{"id":320607,"date":"2025-11-26T21:29:33","date_gmt":"2025-11-26T21:29:33","guid":{"rendered":"https:\/\/peraltafinancing.com\/analytics\/why-data-is-integral-to-your-target-operating-model\/"},"modified":"2025-11-26T21:29:33","modified_gmt":"2025-11-26T21:29:33","slug":"why-data-is-integral-to-your-target-operating-model","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=320607","title":{"rendered":"Why Data is Integral to Your Target Operating Model"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"main-content\">\n<aside class=\"author-block\">\n        <a href=\"https:\/\/weareoakland.com\/blog\/author\/nicola\/\"><strong>By<\/strong> Nicola Thomson<\/a> <span class=\"text-divide\"\/> <strong>Date:<\/strong> August 14, 2025    <\/aside>\n<p>At the heart of business longevity lies the <a href=\"https:\/\/weareoakland.com\/blog\/what-target-operating-model\/\"><span>target operating model<\/span><\/a>. It sets out how your organisation should run to thrive, grow, and improve \u2013 think of it like a continuous recipe for success! Without a target operating model, there\u2019s no clear framework for a business\u2019s people and processes to follow. It\u2019s more vulnerable to miscommunication and misaligned values \u2013 and ultimately, failure.<\/p>\n<p>Data is core to modern, effective operating models that are helping leaders to increase efficiencies, optimise resources, and drive down costs \u2013 all while maximising profit. So, what do you need to do to incorporate data into your target operating model, and does it need one of its own?\u00a0<\/p>\n<p>Read on for what you need to know about target operating models, and why data is integral to their success.<\/p>\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"h-what-is-a-target-operating-model\">What is a Target Operating Model?<\/h2>\n<p>A target operating model \u2013 or \u2018TOM\u2019 as we like to say \u2013 is the blueprint of how your organisation runs. It includes the overall capabilities of the business, from people and processes to assets and technology, and is used to make sure operations and processes are in line with the vision of the leadership team.\u00a0<\/p>\n<p>If you\u2019re wanting to drive meaningful, long-lasting change, a target operating model is the<strong> <\/strong>place to start.<\/p>\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"h-data-target-operating-model-explained\">Data Target Operating Model Explained <\/h2>\n<p>As the name suggests, a data target operating model focuses on delivering everything data, from your overriding <a href=\"https:\/\/weareoakland.com\/services\/data-strategy\/\"><span>data strategy<\/span><\/a> to ongoing data management . It\u2019s just as aligned with your overall business TOM and vision, but the elements within are more targeted towards data.\u00a0<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cA data target operating model is how an organisation\u2019s data capabilities are structured,\u00a0 managed and sustained to support delivery of the data strategy, which should align with delivering your business outcomes and needs.\u201d<\/p>\n<p><strong>Craig Lambert, Senior Consultant at Oakland<\/strong><\/p>\n<\/blockquote>\n<p><strong>Dive deeper into the importance of data to your business in our blog: <\/strong><a href=\"https:\/\/weareoakland.com\/blog\/why-is-data-important-for-business\/\"><span><strong>Why is data important for business?<\/strong><\/span><\/a><\/p>\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"h-what-should-a-data-target-operating-model-include\">What Should a Data Target Operating Model Include?<\/h2>\n<p>Your data TOM involves the different systems and frameworks you have in place to aid data-driven decision-making. When developing a data operating model, we structure it using the following framework:<\/p>\n<p>Sets the organisational vision and mission.<\/p>\n<p>Translates the strategy and makes it meaningful to different business units, as well as demonstrating the business\u2019s ways of working.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Organisational structure, roles and responsibilities<\/strong><\/li>\n<\/ul>\n<p>The size and structure of the team, and the different roles and associated responsibilities of each colleague. The policies regarding secure data management and how issues are raised and resolved are also included in this area.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Culture and ways of working<\/strong><\/li>\n<\/ul>\n<p>Embedding data as a core business asset requires the right skills and mindsets. Your data TOM is the perfect place to set out what these are and how leaders\/managers can empower employees to confidently own and manage data.\u00a0<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Technology, tools, and data<\/strong><\/li>\n<\/ul>\n<p>Typically includes the technologies that can be scaled easily to future-proof longer-term growth or automate tasks to increase efficiency. It should include all tools used for data integration, storage, and analysis, too, so the different data components are reflected in the wider business TOM.<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Processes and feedback loops<\/strong><\/li>\n<\/ul>\n<p>To deliver the data operating model effectively, well-defined processes that connect technology solutions are key. Here is where you can explain how insight over data issues should be shared with other areas of the business to make for more effective functions.\u00a0<\/p>\n<h3 class=\"wp-block-heading has-large-font-size\" id=\"h-target-operating-model-case-study\">Target Operating Model Case Study<\/h3>\n<p>One of the best examples of the importance of a target operating model is our work for a <a href=\"https:\/\/weareoakland.com\/case-studies\/creating-a-data-plaform-for-a-major-uk-media-organisation\/\"><span>major UK media organisation<\/span><\/a>. While creating the customer data platform that delivered growth and competitive advantage, we also developed a TOM. The organisation\u2019s headcount and skillset was growing fast, so an operating model became critical to success.<\/p>\n<p>Overall, the TOM we developed has delivered:\u00a0<\/p>\n<ul class=\"wp-block-list\">\n<li>Increased control and governance across the delivery cycle\u00a0<\/li>\n<li>More streamlined and insightful execution\u00a0<\/li>\n<li>Better reporting, KPIs and performance tracking\u00a0<\/li>\n<li>Higher clarity over the functional split and handoffs between teams\u00a0<\/li>\n<li>Identification of areas needing investigation<\/li>\n<\/ul>\n<p>For the full details of our work with this media organisation, please read: <a href=\"https:\/\/weareoakland.com\/case-studies\/creating-a-data-plaform-for-a-major-uk-media-organisation\/\"><span>Creating a customer data platform for long-term innovation<\/span><\/a>.<\/p>\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"h-harness-data-to-deliver-real-business-impact\">Harness Data to Deliver Real Business Impact<\/h2>\n<p>You\u2019ll know that data holds the key to unlocking more efficiencies and informed decision-making within your organisation. But there\u2019s a seismic difference between how far you\u2019ll get with average data and the opportunities you\u2019ll discover with great data.\u00a0<\/p>\n<p>To deliver sustainable, long lasting value from your data and ensure desired returns on investment in your data capabilities and products, you\u2019ll need a target operating model that\u2019ll safeguard your business for years to come.\u00a0<\/p>\n<p><strong>Please <\/strong><a href=\"https:\/\/weareoakland.com\/contact-us\/\"><span><strong>contact<\/strong><\/span><\/a><strong> our friendly team to find out how we can support <\/strong><a href=\"https:\/\/weareoakland.com\/blog\/7801-how-to-avoid-th-traps-of-data-transformation\/\"><span><strong>data transformation<\/strong><\/span><\/a><strong> within your business.<\/strong><\/p>\n<p>We\u2019ve also got plenty of resources for you to use to improve the integrity of your data TOM and overarching data strategy.<\/p>\n<section id=\"\" class=\"post-author\">\n<div class=\"post-author-container\">\n<figure class=\"post-author-image\">\n<div class=\"post-author-image-wrap\">\n                <img decoding=\"async\" src=\"https:\/\/weareoakland.com\/wp-content\/uploads\/2024\/01\/nicola-thomson-720x480.webp\" alt=\"Nicola Thomson\"\/>\n            <\/div>\n<\/figure>\n<aside class=\"post-author-content\">\n<h2 class=\"h4\">by Nicola Thomson<\/h2>\n<p>Wants to make Oakland the most recognised data brand in the UK. Can recommend the best places to get an interior bargain and a cinnamon bun! Nicola is the most likely to bring a lost dog back to the office!<\/p>\n<p><a id=\"btn_6927713e32f69\" href=\"https:\/\/weareoakland.com\/blog\/author\/nicola\/\" class=\"btn  \" target=\"_self\"><br \/>\n    <span><br \/>\n        Read more    <\/span><br \/>\n<\/a>        <\/aside>\n<\/p><\/div>\n<\/section>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>By Nicola Thomson Date: August 14, 2025 At the heart of business longevity lies the target operating model. It sets out how your organisation should run to thrive, grow, and improve \u2013 think of it like a continuous recipe for success! Without a target operating model, there\u2019s no clear framework for a business\u2019s people and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12033],"tags":[],"dealstore":[],"offerexpiration":[],"class_list":["post-320607","post","type-post","status-publish","format-standard","hentry","category-analytics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Data is Integral to Your Target Operating Model - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=320607\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Data is Integral to Your Target Operating Model - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"By Nicola Thomson Date: August 14, 2025 At the heart of business longevity lies the target operating model. 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