{"id":350372,"date":"2025-12-18T23:57:51","date_gmt":"2025-12-18T23:57:51","guid":{"rendered":"https:\/\/peraltafinancing.com\/angel-investor\/dutch-startup-changemakers-nalden\/"},"modified":"2025-12-18T23:57:51","modified_gmt":"2025-12-18T23:57:51","slug":"dutch-startup-changemakers-nalden","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=350372","title":{"rendered":"Dutch Startup Changemakers: Nalden"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div data-id=\"5a02da1\" data-element_type=\"widget\" data-widget_type=\"theme-post-content.default\">\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ronald Hans aka Nalden first came to prominence with his pioneering blog, <\/span><a href=\"https:\/\/www.nalden.net\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Nalden.net<\/span><\/a><span style=\"font-weight: 400;\">, which he started as a teenager. He co-founded <\/span><a href=\"https:\/\/wetransfer.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">WeTransfer<\/span><\/a><span style=\"font-weight: 400;\">, bootstrapped it to profitability, raised $25M, opened an office in LA and left a decade later. In addition to WeTransfer, he is the co-founder of the design studio\u00a0Present Plus and is now building <\/span><a href=\"https:\/\/www.adelee.com\/about\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Adelee<\/span><\/a><span style=\"font-weight: 400;\">, a private social network for you and your inner circle only. He\u2019s both a founder and an investor so we asked him what he learned over the years in the startup world. Find out what is it about entrepreneurship that particularly attracts him and what he thinks needs to improve in the Dutch startup ecosystem.<br \/><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-5767\" src=\"https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2022\/02\/Dutch-Startup-Changemakers-Nalden-.png\" alt=\"A man with a cap typing on his cellphone\" width=\"970\" height=\"500\" srcset=\"https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2022\/02\/Dutch-Startup-Changemakers-Nalden-.png 970w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2022\/02\/Dutch-Startup-Changemakers-Nalden--300x155.png 300w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2022\/02\/Dutch-Startup-Changemakers-Nalden--768x396.png 768w, https:\/\/blog.leapfunder.com\/wp-content\/uploads\/2022\/02\/Dutch-Startup-Changemakers-Nalden--610x314.png 610w\" sizes=\"(max-width: 970px) 100vw, 970px\"\/><\/span><b><br \/>1. Hi <a href=\"https:\/\/www.nalden.net\/\" target=\"_blank\" rel=\"noopener\">Nalden<\/a>, thank you for agreeing to do the interview. Could you tell us a bit about your background and how you first entered the startup world? You started building websites at the age of 13. Where did the interest in the digital world come from?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Cheers! Thanks for having me. My interest in technology started at a young age due to playing video games. After discovering the world wide web and feeling connected to like-minded people I started building websites, just as a means of expressing myself, I guess. This evolved to blogging and that kind of decided the course of my life as a teenager. It\u2019s a combination of a DIY mindset, learning by doing, playing around, experimenting with new stuff online while being connected to peers doing similar things.\u00a0<\/span><\/p>\n<p><b>2. You started with a <a href=\"https:\/\/www.nalden.net\/\" target=\"_blank\" rel=\"noopener\">blog<\/a> at the age of 16, founded <a href=\"https:\/\/wetransfer.com\/\" target=\"_blank\" rel=\"noopener\">WeTransfer<\/a>, co-founded Present Plus and <a href=\"https:\/\/vimeo.com\/presentplus\" target=\"_blank\" rel=\"noopener\">Present Plus Film<\/a>. Now you\u2019re building <a href=\"https:\/\/www.adelee.com\/about\" target=\"_blank\" rel=\"noopener\">Adelee<\/a>, a private social network. How did you go from blogging to becoming a serial entrepreneur? What is it about entrepreneurship that particularly attracts you?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Let\u2019s say I like the vehicle of a startup, which is all about experimenting, failing and learning fast. I like to kickstart things, ideas, movements, counter cultures. Or maybe it\u2019s even simpler, I like to <\/span><b>try<\/b><span style=\"font-weight: 400;\">. When I was a bit younger I tried many things. Now I\u2019m a bit more selective due to the phase I\u2019m in my life. Yet being a parent is the one thing that trumps everything.\u00a0<\/span><\/p>\n<p><b>3. What are the lessons for founders you\u2019ve learned throughout your journey?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Well, some personal lessons are that it took me a long time to destroy the idea that you have to be constantly working or grinding in order to be successful. Whatever successful means. How to allocate your finite time and energy efficiently is something you constantly have to revisit. And the most important thing is to know yourself. Really understanding who you are helps to interact with the world around you. Stay healthy, stay sane.<\/span><\/p>\n<p><b>4. You\u2019re also an investor. How does it feel to support other founders in their journey after founding several startups yourself?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">I feel privileged to support other founders by sharing perspectives, opinions and experiences. It\u2019s good fun because with angel investing you kind of get paid for being right first, and to be first, you can\u2019t wait for consensus. It\u2019s a bet on people. These bets are great because they have nonlinear outcomes, but on the downside, you can only lose 1x. On the upside, you can make 10,000x. Regardless of the outcomes, my thesis is as follows:<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Do I like them?\u00a0<\/span><\/li>\n<li style=\"text-align: justify;\">Can I learn something I want to learn?<\/li>\n<li style=\"text-align: justify;\">Will this journey have good economics?<\/li>\n<\/ul>\n<p><b>5. What do you think are the next big things in the startup world? What do you predict for the startup ecosystem in the Netherlands?<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">In order for any ecosystem to thrive, we need founders dedicated to spending at least a decade building things no one else does. In order to support founders, we need a healthy investment community that is willing to take high-risk bets early on and double down when things are scaling. Luckily, in Europe, the ecosystem is only getting better &amp; better.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Locally, it\u2019s great to see initiatives like\u00a0<a href=\"https:\/\/nphard.vc\" target=\"_blank\" rel=\"noopener\">NP Hard<\/a> or\u00a0<\/span><a href=\"https:\/\/www.operator.exchange\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Operator Exchange<\/span><\/a><span style=\"font-weight: 400;\"> with founders and operators who have built big things before, sharing dealflow. Another thing is to reward employees via employee stock option plans, yet these stock options are still taxed via payroll tax (at a high rate compared to, for example, capital gains tax as is the case in several other countries). That needs to improve to attract more talent, which I believe is <\/span><a href=\"https:\/\/www.techleap.nl\/articles\/having-skin-in-the-game-why-employee-stock-option-plans-work\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">on the agenda<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Thanks a lot for sharing your insights, Nalden. We wish you the best of luck in your future endeavours.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Join our network of startups &amp; investors!<\/span><\/p>\n<p><span class=\"et_bloom_bottom_trigger\"\/>\t\t\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Ronald Hans aka Nalden first came to prominence with his pioneering blog, Nalden.net, which he started as a teenager. He co-founded WeTransfer, bootstrapped it to profitability, raised $25M, opened an office in LA and left a decade later. In addition to WeTransfer, he is the co-founder of the design studio\u00a0Present Plus and is now building [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":350373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12034],"tags":[171854,37956,9213,170056,155864,13744,14500,13177,171855,171856,171857,171858,11439,171859],"dealstore":[],"offerexpiration":[],"class_list":["post-350372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-angel-investor","tag-adelee","tag-changemakers","tag-dutch","tag-dutch-startup-changemaker","tag-dutch-startup-ecosystem","tag-entrepreneurship","tag-founder","tag-investor","tag-nalden","tag-nalden-net","tag-present-plus","tag-present-plus-film","tag-startup","tag-wetransfer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dutch Startup Changemakers: Nalden - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=350372\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dutch Startup Changemakers: Nalden - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Ronald Hans aka Nalden first came to prominence with his pioneering blog, Nalden.net, which he started as a teenager. 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