{"id":300084,"date":"2025-06-18T04:25:24","date_gmt":"2025-06-18T04:25:24","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/internet-business\/act-vs-wait-mental-model\/"},"modified":"2025-06-18T04:25:24","modified_gmt":"2025-06-18T04:25:24","slug":"act-vs-wait-mental-model","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=300084","title":{"rendered":"Act vs. Wait Mental Model"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div dir=\"auto\">\n<p><span>One of the significant mistakes in business, which can be pretty expensive, is\u00a0<\/span><em><strong>confusing strategy with tactics or, even worse, conflating\u00a0grand strategy with strategy.<\/strong><\/em><\/p>\n<p><span>As I\u2019ve highlighted in <\/span><strong><a href=\"https:\/\/businessengineer.ai\/p\/on-grand-strategy-for-business-people\" rel=\"\">grand strategy<\/a><span>,<\/span><\/strong><span> there\u2019s a core difference as we move from grand strategy to tactics.<\/span><\/p>\n<ul>\n<li>\n<p><em>Grand Strategy = Territory (Structural\/Contextual)<\/em><\/p>\n<\/li>\n<li>\n<p><em>Strategy = Map (Navigational\/Directional)<\/em><\/p>\n<\/li>\n<li>\n<p><em>Tactic = Routes (Operational\/Executional\/Optional)<\/em><\/p>\n<\/li>\n<\/ul>\n<p>Now, back to the strategic part of it, assuming you understand the underlying territory well, you will know that at a strategic level, there will be a time to act and a time to wait. <\/p>\n<p>Indeed, patience is as much a strategic move as action when the underlying context requires you to wait vs. act. <\/p>\n<div class=\"captioned-image-container\">\n<figure><a target=\"_blank\" href=\"https:\/\/substackcdn.com\/image\/fetch\/f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png\" data-component-name=\"Image2ToDOM\" rel=\"\" class=\"image-link image2 is-viewable-img\"><\/p>\n<div class=\"image2-inset\"><picture><source type=\"image\/webp\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 1456w\" sizes=\"100vw\"\/><img decoding=\"async\" src=\"https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png\" width=\"1126\" height=\"930\" data-attrs=\"{&quot;src&quot;:&quot;https:\/\/substack-post-media.s3.amazonaws.com\/public\/images\/a3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:930,&quot;width&quot;:1126,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:197329,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image\/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https:\/\/businessengineer.ai\/i\/159808002?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}\" alt=\"\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b1d66d-80ed-4a05-980c-6bae951c4a8c_1126x930.png 1456w\" sizes=\"100vw\" fetchpriority=\"high\" class=\"sizing-normal\"\/><\/picture><\/div>\n<p><\/a><\/figure>\n<\/div>\n<p><span>The <\/span><strong>Strategic Decision Framework<\/strong><span> is designed to help you determine the optimal timing for action based on two key factors: <\/span><strong>Control over the Environment<\/strong><span>\u00a0and\u00a0<\/span><strong>the Long-Term Impact of the Action<\/strong><span>. <\/span><\/p>\n<p>This framework provides a structured approach to decision-making by categorizing situations into four strategic zones. <\/p>\n<p>Each zone offers strategies tailored to your control level and potential impact in a given scenario.<\/p>\n<div class=\"captioned-image-container\">\n<figure><a target=\"_blank\" href=\"https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?\" data-component-name=\"Image2ToDOM\" rel=\"\" class=\"image-link image2\"><\/p>\n<div class=\"image2-inset\"><picture><source type=\"image\/webp\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1456w\" sizes=\"100vw\"\/><img decoding=\"async\" src=\"https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg\" width=\"322\" height=\"513.8297872340426\" data-attrs=\"{&quot;src&quot;:&quot;https:\/\/substack-post-media.s3.amazonaws.com\/public\/images\/962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:2250,&quot;width&quot;:1410,&quot;resizeWidth&quot;:322,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:null,&quot;href&quot;:&quot;https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?&quot;,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}\" alt=\"\" title=\"\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1456w\" sizes=\"auto, 100vw\" loading=\"lazy\" class=\"sizing-normal\"\/><\/picture><\/div>\n<p><\/a><\/figure>\n<\/div>\n<p data-attrs=\"{&quot;url&quot;:&quot;https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?&quot;,&quot;text&quot;:&quot;Get The Book&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}\" data-component-name=\"ButtonCreateButton\" class=\"button-wrapper\"><a href=\"https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?\" rel=\"\" class=\"button primary button-wrapper\"><span>Get The Book<\/span><\/a><\/p>\n<p>This factor assesses how much you can influence or direct the elements affecting your situation. <\/p>\n<p>High control suggests that you can shape outcomes directly, whereas low control indicates that external factors significantly influence the situation.<\/p>\n<p>This factor assesses the potential for your actions to bring about lasting change in the strategic landscape. <\/p>\n<p>Actions with high long-term impact can have a profoundly transformative effect on the environment, whereas those with low impact have a more limited impact.<\/p>\n<p><span>When you possess <\/span><strong>significant control,<\/strong><span> and your actions can create a <\/span><strong>substantial long-term impact<\/strong><span>, it is the optimal time for <\/span><strong>decisive action<\/strong><span>. <\/span><\/p>\n<p><span>In this quadrant, the objective is to <\/span><strong>gain a strategic advantage<\/strong><span>.<\/span><\/p>\n<ul>\n<li>\n<p><strong>Implement comprehensive strategies<\/strong><span>: Develop and execute plans that address all critical aspects of the situation.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Commit resources fully<\/strong><span>: Allocate the resources needed to ensure the success of your strategies.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Actively shape the landscape<\/strong><span>: Use your influence to mold the environment to your advantage.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Create lasting change<\/strong><span>: Aim for transformative outcomes that sustainably impact over time.<\/span><\/p>\n<\/li>\n<\/ul>\n<p><span>When you have <\/span><strong>limited control<\/strong><span> but the potential for <\/span><strong>high impact<\/strong><span>, the focus should be on <\/span><strong>positioning and influence<\/strong><span>. <\/span><\/p>\n<p><span>The objective here is to <\/span><strong>influence despite constraints<\/strong><span>.<\/span><\/p>\n<ul>\n<li>\n<p><strong>Build strategic alliances<\/strong><span>: Form partnerships that can amplify your influence and leverage.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Create leverage points<\/strong><span>: Identify and develop opportunities that can be exploited for future action.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Prepare for opportune moments<\/strong><span>: Be ready to act when conditions are favorable.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Use indirect influence strategies<\/strong><span>: Employ tactics that allow you to exert influence without direct control.<\/span><\/p>\n<\/li>\n<\/ul>\n<p><span>When both <\/span><strong>control and potential impact are low<\/strong><span>, it is prudent to exercise <\/span><strong>strategic patience<\/strong><span>. <\/span><\/p>\n<p><span>The objective in this quadrant is to <\/span><strong>observe and gather information<\/strong><span> while preserving resources.<\/span><\/p>\n<ul>\n<li>\n<p><strong>Observe and gather information<\/strong><span>: Monitor the situation closely to understand developments and trends.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Preserve resources<\/strong><span>: Avoid committing resources prematurely.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Avoid premature commitments<\/strong><span>: Wait for more favorable conditions before taking action.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Wait for the landscape to shift<\/strong><span>: Be patient and allow the environment to evolve in a way that may present better opportunities.<\/span><\/p>\n<\/li>\n<\/ul>\n<p><span>When you have <\/span><strong>control but limited immediate impact<\/strong><span>, the focus should be on <\/span><strong>preparation for future impact<\/strong><span>. <\/span><\/p>\n<p><span>The objective is to <\/span><strong>improve internal processes and develop new capabilities<\/strong><span>.<\/span><\/p>\n<ul>\n<li>\n<p><strong>Improve internal processes<\/strong><span>: Enhance operational efficiency and effectiveness.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Develop new capabilities<\/strong><span>: Invest in skills and technologies that will be valuable in the future.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Run experiments and pilots<\/strong><span>: Test new ideas and approaches to gather data and refine strategies.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Build foundations for future opportunities<\/strong><span>: Lay the groundwork for future actions that can have a more significant impact.<\/span><\/p>\n<\/li>\n<\/ul>\n<p><span>By understanding and applying this framework, you can make more informed decisions about when to act and when to wait, ensuring that your strategies are aligned with <\/span><em>your level of control and potential impact<\/em><span> in any given situation.<\/span><\/p>\n<ul>\n<li>\n<p><span>A major business mistake is <\/span><strong>confusing strategy with tactics<\/strong><span>, or worse, with <\/span><strong>grand strategy<\/strong><span>.<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Grand Strategy = Territory<\/strong><br \/><span>(Structural, contextual understanding of the landscape)<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Strategy = Map<\/strong><br \/><span>(Direction and choices within that territory)<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Tactics = Routes<\/strong><br \/><span>(Concrete actions taken to navigate the map)<\/span><\/p>\n<\/li>\n<\/ul>\n<p><span>The framework helps determine <\/span><strong>when to act or wait<\/strong><span>, based on:<\/span><\/p>\n<ol>\n<li>\n<p><strong>Control Over Environment<\/strong><span>: Can you shape outcomes?<\/span><\/p>\n<\/li>\n<li>\n<p><strong>Long-Term Impact of Action<\/strong><span>: Will your actions lead to lasting change?<\/span><\/p>\n<\/li>\n<\/ol>\n<p><span>\u2192 <\/span><strong>Take decisive action<\/strong><\/p>\n<ul>\n<li>\n<p>Implement comprehensive strategies<\/p>\n<\/li>\n<li>\n<p>Commit resources fully<\/p>\n<\/li>\n<li>\n<p>Actively shape the environment<\/p>\n<\/li>\n<li>\n<p>Aim for long-term transformation<\/p>\n<\/li>\n<\/ul>\n<p><span>\u2192 <\/span><strong>Influence indirectly<\/strong><\/p>\n<ul>\n<li>\n<p>Build strategic alliances<\/p>\n<\/li>\n<li>\n<p>Create leverage points<\/p>\n<\/li>\n<li>\n<p>Wait for opportune moments<\/p>\n<\/li>\n<li>\n<p>Use influence without direct power<\/p>\n<\/li>\n<\/ul>\n<p><span>\u2192 <\/span><strong>Preserve and observe<\/strong><\/p>\n<p><span>\u2192 <\/span><strong>Prepare and invest<\/strong><\/p>\n<ul>\n<li>\n<p>Improve internal operations<\/p>\n<\/li>\n<li>\n<p>Develop future-ready skills and technologies<\/p>\n<\/li>\n<li>\n<p>Run pilots and small experiments<\/p>\n<\/li>\n<li>\n<p>Build the foundation for future action<\/p>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<p><strong>Strategic clarity<\/strong><span> comes from aligning your <\/span><strong>actions (or inaction)<\/strong><span> with your <\/span><strong>level of control<\/strong><span> and <\/span><strong>potential impact<\/strong><span>.<\/span><\/p>\n<\/li>\n<li>\n<p>This framework helps avoid wasted effort, premature action, or missed opportunities by situating decision-making in the right context.<\/p>\n<\/li>\n<\/ul>\n<p><strong>A smart strategy means knowing when to push, when to position, when to pause, and when to prepare.<\/strong><\/p>\n<div class=\"captioned-image-container\">\n<figure><a target=\"_blank\" href=\"https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?\" data-component-name=\"Image2ToDOM\" rel=\"\" class=\"image-link image2\"><\/p>\n<div class=\"image2-inset\"><picture><source type=\"image\/webp\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1456w\" sizes=\"100vw\"\/><img decoding=\"async\" src=\"https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg\" width=\"322\" height=\"513.8297872340426\" data-attrs=\"{&quot;src&quot;:&quot;https:\/\/substack-post-media.s3.amazonaws.com\/public\/images\/962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:2250,&quot;width&quot;:1410,&quot;resizeWidth&quot;:322,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:null,&quot;href&quot;:&quot;https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?&quot;,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}\" alt=\"\" title=\"\" srcset=\"https:\/\/substackcdn.com\/image\/fetch\/w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 424w, https:\/\/substackcdn.com\/image\/fetch\/w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 848w, https:\/\/substackcdn.com\/image\/fetch\/w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1272w, https:\/\/substackcdn.com\/image\/fetch\/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F962cd125-9bab-46a8-a3c9-3d5b24230d4e_1410x2250.jpeg 1456w\" sizes=\"auto, 100vw\" loading=\"lazy\" class=\"sizing-normal\"\/><\/picture><\/div>\n<p><\/a><\/figure>\n<\/div>\n<p data-attrs=\"{&quot;url&quot;:&quot;https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?&quot;,&quot;text&quot;:&quot;Get The Book&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}\" data-component-name=\"ButtonCreateButton\" class=\"button-wrapper\"><a href=\"https:\/\/thebusinessengineer.gumroad.com\/l\/vubzjk?\" rel=\"\" class=\"button primary button-wrapper\"><span>Get The Book<\/span><\/a><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>One of the significant mistakes in business, which can be pretty expensive, is\u00a0confusing strategy with tactics or, even worse, conflating\u00a0grand strategy with strategy. As I\u2019ve highlighted in grand strategy, there\u2019s a core difference as we move from grand strategy to tactics. Grand Strategy = Territory (Structural\/Contextual) Strategy = Map (Navigational\/Directional) Tactic = Routes (Operational\/Executional\/Optional) Now, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":300085,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95],"tags":[7622,4850,1168,3847],"dealstore":[],"offerexpiration":[],"class_list":["post-300084","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-business","tag-act","tag-mental","tag-model","tag-wait"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Act vs. Wait Mental Model - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=300084\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Act vs. Wait Mental Model - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"One of the significant mistakes in business, which can be pretty expensive, is\u00a0confusing strategy with tactics or, even worse, conflating\u00a0grand strategy with strategy. As I\u2019ve highlighted in grand strategy, there\u2019s a core difference as we move from grand strategy to tactics. Grand Strategy = Territory (Structural\/Contextual) Strategy = Map (Navigational\/Directional) Tactic = Routes (Operational\/Executional\/Optional) Now, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=300084\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-18T04:25:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1126\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=300084#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Act vs. Wait Mental Model\",\"datePublished\":\"2025-06-18T04:25:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084\"},\"wordCount\":817,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg\",\"keywords\":[\"Act\",\"Mental\",\"Model\",\"wait\"],\"articleSection\":[\"Internet Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=300084#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=300084\",\"url\":\"https:\/\/fivemor.com\/?p=300084\",\"name\":\"Act vs. Wait Mental Model - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg\",\"datePublished\":\"2025-06-18T04:25:24+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=300084#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=300084\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=300084#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg\",\"width\":1126,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=300084#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Act vs. Wait Mental Model\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Act vs. Wait Mental Model - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=300084","og_locale":"en_US","og_type":"article","og_title":"Act vs. Wait Mental Model - Som2ny Network","og_description":"One of the significant mistakes in business, which can be pretty expensive, is\u00a0confusing strategy with tactics or, even worse, conflating\u00a0grand strategy with strategy. As I\u2019ve highlighted in grand strategy, there\u2019s a core difference as we move from grand strategy to tactics. Grand Strategy = Territory (Structural\/Contextual) Strategy = Map (Navigational\/Directional) Tactic = Routes (Operational\/Executional\/Optional) Now, [&hellip;]","og_url":"https:\/\/fivemor.com\/?p=300084","og_site_name":"Som2ny Network","article_published_time":"2025-06-18T04:25:24+00:00","og_image":[{"width":1126,"height":600,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=300084#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=300084"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"Act vs. Wait Mental Model","datePublished":"2025-06-18T04:25:24+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=300084"},"wordCount":817,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=300084#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg","keywords":["Act","Mental","Model","wait"],"articleSection":["Internet Business"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=300084#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=300084","url":"https:\/\/fivemor.com\/?p=300084","name":"Act vs. Wait Mental Model - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=300084#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=300084#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg","datePublished":"2025-06-18T04:25:24+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=300084#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=300084"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=300084#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/06\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fa3b1d66d-80ed-4a05-980c-6bae9.jpeg","width":1126,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=300084#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"Act vs. Wait Mental Model"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/300084","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=300084"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/300084\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/300085"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=300084"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=300084"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=300084"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=300084"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=300084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}