{"id":317212,"date":"2025-11-25T04:25:55","date_gmt":"2025-11-25T04:25:55","guid":{"rendered":"https:\/\/peraltafinancing.com\/aquarium\/the-end-of-an-era-live-aquaria-reef-builders\/"},"modified":"2025-11-25T04:25:55","modified_gmt":"2025-11-25T04:25:55","slug":"the-end-of-an-era-live-aquaria-reef-builders","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=317212","title":{"rendered":"The End of an Era? Live Aquaria | Reef Builders"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>If you\u2019ve been in the reef hobby in the past 3 decades, you know Live Aquaria (LA) well. I remember Flying Fish Express (FFE) was my go-to online store, back before etail was as big as it is today. Live Aquaria acquired FFE and dominated the space. From the catalogues that featured globs of garbage Marc Weiss products, tons of equipment, to the ever expanding online offerings, they provided it all.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"543\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3-.jpg\" alt=\"\" class=\"wp-image-140581\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3-.jpg 800w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3--300x204.jpg 300w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3--768x521.jpg 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3--770x523.jpg 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3--20x14.jpg 20w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2019\/07\/peppermint-angelfish-3--385x261.jpg 385w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/figure>\n<p>And let\u2019s not forget Diver\u2019s Den (DD), Kevin Kohen\u2019s crown jewel where he successfully conditioned the coveted <a href=\"https:\/\/reefbuilders.com\/2019\/07\/10\/the-peppermint-angelfish-at-liveaquaria\/\">peppermint angel<\/a>. This was THE place to get fully quarantined and conditioned fish. If you were shopping for difficult fish, DD was the place to acquire them.<\/p>\n<p>So what happened? <a href=\"https:\/\/reefbuilders.com\/2014\/11\/20\/drs-foster-smith-live-aquaira-petco\/\">Petco acquired <\/a>Drs. Foster and Smith in 2019, redirecting the site to Petco.com, and <a href=\"https:\/\/reefbuilders.com\/2020\/08\/25\/petco-sells-liveaquaria-to-holding-group-owned-by-tropical-fish-international\/\">Live Aquaria was sold <\/a>to a Sri Lankan company, Tropical Fish International (TFI), where things changed dramatically. From the initial excitement to a downward spiral with <a href=\"https:\/\/reefbuilders.com\/2021\/03\/03\/live-aquaria-loses-their-top-lieutenant-kevin-kohen-to-depart\/\">Kevin departing<\/a>, culminating in what we saw the other day: a dead website.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1126\" height=\"430\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway.png\" alt=\"\" class=\"wp-image-170353\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway.png 1126w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway-768x293.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway-770x294.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway-20x8.png 20w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/502-Bad-Gateway-385x147.png 385w\" sizes=\"auto, (max-width: 1126px) 100vw, 1126px\"\/><\/figure>\n<p>So, down the rabbit hole I went. Navigating through the web of corporations, scouring court records, and speaking with the attorney on file (Trustee). There\u2019s a lot of conjecture floating around online already, but here\u2019s what we know for sure (with receipts):<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1077\" height=\"576\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing.png\" alt=\"\" class=\"wp-image-170347\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing.png 1077w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing-768x411.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing-320x170.png 320w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing-770x412.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing-20x11.png 20w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Bankruptcy-filing-385x206.png 385w\" sizes=\"auto, (max-width: 1077px) 100vw, 1077px\"\/><\/figure>\n<p>CIS International Holdings Corp (CIS) has filed for bankruptcy owing a debt of $7,798,293.20. According to court records, CIS owns 25% of TFI along with stakes in many other companies. Although TFI owns Live Aquaria, the Live Aquaria url is owned by Live Aquaria Holding Corp and no mention of this corporation in the bankruptcy documents. The Trustee couldn\u2019t confirm if the Live Aquaria website is part of this case or not, but more details will emerge as they continue unraveling things. What\u2019s interesting is that CIS claims \u201csoftware\u201d valued at just under $3M as an owned asset. While that\u2019s probably the etropical website listed, could it also include the LA website?<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1158\" height=\"280\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup.png\" alt=\"\" class=\"wp-image-170352\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup.png 1158w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup-768x186.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup-770x186.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup-385x93.png 385w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/ICANN-Lookup-20x5.png 20w\" sizes=\"auto, (max-width: 1158px) 100vw, 1158px\"\/><\/figure>\n<p>Even though CIS owns 25% of TFI, from what I can find, TFI and CIS are one in the same (same ownership), so it\u2019s highly likely the TFI assets will become part of this bankruptcy case at some point, especially if there are personal guarantees in place with the various loans. I\u2019m sure the same applies with the holding corp as well as the real estate holdings.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1207\" height=\"745\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP.png\" alt=\"\" class=\"wp-image-170346\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP.png 1207w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP-768x474.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP-770x475.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP-385x238.png 385w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Intangibles-and-IP-20x12.png 20w\" sizes=\"auto, (max-width: 1207px) 100vw, 1207px\"\/><\/figure>\n<p>Speaking of real estate, the Rhinelander, WI facility (former home of Diver\u2019s Den) has been <a href=\"https:\/\/www.firstweber.com\/realestate\/details\/76325813\/on-air-park-rd-2389-2423-rhinelander-wi-54501\">listed for sale for $1.6M<\/a>. If you\u2019re in the market for a 5+ acre property near an airport that has a history of successful fish sales, this could be a winner.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1051\" height=\"787\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility.png\" alt=\"\" class=\"wp-image-170351\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility.png 1051w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility-768x575.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility-770x577.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility-20x15.png 20w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/DD-Facility-385x288.png 385w\" sizes=\"auto, (max-width: 1051px) 100vw, 1051px\"\/><figcaption class=\"wp-element-caption\"><em>Empty former Diver\u2019s Den facility in Rhinelander, WI<\/em><\/figcaption><\/figure>\n<p>According to the attorney, there are thousands of fish in their livestock facility in Los Angeles. Looking at the photos of the DD Facility, there doesn\u2019t seem to be even water there, so no luck on scoring some high-end conditioned fish! Due to the fact that the company has shuttered and has no employees to care for the livestock or allocation of funds, he\u2019s petitioned the court to allow for \u201cabandonment\u201d of the animals and related holding systems with an estimated value of $200,000. The Trustee is tasked with recovering funds to satisfy the outstanding debt. In the case of the fish, they\u2019re a liability since keeping them will incur costs and letting them die and rot would certainly devalue the property. From my reading, while he would love to sell the fish, he doesn\u2019t believe the juice is worth the squeeze. So what does that mean? Is he proposing to discard the fish? I surely hope he values life more than that, but we\u2019ll keep tabs on the situation.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1113\" height=\"458\" src=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836.png\" alt=\"\" class=\"wp-image-170350\" srcset=\"https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836.png 1113w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836-768x316.png 768w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836-770x317.png 770w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836-20x8.png 20w, https:\/\/reefbuilders.com\/wp-content\/blogs.dir\/1\/files\/2025\/11\/Abandonment-e1762043750836-385x158.png 385w\" sizes=\"auto, (max-width: 1113px) 100vw, 1113px\"\/><\/figure>\n<p>This is a developing and complex story, so information will be updated as the case unfolds.<\/p>\n<p>Updates:<\/p>\n<p>11\/03\/2025: Both liveaquaria.com and etropicalfish.com have been turned back on and followed up with an \u201cwe\u2019re sorry\u201d social media post. The Trustee was unaware and there\u2019s no information as to where the fish are shipping from (assuming they will be shipping). We have reached out to the CEO of CIS and TFI for comment, but have yet to hear back.<\/p>\n<p>11\/03\/2025: An unnamed representative from Live Aquaria reached out and stated they are open for business, their facility is fully staffed, and their website is operational again after suffering technical difficulties.<\/p>\n<p>11\/06\/2025: Panthers, a factoring company, has filed a motion in the case alleging breach of contract and fraud. The motion indicates Sam (CIS CEO) pledged multiple entities as collateral for the loans, including Live Aquaria Holding Corp.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve been in the reef hobby in the past 3 decades, you know Live Aquaria (LA) well. I remember Flying Fish Express (FFE) was my go-to online store, back before etail was as big as it is today. Live Aquaria acquired FFE and dominated the space. From the catalogues that featured globs of garbage [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":317213,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12040],"tags":[61333,10323,13170,4903,14531],"dealstore":[],"offerexpiration":[],"class_list":["post-317212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aquarium","tag-aquaria","tag-builders","tag-era","tag-live","tag-reef"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The End of an Era? Live Aquaria | Reef Builders - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=317212\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The End of an Era? Live Aquaria | Reef Builders - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"If you\u2019ve been in the reef hobby in the past 3 decades, you know Live Aquaria (LA) well. I remember Flying Fish Express (FFE) was my go-to online store, back before etail was as big as it is today. Live Aquaria acquired FFE and dominated the space. 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