{"id":299600,"date":"2025-06-17T23:06:57","date_gmt":"2025-06-17T23:06:57","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/takeaways-from-the-2025-national-restaurant-association-show\/"},"modified":"2025-06-17T23:06:57","modified_gmt":"2025-06-17T23:06:57","slug":"takeaways-from-the-2025-national-restaurant-association-show","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=299600","title":{"rendered":"Takeaways from the 2025 National Restaurant Association Show &#8211;"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"wpb_wrapper\">\n<p class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">We heard from several brand leaders on how they\u2019ve transformed operations into their strongest marketing asset. <\/span><\/span><\/p>\n<ul>\n<li class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">Applebee\u2019s increased manager visibility in the dining room to create meaningful touchpoints with guests<\/span><\/span><\/li>\n<li class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">Chipotle transformed crisis into positive brand perception through consistent, proactive storytelling with long-term brand health in mind<\/span><\/span><\/li>\n<li class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\"><a href=\"https:\/\/www.bolay.com\/\" target=\"_blank\" rel=\"noopener\">Bolay<\/a> reinforced its lost identity by getting back to its chef coat uniform, re-telling the brand\u2019s chef-driven story<br \/><\/span><\/span><\/li>\n<\/ul>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">When experience becomes the marketing, every touchpoint\u2014human or otherwise\u2014should express your brand\u2019s best self. If operators can take away one action item, it\u2019s to create one moment per visit worth sharing.<\/span><\/span><\/p>\n<h4 class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><strong>Digital fragmentation and accelerated growth.<\/strong><\/span><\/h4>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">We couldn\u2019t help but notice the rapid expansion of technology offerings at this year\u2019s Show. Since 2024, an entirely new wing opened to host tech exhibitors\u2014from on-demand merch creation to POS systems and digital merchandising. Digification of the restaurant was a key theme. <\/span><\/span><\/p>\n<p class=\"p1\"><span class=\"s1\" style=\"color: #4a4a4a;\"><span class=\"s1\" style=\"color: #4a4a4a;\">As more providers enter the chat, restauranteurs have more options than ever on how to automate, simplify, and customize their operations. While this observation doesn\u2019t fit neatly in this blog\u2019s \u201csensory play\u201d storyline per se, the charge for operators is: When it comes to digital, it\u2019s time to stop theorizing and just get into the game. <\/span><\/span><\/p>\n<\/p><\/div>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>We heard from several brand leaders on how they\u2019ve transformed operations into their strongest marketing asset. Applebee\u2019s increased manager visibility in the dining room to create meaningful touchpoints with guests Chipotle transformed crisis into positive brand perception through consistent, proactive storytelling with long-term brand health in mind Bolay reinforced its lost identity by getting back [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":299601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[18039,8397,18040,16646,18043,77986,3733,18045,5306,37055,131530,11431,2443,19543,18048,18049],"dealstore":[],"offerexpiration":[],"class_list":["post-299600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-ad-agency","tag-advertising","tag-advertising-agency","tag-association","tag-challenger-brands","tag-company-culture","tag-culture","tag-dallas-advertising-agency","tag-national","tag-national-restaurant-association","tag-nra-conference","tag-restaurant","tag-show","tag-takeaways","tag-top-10-dallas-ad-agency","tag-top-dfw-advertising-agency"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Takeaways from the 2025 National Restaurant Association Show - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=299600\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Takeaways from the 2025 National Restaurant Association Show - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"We heard from several brand leaders on how they\u2019ve transformed operations into their strongest marketing asset. 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