{"id":29760,"date":"2025-01-15T22:54:13","date_gmt":"2025-01-15T22:54:13","guid":{"rendered":"https:\/\/peraltafinancing.com\/entertainment\/art\/9-ways-to-boost-your-art-sales-during-the-pandemic\/"},"modified":"2025-01-15T22:54:13","modified_gmt":"2025-01-15T22:54:13","slug":"9-ways-to-boost-your-art-sales-during-the-pandemic","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=29760","title":{"rendered":"9 Ways to Boost Your Art Sales During the Pandemic"},"content":{"rendered":"


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By ArtPlacer<\/a> in Art Business Advice<\/a>\u00a0><\/span>\u00a0Art Marketing Tips<\/a> <\/p>\n

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Note: The following is a guest post from our friends at ArtPlacer.<\/em><\/p>\n

We\u2019ve collected several fantastic pieces of advice and insight from working artists to help your art business thrive, despite what\u2019s going on in the world right now.<\/p>\n

Take a look at this checklist, and give some of it a try!<\/p>\n

1. Explore new ways of presenting artworks online<\/h2>\n

Invite collectors to enjoy a fulfilling art-viewing experience in a 3D online exhibition. ArtPlacer<\/a> is a great tool to easily design virtual exhibitions in beautiful, high-quality galleries. You can even curate your own interactive art show and host it on your website to attract new collectors and nourish recurring ones. Currently, there\u2019s a 7-day free trial and a 20% discount to the Empty Easel community using ArtPlacer promo code, EMPTYEASEL.<\/p>\n

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2. Take the time to learn<\/h2>\n

Read about the art market, art industry, and artworks that you love. Get to know your own taste and muse on that. You can even take an art course! MoMA<\/a> offers a wide variety of extremely rich, free online courses. You can enroll at any time and take the courses at your own pace.<\/p>\n

3. Sign up for art industry newsletters<\/h2>\n

Even if you often don\u2019t read them, one day when you are idly browsing your emails you\u2019ll come across something which is a great next step for you.<\/p>\n

4. Don\u2019t be distracted by fear<\/h2>\n

Slow down, paint what you are inspired to paint, and send out your message. People are still looking to authentically connect through art, perhaps now more than ever. Don\u2019t get caught up in what\u2019s going wrong in the world; instead, create something you believe in right now and see how it resonates!<\/p>\n

5. Embrace the online marketplace AND physical galleries<\/h2>\n

Brick and mortar galleries will always be there, even if things are slow now, so it\u2019s important to respect both. Think of new strategies to improve your online presence in a way that still makes you approachable to galleries in the future.<\/p>\n

Is your website clear and attractive? Empty Easel\u2019s simple artists websites<\/a> have stunning templates and are super easy to set up.<\/p>\n

Do your social media profiles transmit the spirit of your art?<\/p>\n

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Besides having beautiful aesthetics, your Instagram should provide clear links to your website, online shows, or other social media profiles. You can even optimize your Instagram traffic through that single link on your Instagram bio: Linktree<\/a> is a great free tool to achieve this.<\/p>\n

6. Reach out to people directly<\/h2>\n

Take time to research and then contact individuals who might be interested in purchasing your work. Send visuals that speak for themselves along with a brief introduction. If someone decides to respond, try to reply quickly, and engage proactively to set up a call or meeting at their convenience.<\/p>\n

It\u2019s imperative to also include a link to your website! If your database of art lovers is getting bigger and bigger, you can use email marketing services such as Sendinblue<\/a> and Mailchimp<\/a> to stay in touch.<\/p>\n

7. Give yourself permission to be creative and take risks!<\/h2>\n

Try something new! For example, connect with people around the world via Zoom or WhatsApp to show them your studio. There are now so many tools available to connect people at a distance, that it doesn\u2019t even matter which one you use. . . pick one and put your art out there with it!<\/p>\n

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8. Dig into SEO to increase traffic to your website<\/h2>\n

Having a presence on the first page of Google can be a game changer. You can try SemRush<\/a> or Ahrefs<\/a> for tools to grow your search engine traffic. And of course, make sure to install Google Analytics<\/a> to track your website\u2019s performance.<\/p>\n

9. Embrace change<\/h2>\n

Be flexible, be visible, and be ready to participate in what\u2019s happening. Artist Emmeline Craig said it best: \u201cWe are going to adapt. We are going to continue making and selling art because people need art in their life. We need to change the paradigm and there is nothing better than art to do that.\u201d<\/p>\n

Big thanks to artists Caroline Boff<\/a>, Emmeline Craig<\/a>, Suzanne Kaltbaum<\/a>, and Lloyd Dobson<\/a> for sharing their insight and to ArtPlacer for creating this post! To learn more about ArtPlacer\u2019s marketing app, visit ArtPlacer.com<\/a>.<\/p>\n

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GET EMPTYEASEL IN YOUR INBOX<\/strong><\/h3>\n<\/p>\n
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We’ll send you articles & tutorials right as we publish them, so you never miss a post! Unsubscribe here<\/a> at\u00a0any\u00a0time. <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n

\"StudioDoorz\"<\/a><\/div>\n

This post may contain affiliate links.<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"

By ArtPlacer in Art Business Advice\u00a0>\u00a0Art Marketing Tips Note: The following is a guest post from our friends at ArtPlacer. We\u2019ve collected several fantastic pieces of advice and insight from working artists to help your art business thrive, despite what\u2019s going on in the world right now. Take a look at this checklist, and give […]<\/p>\n","protected":false},"author":1,"featured_media":29761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[1885,9174,18854,1329,8023],"dealstore":[],"offerexpiration":[],"class_list":["post-29760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art","tag-art","tag-boost","tag-pandemic","tag-sales","tag-ways"],"yoast_head":"\n9 Ways to Boost Your Art Sales During the Pandemic - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=29760\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"9 Ways to Boost Your Art Sales During the Pandemic - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"By ArtPlacer in Art Business Advice\u00a0>\u00a0Art Marketing Tips Note: The following is a guest post from our friends at ArtPlacer. 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