{"id":348466,"date":"2025-12-17T19:30:49","date_gmt":"2025-12-17T19:30:49","guid":{"rendered":"https:\/\/peraltafinancing.com\/uncategorized\/deepfakes-expose-new-risks-in-identity-and-digital-trust\/"},"modified":"2025-12-17T19:30:49","modified_gmt":"2025-12-17T19:30:49","slug":"deepfakes-expose-new-risks-in-identity-and-digital-trust","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=348466","title":{"rendered":"Deepfakes Expose New Risks in Identity and Digital Trust"},"content":{"rendered":"


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Deepfakes are a growing problem for any organization jacked into the internet. They can be especially dangerous when weaponized by nation-states and cybercriminals.<\/p>\n

\u201cWhen people think about deepfakes, they often picture fake videos or voice-cloned calls,\u201d noted Arif Mamedov, CEO of Regula Forensics<\/a>, a global developer of forensic devices and identity verification solutions. \u201cIn reality, the bigger risk runs much deeper. Deepfakes are dangerous because they attack identity itself, which is the foundation of digital trust.\u201d<\/p>\n

\u201cUnlike traditional fraud, which relies on stolen or leaked data, deepfakes allow criminals to recreate existing or create entirely new people \u2014 complete with faces, voices, documents, and believable behavior,\u201d he told TechNewsWorld. \u201cThese identities can look legitimate from the very first interaction.\u201d<\/p>\n

He explained that deepfakes create three significant risks. First, authentication breaks down when facial recognition, voice authentication, or document scanning relies on static or replayable signals. Second, fraud scales fast. AI enables the generation of thousands of fake identities simultaneously, turning fraud into an industrial process. And third, deepfakes create false confidence. They often pass existing controls, so organizations think they\u2019re protected while fraud quietly grows.<\/p>\n

\u201cOur 2025 research shows that deepfakes don\u2019t replace traditional fraud \u2014 they amplify it, exposing old weaknesses and making them far more expensive,\u201d he added.<\/p>\n

How Deepfakes Undermine Human Judgment<\/h3>\n

Mike Engle, chief strategy officer for 1Kosmos<\/a>, a digital identity verification and passwordless authentication company headquartered in Iselin, N.J., explained that traditional security assumes that once someone is authenticated, they are legitimate. \u201cDeepfakes break that assumption,\u201d he told TechNewsWorld.<\/p>\n

\u201cAI can now convincingly impersonate executives, employees, job candidates, or customers using synthetic voices, faces, and documents, allowing attackers to bypass onboarding and help desk and approval workflows that were never designed to detect manufactured identities,\u201d he said. \u201cOnce a fake identity is enrolled, every downstream control \u2014 MFA, VPNs, SSO<\/a> \u2014 ends up protecting the attacker instead of the organization.\u201d<\/p>\n

Deepfakes don\u2019t break systems first \u2014 they break human judgment, maintained David Lee, CTO of Saviynt<\/a>, an identity governance and access management company in El Segundo, Calif.<\/p>\n

\u201cWhen a voice or video sounds right, people move quickly, skip verification, and assume authority is legitimate,\u201d he told TechNewsWorld. \u201cThat\u2019s what makes deepfakes so effective. A believable executive voice can authorize payments, override processes, or create urgency that short-circuits rational decision-making before security controls ever come into play.\u201d<\/p>\n

\u201cAs with any fraud or scam, a deepfake-driven scam puts any business at risk, but especially smaller or thin-margined businesses, where financial impacts can have a disproportionate affect on the health and viability of the entity,\u201d added James E. Lee, president of the Identity Theft Resource Center<\/a> (ITRC), a nonprofit organization devoted to minimizing risk and mitigating the impact of identity compromise and crime, in San Diego.<\/p>\n

\u201cDeepfakes can lead to data breaches; loss of control of processes, systems, and equipment; and ultimately financial impacts in the form of actual losses, as well as unbudgeted expenses,\u201d he told TechNewsWorld.<\/p>\n

Deepfake Attacks Accelerating<\/h3>\n

The proliferation of AI appears to have increased adversary activity. \u201cCybersecurity reports and regulatory warnings all indicate an exponential rise,\u201d observed Ruth Azar-Knupffer, co-founder of VerifyLabs<\/a>, a developer of deepfake detection technology, in Bletchingley, England.<\/p>\n

\u201cThreat actors are increasingly leveraging accessible AI tools, such as open source deepfake generators, to create convincing fakes efficiently,\u201d she told TechNewsWorld. \u201cThe proliferation of digital communication, such as video calls and social media, has expanded attack opportunities, making deepfakes a growing vector for scams and disinformation.\u201d<\/p>\n

Regula\u2019s Mamedov added that the reason deepfake use is accelerating is simple. \u201cThe tools are cheap or free, the models are widely available, and the quality of output now exceeds what many verification systems were built to handle,\u201d he explained.<\/p>\n

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\u201cWhat used to be an individual effort to craft a convincing deepfake is now a plug-and-play ecosystem,\u201d he continued. \u201cFraudsters can buy complete \u2018persona kits\u2019 on demand: synthetic faces, deepfake voices, digital backstories. This marks a shift from small-scale, manual fraud to industrial-scale identity fabrication.\u201d<\/p>\n

He cited Regula data showing that about one in three organizations has already experienced deepfake fraud. \u201cThat\u2019s the same frequency as long-standing threats such as document fraud or social engineering,\u201d he said. \u201cIdentity spoofing, biometric fraud, and deepfakes now sit firmly in the mainstream fraud playbook.\u201d<\/p>\n

New Tool, Old Deception<\/h3>\n

One way organizations are addressing the deepfake problem is through training. For example, KnowBe4<\/a>, a well-known cybersecurity training company based in Clearwater, Fla., rolled out new training on Monday aimed at defending organizations from deepfakes.<\/p>\n

KnowBe4 Chief Human Risk Management Strategist Perry Carpenter explained that the training focuses on employee interaction with deepfakes.<\/p>\n

\u201cThe single best thing that anybody can do is if they feel like there\u2019s an emotion that\u2019s being pulled in some way, some emotional lever that\u2019s being touched, whether that is fear or urgency or authority or hope or anything else, that should actually be a signal for them to slow down, and start to analyze the story, the thing that\u2019s being asked of them, and ask does it raise any red flags?\u201d he told TechNewsWorld.<\/p>\n

\u201cYou\u2019ll notice, I\u2019m not talking about looking at the deepfake to say, does the mouth look right or does the voice sound right?\u201d he continued. \u201cThose are all things that we can do, but those are things that will go away within the next six months to a year, as the technology gets better.\u201d<\/p>\n

\u201cSo, the last thing I want somebody to do is to believe that there will always be a visual or audio tell that they can figure out,\u201d he said. \u201cThe best thing is always going to be, am I feeling manipulated in some way? Is this asking me to do something out of the ordinary? Is it touching on an emotion in some way? Then how can I verify this through another channel?\u201d<\/p>\n

\u201cDeepfakes are just the newest tech tool in the attacker\u2019s toolbox,\u201d he added. \u201cThe mode of deception and the narrative attack and the emotions are age-old.\u201d<\/p>\n

Never Trust, Always Verify<\/h3>\n

Rich Mogull, chief analyst with the Cloud Security Alliance<\/a>, a not-for-profit organization dedicated to cloud best practices, agreed that employees shouldn\u2019t rely on visual or audio artifacts to identify deepfakes. \u201cInstead of relying on looking for visual or auditory signs, I recommend looking for behavioral signs and having process controls to prevent the kinds of fraud they are used for,\u201d he told TechNewsWorld.<\/p>\n

He recommended requiring multiple checks before issuing a bank transfer and implementing internal controls that block attempts to circumvent them. He also suggested training employees to validate CEO calls via an out-of-band channel, such as Slack\/Teams, and to look for social engineering signals, such as \u201cwe don\u2019t have time for that, just do it now.\u201d<\/p>\n

While acknowledging that employees can be trained to combat deepfakes, Saviynt\u2019s Lee argued that training alone isn\u2019t enough. \u201cAwareness helps people pause, but it doesn\u2019t replace verification,\u201d he said. \u201cThe real shift is teaching employees to stop asking \u2018Is this real?\u2019 and start asking \u2018What confirms this?\u2019 That means callback procedures, secondary approval paths, and removing voice or video as standalone trust signals.\u201d<\/p>\n

\u201cIf your control depends on someone recognizing a fake, you don\u2019t have control-you have a gamble,\u201d he noted.<\/p>\n

\u201cDeepfakes aren\u2019t the core problem. They\u2019re a stress test,\u201d Lee added. \u201cThey expose how many organizations still rely on recognition instead of verification.\u201d<\/p>\n

\u201cThe long-term solution isn\u2019t better human detection,\u201d he continued. \u201cIt\u2019s treating identity as something that must be explicitly validated and continuously enforced by systems. When trust is no longer implicit, deepfakes lose their power.\u201d<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"

Deepfakes are a growing problem for any organization jacked into the internet. They can be especially dangerous when weaponized by nation-states and cybercriminals. \u201cWhen people think about deepfakes, they often picture fake videos or voice-cloned calls,\u201d noted Arif Mamedov, CEO of Regula Forensics, a global developer of forensic devices and identity verification solutions. \u201cIn reality, […]<\/p>\n","protected":false},"author":1,"featured_media":348467,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108,101235],"tags":[52304,824,30784,19128,13828,1313],"dealstore":[],"offerexpiration":[],"class_list":["post-348466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","category-security","tag-deepfakes","tag-digital","tag-expose","tag-identity","tag-risks","tag-trust"],"yoast_head":"\nDeepfakes Expose New Risks in Identity and Digital Trust - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=348466\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deepfakes Expose New Risks in Identity and Digital Trust - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Deepfakes are a growing problem for any organization jacked into the internet. They can be especially dangerous when weaponized by nation-states and cybercriminals. \u201cWhen people think about deepfakes, they often picture fake videos or voice-cloned calls,\u201d noted Arif Mamedov, CEO of Regula Forensics, a global developer of forensic devices and identity verification solutions. \u201cIn reality, […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=348466\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-17T19:30:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/12\/ai-driven-deepfake-identity-fraud.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"520\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=348466#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=348466\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Deepfakes Expose New Risks in Identity and Digital Trust\",\"datePublished\":\"2025-12-17T19:30:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=348466\"},\"wordCount\":1282,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=348466#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/12\/ai-driven-deepfake-identity-fraud.jpg\",\"keywords\":[\"Deepfakes\",\"Digital\",\"expose\",\"identity\",\"Risks\",\"Trust\"],\"articleSection\":[\"Artificial Intelligence\",\"Security\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=348466#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=348466\",\"url\":\"https:\/\/fivemor.com\/?p=348466\",\"name\":\"Deepfakes Expose New Risks in Identity and Digital Trust - 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