{"id":331932,"date":"2025-12-06T05:01:05","date_gmt":"2025-12-06T05:01:05","guid":{"rendered":"https:\/\/peraltafinancing.com\/analytics\/kevin-hillstrom-minethatdata-backgammon\/"},"modified":"2025-12-06T05:01:05","modified_gmt":"2025-12-06T05:01:05","slug":"kevin-hillstrom-minethatdata-backgammon","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=331932","title":{"rendered":"Kevin Hillstrom: MineThatData: Backgammon"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"post-body-5449277226577163268\" itemprop=\"description articleBody\">\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\"><a href=\"https:\/\/www.youtube.com\/watch?v=Ow_-WNcpLKo&amp;t=1705s\" target=\"_blank\">This video of a Backgammon championship garnered more than 175,000 views to-date<\/a>. It&#8217;s on YouTube, there are analysts discussing the match, they have a computer that assesses who is &#8220;making errors&#8221; in real-time, the computer shares the probability of winning in real-time, and the analysts even play a game during a break with one of the individuals in live chat.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">Also &#8211; <a href=\"https:\/\/pickleball.com\/news\/pickleballtv-officially-launching-on-youtube-tv\" target=\"_blank\">Pickleball TV is now a channel on YouTube TV<\/a> &#8230; nearly ten million subscribers can watch professional pickleball matches 24\/7\/365. Was that ever a possibility a decade ago? As of tonight, you can&#8217;t watch ESPN or ABC on YouTube TV but you can watch the World Championships of Pickleball live.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">What does this have to do with e-commerce?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">There is a lot of innovation these days. <a href=\"https:\/\/www.martechtherapy.com\/can-an-ai-marketing-os-really-think\/\" target=\"_blank\">Here&#8217;s an AI tool that promises to replace most of the functions of marketing for small businesses, allowing the marketer to be &#8220;strategic&#8221;<\/a>. Which is code, of course, for &#8220;<i><span style=\"color: #b45f06;\">we&#8217;re going to take your job and you will be the one who will pay us to give up your job<\/span><\/i>&#8220;. A lot of innovation, no doubt &#8230; similar to the Backgammon channel above, where the computer is doing a lot of work and yet the analysts still convert everything into plain language. The analysts also promote the book they wrote during the match &#8230; monetizing the event in their favor. <a href=\"https:\/\/shop.backgammongalaxy.com\/?srsltid=AfmBOor6MZCyywjSleraDl4PoJhArsBxPKZiplg04afPvOgc8a6RRkce\" target=\"_blank\">Heck, they promote their book being on Backgammon Galaxy (click here)<\/a>. Who knew there was a store called Backgammon Galaxy? More important &#8211; that store is on Shopify. While you were trying to adhere to a nonsense-based Omnichannel Thesis that your boutique agency demanded you adhere to (#printisback), Shopify took over the world.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">Imagine five years from now &#8230; your store is on Shopify, Shopify AI is doing your marketing and is fully integrated with the Shopify Ecosystem so when your prospect purchases a t-shirt from Backgammon Galaxy Shopify AI sends the customer a text message encouraging the customer to buy from your store &#8230; all automated, all out of your control.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">It&#8217;s coming. You know it is coming. You and I are unprepared for this future. We will adapt.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">P.S.:\u00a0 One of the analysts on the Backgammon broadcast said &#8220;<i><b><span style=\"color: #b45f06;\">Learn the Rules, then Break the Rules<\/span><\/b><\/i>&#8220;. That&#8217;s a smart line. How does that line apply to your business?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: arial;\">P.P.S.:\u00a0 Backgammon Strategy meets AI Principles. A book on Backgammon Galaxy. Would you be able to write a book called &#8220;E-Commerce Strategy meets AI Principles&#8221;???<\/span><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><span style=\"font-family: arial;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/a\/AVvXsEj9h0GZHOWf173PQ1RSycO3aWbmiMkJNalVmAdFKGzLMM9hqoHUypt_sLV1qhLVtzFmgGKZsoRIk3cWcMBHkn7dN09SVv8c63OX6ra2IbieyonFc6a8l2G13Z0SDxP-McBMM1ONM0Pn2FzFMzPnHO9t3KpngHyFZrwa3SsB1DhUfz9omH7yP3sihw\" style=\"margin-left: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" data-original-height=\"858\" data-original-width=\"1682\" height=\"204\" src=\"https:\/\/blogger.googleusercontent.com\/img\/a\/AVvXsEj9h0GZHOWf173PQ1RSycO3aWbmiMkJNalVmAdFKGzLMM9hqoHUypt_sLV1qhLVtzFmgGKZsoRIk3cWcMBHkn7dN09SVv8c63OX6ra2IbieyonFc6a8l2G13Z0SDxP-McBMM1ONM0Pn2FzFMzPnHO9t3KpngHyFZrwa3SsB1DhUfz9omH7yP3sihw=w400-h204\" width=\"400\"\/><\/a><\/span><\/div>\n<p><span style=\"font-family: arial;\"\/><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>This video of a Backgammon championship garnered more than 175,000 views to-date. It&#8217;s on YouTube, there are analysts discussing the match, they have a computer that assesses who is &#8220;making errors&#8221; in real-time, the computer shares the probability of winning in real-time, and the analysts even play a game during a break with one of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":331933,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12033],"tags":[157841,13773,13772,13774],"dealstore":[],"offerexpiration":[],"class_list":["post-331932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","tag-backgammon","tag-hillstrom","tag-kevin","tag-minethatdata"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kevin Hillstrom: MineThatData: Backgammon - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=331932\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kevin Hillstrom: MineThatData: Backgammon - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"This video of a Backgammon championship garnered more than 175,000 views to-date. 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