{"id":339294,"date":"2025-12-11T14:54:06","date_gmt":"2025-12-11T14:54:06","guid":{"rendered":"https:\/\/peraltafinancing.com\/arcade-game\/trade-show-success-tips-insider-tips-for-success\/"},"modified":"2025-12-11T14:54:06","modified_gmt":"2025-12-11T14:54:06","slug":"trade-show-success-tips-insider-tips-for-success","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=339294","title":{"rendered":"Trade Show Success Tips – Insider Tips for Success"},"content":{"rendered":"


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I can\u2019t even count how many trade shows I\u2019ve attended as an attendee and vendor.\u00a0 I LOVE trade shows!\u00a0 I love the excitement, energy, and networking opportunities.\u00a0 I remember my very first IAAPA<\/a> trade show.\u00a0 I had no idea what I was doing.\u00a0 I was exploring an idea I had to start a Family Entertainment Center.\u00a0 I recall seeing some speakers and attendees on the show floor who were extremely happy and friendly with one another.\u00a0 It was like a huge family reunion.\u00a0 There were hugs and smiles.\u00a0 <\/p>\n

THAT show and THOSE people made me realize that I never want to do anything besides be in this industry.\u00a0 It got in my blood, and that hasn\u2019t changed.\u00a0 It\u2019s more than a job for me.\u00a0 It\u2019s honestly my passion.\u00a0 I still get excited every year to attend the IAAPA Expo<\/a>.\u00a0 I can\u2019t sleep the night before, and it feels like Christmas Eve. I love seeing all my old friends every year and meeting new ones.\u00a0 Here are my trade show success tips and the Do\u2019s and Don\u2019ts List.<\/p>\n

Trade Show Success Tips<\/h2>\n

Do \u2013 Networking<\/strong><\/h3>\n

Connect with fellow attendees and industry experts.\u00a0 Share your experiences and learn from others.\u00a0 Show up to meet someone new each day.\u00a0 Make a new friend.\u00a0 Meet someone you can call when you aren\u2019t at the show.\u00a0 Break away from your group and sit with and talk to strangers.\u00a0 <\/p>\n

I know it can be uncomfortable, but do it!\u00a0 This industry is among the most kind, welcoming, and sharing industries I\u2019ve seen.\u00a0 Don\u2019t hesitate to ask vendors and peers for advice, recommendations, referrals, or introductions.\u00a0 If you are shy, come say \u201chi\u201d to me!\u00a0 I\u2019m also nervous, but I would love to meet you.\u00a0 Perhaps we can learn from one another!\u00a0<\/p>\n

Do \u2013 Explore New Products And Technology And Evaluate Suppliers<\/strong><\/h3>\n

Explore new developments and seek inspiration and innovation, such as new games, attractions, and technologies.\u00a0 Gather ideas for enhancing customer experiences, streamlining operations, updating your facility, and retaining rockstar team members.\u00a0 Don\u2019t forget to evaluate suppliers.\u00a0 Many suppliers will offer you ongoing support, so you will want to find someone who provides a good product and offers good assistance.\u00a0 Build partners with your suppliers.\u00a0 Most suppliers genuinely want you to be successful, not just sell you something.\u00a0<\/p>\n

Do \u2013 Attend Seminars And Training Sessions<\/strong><\/h3>\n

You will not only learn during the sessions but also have the opportunity to network and meet new people. This industry boasts a wealth of knowledge, and most people are more than willing to share it with you. Learn from the teachers AND the other attendees. Don\u2019t hide in the back of the room. Sit in the front, ask questions, and get involved.\u00a0\u00a0<\/p>\n

Do \u2013 Budget And Plan<\/strong><\/h3>\n

Discuss pricing, financing, and discounts with suppliers to ensure optimal pricing and cost-effective solutions.\u00a0 Ask for references.\u00a0 Don\u2019t just talk about price but about Return on Investment (ROI).\u00a0 The quicker something can pay itself off, the quicker you become profitable.\u00a0 Ensure you ask about warranties, ongoing costs, freight and installation costs, licensing costs, and other relevant details.\u00a0<\/p>\n

Do \u2013 Ask Questions \u2013 Learn And Share<\/strong><\/h3>\n

My favorite sayings are \u201cRising Tides Lift ALL Ships\u201d and \u201cRise by Lifting Others.\u201d\u00a0 Make sure you come prepared to share and help others, but use the two ears and one mouth rule and listen twice as much as you talk.\u00a0 Even if you have been in the industry for a long time, show up with an open mind, and you will pick up something new to help your bottom line.\u00a0 Don\u2019t dismiss the new blood in our industry, which may bring a fresh perspective.\u00a0 Don\u2019t be that old crotchety person who says, \u201cIf it ain\u2019t broke, don\u2019t fix it,\u201d or \u201cWe\u2019ve always done it this way\u201d.\u00a0 We must continue to grow, learn, and reinvent ourselves.\u00a0<\/p>\n

Do \u2013 Take Notes And Plan To Follow Up<\/strong><\/h3>\n

This show is a grind!\u00a0 It\u2019s fun but a grind, nonetheless.\u00a0 It\u2019s busy, and you will talk to hundreds of people.\u00a0 Take good notes of vendors, games\/attractions, takeaways, and ideas.\u00a0 Take pictures.\u00a0 After the show, don\u2019t hesitate to contact the vendors and people you want to do business with and solidify the relationship.\u00a0 They will likely reach out to you, but it\u2019s best to be proactive and remind them of your conversation.\u00a0 <\/p>\n

Vendors speak with hundreds of people throughout the week, and although they try to remember everyone\u2019s situation, it\u2019s challenging to recall all the details.\u00a0 When following up, briefly recap what you discussed to jog their minds and help them find their notes.\u00a0 If it\u2019s someone you know you want to do business<\/a> with, set up your follow-up appointment\/call right at the show so you aren\u2019t lost in the shuffle.\u00a0<\/p>\n

Do \u2013 Attend After-hours Events And Parties<\/strong><\/h3>\n

I know you are tired after a full day of the show!\u00a0 We are all tired!\u00a0 But if you\u2019re invited to an after-show party, dinner, or gathering, go!\u00a0 This is where genuine networking occurs.\u00a0 Don\u2019t bail out, go to bed, or hang out with your group.<\/p>\n

Do \u2013 Plan Ahead<\/strong><\/h3>\n

Events and sessions sell out!\u00a0 Plan, prepare, and sign up, but don\u2019t be so rigid with your schedule that you can\u2019t pivot.\u00a0 Be flexible if you plan to be in one place, but get a networking opportunity you didn\u2019t plan for.\u00a0 If you are with a group, divide and conquer and come together to discuss what you saw and learned.\u00a0 Know your goals and what you are looking for and hoping to achieve.\u00a0 Many vendors are so busy that they book their entire week with customers ahead of time.\u00a0 If you want to talk to someone, try reaching out first. Book an appointment with them. This way, you will know they are available.\u00a0<\/p>\n

Do Not \u2013 Forget Your Business Cards<\/strong><\/h3>\n

There is just something about a physical business card.\u00a0 When you visit a large booth with many people, scanning your badge may not help you find the right person quickly. Exchanging business cards can be faster for follow-ups.\u00a0 This is also helpful when networking.<\/p>\n

Do Not \u2013 Wear Uncomfortable Shoes<\/strong><\/h3>\n

After days and miles of walking, you will thank me for this.\u00a0 Your feet will hurt, even in comfortable shoes.\u00a0 Forgo the fashion statement and go for comfort!\u00a0<\/p>\n

Do Not \u2013 Be Rude Or Dismissive\u00a0<\/strong><\/h3>\n

It may seem like a large industry, but it\u2019s very intimate, and everyone knows each other.\u00a0 Don\u2019t burn bridges.\u00a0 Don\u2019t talk negatively about others, their business, or anything else.\u00a0 If you aren\u2019t interested in a product or service, please let them know.\u00a0 No one likes being ignored.\u00a0 From a sales perspective, it\u2019s much better to hear a rejection than to keep following up with someone who misses you.\u00a0 Just be friendly and honest.<\/p>\n

Do Not \u2013 Forget To Eat And Drink<\/strong><\/h3>\n

Stay hydrated, and make sure you eat.\u00a0 This will help keep you going.\u00a0 It\u2019s okay to suggest meeting with vendors over lunch so you can conduct business and enjoy a meal.\u00a0 They may appreciate the break.\u00a0\u00a0<\/p>\n

Do Not \u2013 Overload On Swag<\/strong><\/h3>\n

There are so many free pens and goodies! By the end of the week, you will need a second suitcase to take home all the free stuff. Businesses spend a significant amount of money on this. Don\u2019t take the property if you aren\u2019t interested in the product or service. Don\u2019t be a \u201cstuff grabber\u201d who comes into booths and loads up on free things they likely won\u2019t use.\u00a0<\/p>\n

Do Not \u2013 Be Distracted<\/strong><\/h3>\n

Being on the phone, checking emails, or social media will keep you from being present, and you might miss something important.\u00a0 You spend too much time and money to take advantage of the opportunities you could gain from being present.\u00a0 Enjoy the show, be current, and save those distractions for another time.\u00a0<\/p>\n

Those are my trade show success tips.\u00a0 If we aren\u2019t already friends, let\u2019s change that!\u00a0 Teach me a new tip or trick.\u00a0 I want to learn from you!\u00a0 I\u2019ll be the one with crazy, different shoes and earrings each day!\u00a0 If you see me walking by, stop me to say \u201chi\u201d and introduce yourself!\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Sign up for our\u00a0newsletter<\/a>\u00a0to be the first to hear about new releases, product promotions, updates, and more.\u00a0\u00a0\u00a0\u00a0<\/p>\n

\n
\"Amber<\/figure>\n
\n

Amber Lambert is the Regional Sales Representative for Betson Enterprises. She began her career in the amusement industry 12 years ago, when she started her family entertainment center, which she built from the ground up. She also managed a corporate-owned family entertainment center, held a sales role with an industry supplier, and is an active member of industry associations.<\/p>\n<\/div>\n<\/div>\n

<\/div>\n\n","protected":false},"excerpt":{"rendered":"

I can\u2019t even count how many trade shows I\u2019ve attended as an attendee and vendor.\u00a0 I LOVE trade shows!\u00a0 I love the excitement, energy, and networking opportunities.\u00a0 I remember my very first IAAPA trade show.\u00a0 I had no idea what I was doing.\u00a0 I was exploring an idea I had to start a Family Entertainment […]<\/p>\n","protected":false},"author":1,"featured_media":339295,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12042],"tags":[18196,2443,11260,3535,9792],"dealstore":[],"offerexpiration":[],"class_list":["post-339294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arcade-game","tag-insider","tag-show","tag-success","tag-tips","tag-trade"],"yoast_head":"\nTrade Show Success Tips - Insider Tips for Success - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=339294\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trade Show Success Tips - 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