it. What\u2019s more, we don\u2019t even have complete 4G coverage yet, even in big cities where signal can be patchy. The smartphone was the killer app for 4G, and really helped drive it\u2019s deployment.\u00a0 Something revolutionary in the consumer sphere will be required again to make 5G a must have to speed it\u2019s deployment.\u00a0 It\u2019s possible that the connectivity demands made by virtual and augmented reality and artificial intelligence, which will be huge consumers of this new bandwidth \u2013 could drive the deployment of 5G.<\/p>\n

\u00a0<\/p>\n

Mehul Kapadia, Vice President of Global Marketing:<\/u><\/h3>\n

Augmented reality\u00a0 (AR) and virtual reality (VR) are gaining traction \u2013 that will drive demand for data <\/em><\/strong><\/p>\n

Looking at some of the announcements that are coming out of the show this year, it\u2019s becoming clear that both virtual reality (VR) and augmented reality (AR) are moving beyond the hype<\/a>. However, it\u2019s the lesser-hyped AR, which literally augments what\u2019s happening in your physical space, that\u2019s really gaining traction with serious use cases, both for the enterprise and for consumers. Yet, as both VR and AR applications start to gain traction, they will drive enormous growth in demand for both cloud computing and mobile connectivity<\/a>. Mobile network operators need to service this demand if they want to keep their customers satisfied.<\/p>\n

\u00a0<\/p>\n

Tim Sherwood, Vice President, Mobility & UCC\u00a0Enablement:<\/u><\/h3>\n

Industrial applications for VR and AR<\/em><\/strong><\/p>\n

While most applications of VR and AR have been consumer-based up to this point, there\u2019s actually going to be a lot more use in the industrial space. For example, in a factory setting users might be given headsets or glasses that overlay information or media \u2013 such as an equipment manual for example. This is going to have huge implications for productivity, as well as things like health and safety.<\/p>\n

Watch the video to hear more from our executives. <\/a>In the meantime, let us know what you thought the most important trends were at Mobile World Congress in the comments below<\/em><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

This week the mobile industry\u2019s biggest event, Mobile World Congress, took place in Barcelona with figures from around the world of telecoms coming together to unveil their latest products, network and discuss the future of the industry and technology more broadly. 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