Posted
\n\t\t\t\t\t\t\ton\t\t\t\t\t\t\tMonday, November 24, 2025\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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From the release:<\/p>\n
Managing Partner David Perry and his colleagues from commercial production and post company Bella<\/a> are proud to announce the addition of Ambient Press<\/a> to their directorial roster. According to Perry, Ambient Press \u2013 the creative duo of directors Jake Wegesin and Frankie Principe \u2013 is now represented by the company for commercials, branded content, and original entertainment throughout the United States.<\/p>\n Based in the southwest of France, Wegesin brings a tactile, stop-motion-inspired approach to animation that is infused with humor, creative timing, and heartfelt sincerity. Having launched Ambient Press in 2022 with the acclaimed short film \u201cThe Ultimate Space Race,\u201d which was chosen as a Vimeo Staff Pick, Wegesin\u2019s pioneering original works also include the short films \u201cBeyond,\u201d \u201cNext Flight Home,\u201d and \u201cKanon.\u201d Formerly a freelance 3D artist for the likes of We Are Royale, Strange&Wonderful, Loaded Pictures, Valve, TheNewBlank, Lustre, Dystnct, World Famous, and others, Wegesin\u2019s innovative storytelling work for brands includes inventive shorts for Universal Pictures, the Edmonton Oilers, and the MLS, to name but a few.<\/p>\n Originally from New York and now based in Auckland, Principe\u2019s vast expertise in animation, character design, composition, color, and story perfectly complements Wegesin\u2019s strengths. A graduate of the School of Visual Arts\u2019 traditional animation program, Principe\u2019s track record as a prolific motion designer has impacted countless projects for major NYC-based studios, from the likes of Psyop, Block and Tackle, The Mill, Hornet, Method, Imaginary Forces, and many more. Since 2018, he has served as Senior Motion Designer for Assembly.<\/p>\n Working together as Ambient Press, the global duo\u2019s mission is simple: to use the art of animation to entertain, educate, and inspire.<\/p>\n \u201cAs Ambient Press has grown, and notably now that Frankie and I are working together, we are at a point where we are ready to broaden our reach,\u201d Wegesin began. \u201cWhether it\u2019s a product video, a short narrative film, or episodic content, everything we do revolves around the story and the emotions we want to share. We always aim to put thought and purpose into everything we make.<\/p>\n \u201cFrankie and I share a very similar perspective on art, design, and story,\u201d Wegesin added. \u201cWe wanted to join Bella because they share that same focus on developing unique stories and characters. We feel like we\u2019ve found the perfect partners in David and the rest of the team at Bella.\u201d<\/p>\n \u201cWith Ambient Press, we want to make sure we are using the right ideas to tell the right stories for the right clients,\u201d Principe explained. \u201cWe both feel that the partnership with Bella is going to allow us to find those perfect clients to use our unique voices to tell some beautiful stories.\u201d<\/p>\n Through Bella\u2019s parent company Fivestone Studios, Wegesin and Perry have collaborated on many projects over the past 12 years. Those shared experiences set the stage for this new partnership. Worth noting, Ambient Press is the first animation-based directing duo to join Bella\u2019s roster.<\/p>\n Given Bella\u2019s commitment to working with visionary creatives, and its extensive efforts to formally expand its international production expertise, the timing for adding Ambient Press is spot-on.<\/p>\n \u201cJake and Frankie are exceptional storytellers,\u201d Perry began. \u201cAs Americans now living in places the rest of us dream about, their worldliness shows in their work, mindsets, and workflows \u2026 which really resonates with where Bella is going as a company.<\/p>\n \u201cHighly original and self-styled,\u201d Perry continued, \u201ctheir ability to infuse truly beautiful art direction into their hybrid style, and combine that with nuanced characters and themes, has us all very inspired.\u201d<\/p>\n To further address the affinity between Bella and Ambient Press, Perry expressed his belief in how brands are going to invest more heavily into branded entertainment. \u201cBella is pairing our directors with brands that share that vision,\u201d he continued. \u201cWhat really drew us to Ambient Press was their originality and unique style with their short films. Those are the kinds of bold concepts that we want to develop and deploy with our agency and brand partners.\u201d<\/p>\n ###<\/p>\n \t\t\t \t\t\t
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