{"id":45246,"date":"2025-01-24T16:32:02","date_gmt":"2025-01-24T16:32:02","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/internet-business\/the-3-biggest-mistakes-to-avoid-in-your-marketing\/"},"modified":"2025-01-24T16:32:02","modified_gmt":"2025-01-24T16:32:02","slug":"the-3-biggest-mistakes-to-avoid-in-your-marketing","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=45246","title":{"rendered":"The 3 Biggest Mistakes to Avoid in Your Marketing"},"content":{"rendered":"


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\nIf you have your own business, no doubt you understand just how important marketing is for growing your business? However, all too often these basic mistakes are made, which can actually be losing you, clients, rather than increasing your client attraction returns.<\/div>\n

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\nSee if you are making these mistakes, and if so, how you can easily remedy them:<\/h2>\n

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Permission Marketing Basics<\/h3>\n

\nRecently I was sent an email from someone I’d never heard of telling me all about how to use the power of digital marketing methods for growing your business. How to use newsletters, stay-in-touch marketing, and how to collect people’s information on your website with an opt-in box and by offering a free report.<\/p>\n

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\nAll well and good. BUT!! At no point had I opted in for this guy’s newsletter. I hadn’t asked him to email me about his business. I’d never even heard of him!!<\/p><\/blockquote>\n<\/div>\n

\nSo, I unsubscribed immediately (he did at least have the good sense to have an unsub option!). Getting someone’s permission to email them is absolute good marketing BASICS! We’re all busy, so we want to use our time wisely. Never assume that you have the right to email people with your newsletter unless they’ve given you permission, otherwise that’s spamming.<\/p>\n
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\nNow – how can you get that permission? Well – when you offer someone your high-value f.ree report on your website (in exchange for their name and email), you can tell them that as a bonus they will also be getting additional helpful tips and strategies in your weekly newsletter.<\/p>\n

\nWhen you do networking and public speaking, you can say that you offer a free report, plus weekly additional strategies and resources in your newsletter, so if they’d like to receive those, hand their business card in, and write on it that they want to be put on your list to receive that information (you then have had permission to add them to your list – you can do that manually – so you can legitimately go ahead and send them to email updates and your newsletter.)<\/div>\n

\nWebsite Basics<\/h3>\n
\nYou don’t have to venture far on the internet to see some truly awful websites. Obviously, this is a huge topic, but here are some of my most basic no-no’s.<\/p>\n
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