RISE by MoxiWorks<\/a> is a new technology platform built on the expertise and intellectual horsepower that have positioned the company as a trusted innovator in real estate.<\/p>\nBuilt specifically for the real estate market, MoxiWorks CMO Kim Koraca\u2014who has been instrumental in bringing the product to market\u2014notes that there\u2019s a major transformation taking place at the company, which aligns with getting back to the basics of focusing on the value that\u2019s being delivered to\u00a0brokerages.<\/p>\n
\u201cMoxiWorks has a good history of working with enterprise brokerages on custom packaging, but there\u2019s an opportunity with all of that to evolve. It was time to elevate some of our legacy products in a way that services those enterprise customers we had, but also opened us up to a larger total addressable market,\u201d says Koraca, who goes on to explain that the focus of RISE going forward is to fill the gap that persists among small to large brokerages.<\/p>\n
\u201cBrokerages have always deserved more, and now more than ever they\u2019re demanding more,\u201d says Koraca, pointing to the company\u2019s acknowledgement that now was the time to do things differently in order to continue to drive value to the\u00a0industry.<\/p>\n
\u201cWe know that brokerages have had diminishing patience with pieces of technology that didn\u2019t help them with managing their margins and agent adoption, but with so much tech\u2014and so much choice available today\u2014we\u2019re taking a much more aggressive approach in RISE compared to how MoxiWorks did it before,\u201d explains Koraca.<\/p>\n
\u201cWe\u2019re not looking around saying, \u2018Well, what is so-and-so doing? We need to do that, too.\u2019 We\u2019re looking around saying, \u2018Nobody\u2019s doing this; we\u2019re going to do it better.\u2019\u201d<\/p>\n
And with so much focus on the mass of value to the agent who has to show value to the consumer, Koraca notes that tech companies sometimes forget about the value that has to be supported and delivered to the broker\/owner. \u201cAnd so our vision with RISE is to literally help brokerages rise up in their market,\u201d she says.<\/p>\n
Integrating CRM, email marketing and native-AI driven insights to enhance agent productivity and brokerage efficiency, RISE is an all-in-one platform that emphasizes flexible pricing models and agent autonomy\u2014allowing for scalable solutions tailored to brokerage needs.<\/p>\n
Focused on the value and pain points that have always impacted brokerage owners and agents, RISE is ushering in the next generation of real estate\u2014flipping the script as far as the way agents adopt technology and how it can be done so that it\u2019s not a burden of cost to the brokerage.<\/p>\n
\u201cA lot of brokerage-centric software models offer the same tiered pricing model, but technology is so much more than that,\u201d says Koraca.<\/p>\n
Rather than nickel-and-diming customers on every module and putting them onto a path of upsell, RISE is providing brokerages the option to come in at a low-barrier, low-cost entry with the ability for agents to self-upgrade within that if they want premium features. A premium package with no limitations will also be available, providing an unlimited scope of possibility to brokerages and agents alike.\u00a0<\/p>\n
\u201cThe flexibility in pricing and plans will allow brokerages to get in the game and grow and scale their business,\u201d says Koraca\u2014all while keeping the value on the brokerage.<\/p>\n
\u201cIt\u2019s thinking about the opportunity to expand through agents that want some autonomy to make additional choices for themselves while still playing safe in terms of the brokerage\u2019s concern of compliance and brand,\u201d adds Koraca. \u201cIt allows the agent to fly but still be compliant and on-brand within the brokerage.\u201d<\/p>\n
Empowering agents with proactive AI<\/h2>\n
Built to help businesses thrive, RISE by MoxiWorks is the first native-AI relationship intelligence platform that interprets real engagement data to surface opportunities, reveal next steps and automate outreach. \u00a0<\/p>\n
\u201cWhat\u2019s different about our AI is what the agent didn\u2019t even know to ask,\u201d says Koraca, who explains that rather than taking over for the agent, the AI is surfacing things they didn\u2019t know to ask for to more effectively nurture their database\u2014proactively identifying opportunities that might go unnoticed.\u00a0<\/p>\n
For example, if an agent has leads sitting dormant in their database, the system can surface them automatically, generate a tailored email nurture campaign and prompt the agent to take action. With a single tap on their mobile device, the agent can choose to launch the campaign immediately or review and customize the suggested messaging before sending.<\/p>\n
RISE also leverages AI to identify meaningful connections with an agent\u2019s database such as new listings that match existing buyers, or properties that align with current sellers. When it spots an opportunity, the system can automatically suggest building and deploying a comparative market analysis.\u00a0<\/p>\n
Using the agent\u2019s existing templates, it generates a customized presentation with listings relevant to their buyer and that address. Every recommendation is based on real data and behavioral insights, drawing on past marketing efforts to ensure each action is timely, targeted and highly personalized.<\/p>\n
\u201cAgents no longer have to be thinking about what they\u2019re not doing or what they should be doing better, as the AI is going to prioritize where they need to focus on any given day while crafting the messaging, building the workflow and deploying it,\u201d says Koraca.<\/p>\n
\u201cThe AI isn\u2019t smarter than the agent, but the AI is bringing to the surface something the agent wasn\u2019t thinking about or didn\u2019t have the time to get to yet,\u201d she adds. \u201cAnd it does it for them. But the agent can also edit it, approve it, deploy it\u2014or even save it for later. It\u2019s proactive AI with the agent still in control, showing the agent\u2019s core value in the whole process. It\u2019s leveraging all of that to build something that\u2019s more intelligent and doesn\u2019t look and feel like AI when it\u2019s deployed.\u201d<\/p>\n
A roadmap for what\u2019s next<\/strong><\/h2>\nMonthly releases will begin rolling out in January, according to Koraca, providing clients clarity on the roadmap of what\u2019s to come as MoxiWorks doubles down on its commitment to bring to market an extremely robust product.<\/p>\n
\u201cWe have a product that delivers on the things we promised we were going to do as we continue to expand our value to larger segments of the market,\u201d says Koraca\u2014with a team component marking the next major milestone in that evolution.<\/p>\n
\u201cTeams are very much underserved in the real estate industry with technology that\u2019s either been built for them but isn\u2019t pulling in MLS feeds and branding packages from the brokerage, or it\u2019s been built for the brokerage and is kind of shoehorning them in,\u201d she explains.\u00a0<\/p>\n
\u201cThere\u2019s going to be a very strong teams component within RISE that\u2019s been thought of for teams and how they\u2019re a member of their brokerage but how they need to have their autonomy and their own decision-making and sharing for what they need to do.\u201d\u00a0<\/p>\n
As MoxiWorks charts the next phase of its journey, the focus remains clear: delivering a robust, user-friendly platform that meets the demands of the market while keeping the agent and brokerage at the center of it all.<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"
The following was originally published as part of the cover story, titled \u2018Innovating for the Future: The Technology Shaping the Next Chapter of Real Estate Success\u2018, from the December 2025 issue of RISMedia\u2019s Real Estate magazine. A new era is unfolding in real estate\u2014and MoxiWorks, a real estate tech platform that has revolutionized the industry […]<\/p>\n","protected":false},"author":1,"featured_media":330032,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96742],"tags":[4856,17672,87935,4125,482,36680,5107],"dealstore":[],"offerexpiration":[],"class_list":["post-330031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-estate","tag-leader","tag-moxiworks","tag-names","tag-real","tag-rismedia","tag-tech"],"yoast_head":"\n
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