{"id":295966,"date":"2025-06-16T00:04:01","date_gmt":"2025-06-16T00:04:01","guid":{"rendered":"https:\/\/peraltafinancing.com\/agriculture\/jesse-silva-discusses-california-citrus-global-trade-future-of-farming\/"},"modified":"2025-06-16T00:04:01","modified_gmt":"2025-06-16T00:04:01","slug":"jesse-silva-discusses-california-citrus-global-trade-future-of-farming","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=295966","title":{"rendered":"Jesse Silva Discusses California Citrus, Global Trade, Future of Farming"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/kingorange.com\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"742\" height=\"552\" data-attachment-id=\"153249\" data-permalink=\"https:\/\/agnetwest.com\/jesse-silva-discusses-california-citrus-global-trade-future-farming\/06-13-25-jusse-silva-kings\/\" data-orig-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/06-13-25-Jusse-Silva-Kings--scaled.gif?fit=1024%2C762&amp;ssl=1\" data-orig-size=\"1024,762\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"06-13-25-Jesse-Silva-Kings-\" data-image-description=\"&lt;p&gt;https:\/\/kingorange.com\/&lt;\/p&gt;&#10;\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/06-13-25-Jusse-Silva-Kings--scaled.gif?fit=300%2C223&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/06-13-25-Jusse-Silva-Kings--scaled.gif?fit=742%2C552&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/06-13-25-Jusse-Silva-Kings--scaled.gif?resize=742%2C552&amp;ssl=1\" alt=\"Jesse Silva\" class=\"wp-image-153249 lazyload\" style=\"--smush-placeholder-width: 742px; --smush-placeholder-aspect-ratio: 742\/552;width:840px;height:auto\"\/><\/a><\/figure>\n<\/div>\n<p><strong>Jesse Silva<\/strong>, Vice President of Sales for <strong><em><a href=\"https:\/\/kingorange.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kings River Packing<\/a><\/em><\/strong>, represents the eighth generation of a California farming family rooted in Sanger. The company operates four packing sheds and markets produce from over 30,000 acres statewide, spanning from the North Valley to the South Valley.<\/p>\n<figure class=\"wp-block-audio\"><audio controls=\"\" src=\"https:\/\/agnetwest.com\/wp-content\/uploads\/2025\/06\/Jesse-Silva-Kings-River-Packing-Interview.mp3\"\/><figcaption class=\"wp-element-caption\"><em>Jesse Silva Discusses California Citrus, Global Trade, Future of Farming<\/em><\/figcaption><\/figure>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Year-Round Citrus, Powered by Global Partnerships<\/mark><\/strong><\/h5>\n<p>Kings River Packing supplies citrus year-round through a combination of California-grown and imported fruit from Chile, Argentina, and Peru. Currently, they are transitioning from late navels to Valencia oranges for juicing, while continuing to harvest summer lemons and imported varieties like mandarins and Caracaras.<\/p>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Lemon Market Shifts and Tariff Impact<\/mark><\/strong><\/h5>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" data-recalc-dims=\"1\" decoding=\"async\" width=\"742\" height=\"417\" data-attachment-id=\"153252\" data-permalink=\"https:\/\/agnetwest.com\/jesse-silva-discusses-california-citrus-global-trade-future-farming\/jesse-silva-lemon-market\/\" data-orig-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?fit=1024%2C576&amp;ssl=1\" data-orig-size=\"1024,576\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"jesse-silva-lemon-market\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?fit=300%2C169&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?fit=742%2C417&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market.gif?resize=742%2C417&amp;ssl=1\" alt=\"Jesse Silva\" class=\"wp-image-153252 lazyload\" srcset=\"https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=150%2C84&amp;ssl=1 150w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=100%2C56&amp;ssl=1 100w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=862%2C485&amp;ssl=1 862w, https:\/\/i0.wp.com\/agnetwest.com\/wp-content\/uploads\/2025\/06\/jesse-silva-lemon-market-scaled.gif?resize=1200%2C675&amp;ssl=1 1200w\" data-sizes=\"(max-width: 742px) 100vw, 742px\" style=\"--smush-placeholder-width: 742px; --smush-placeholder-aspect-ratio: 742\/417;\"\/><\/figure>\n<p>Silva notes a dramatic summer upswing in lemon demand, due in part to limited imported supply and shifting quality from D1 (Central Valley) to D2 (Coastal) fruit. Though Chilean imports are subject to a 10% tariff, the actual cost to consumers is minimal\u2014roughly 2%\u2014since tariffs are levied on grower settlements rather than full costs.<\/p>\n<h6 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">California Citrus Quality Still in High Demand<\/mark><\/strong><\/h6>\n<p>\u201c<em>Consumers really love the story of how hard California farmers work<\/em>,\u201d Silva said. With optimal conditions of warm days and cool nights, California citrus continues to be favored in both domestic and export markets for its clean, flavorful fruit.<\/p>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Pest Pressures and Thrip Management<\/mark><\/strong><\/h5>\n<p>One major field challenge this year has been thrip, a pest that damages the tops of citrus fruit. The moist conditions from increased rainfall have exacerbated thrip pressure, leading to more extensive pest control efforts. Thrip damage can downgrade fruit to juice-grade, so vigilant field management is essential.<\/p>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Mandarins, Netting, and Consumer Preferences<\/mark><\/strong><\/h5>\n<p>Seedless mandarins remain a key focus, prompting the use of nets to prevent bee pollination and seed development. Though expensive and labor-intensive, netting helps ensure market-ready, seedless fruit\u2014especially for early varieties like clementines that debut in November.<\/p>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Crop Forecast and Industry Outlook<\/mark><\/strong><\/h5>\n<p>Despite an initially large crop, sizing fell short in some citrus varieties. As the season progresses, Kings River expects a normal to light yield in navels and mandarins. Silva emphasizes the importance of careful forecasting, especially around June drop and summer development, to refine outlooks for the coming year.<\/p>\n<h5 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-orange-color\">Marketing Challenges and Innovation Ahead<\/mark><\/strong><\/h5>\n<p>Silva highlights the dual challenge of responding to short-term market needs while making long-term investments in new citrus varieties. With permanent crops, the stakes are high. \u201c<em>You want to have them for a long time,\u201d Silva said. \u201cIf they don\u2019t perform, you start over\u2014and that\u2019s costly.<\/em>\u201d Innovation in packing technology and global forecasting remains a top priority.<\/p>\n<p><em>Our thanks to Jesse Silva, from King\u2019s River Packing, for allowing us this time.<\/em><\/p>\n<p><em>Nick Papagni, \u201cthe Ag Meter\u201d, reporting for AgNet West.<\/em><\/p>\n<p><h3 class=\"jp-relatedposts-headline\"><em>Related<\/em><\/h3>\n<\/p>\n<p><!-- CONTENT END 1 --><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Jesse Silva, Vice President of Sales for Kings River Packing, represents the eighth generation of a California farming family rooted in Sanger. The company operates four packing sheds and markets produce from over 30,000 acres statewide, spanning from the North Valley to the South Valley. Jesse Silva Discusses California Citrus, Global Trade, Future of Farming [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":295967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12026],"tags":[531,20023,28954,8842,2481,5714,14138,5336,9792],"dealstore":[],"offerexpiration":[],"class_list":["post-295966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agriculture","tag-california","tag-citrus","tag-discusses","tag-farming","tag-future","tag-global","tag-jesse","tag-silva","tag-trade"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jesse Silva Discusses California Citrus, Global Trade, Future of Farming - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=295966\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jesse Silva Discusses California Citrus, Global Trade, Future of Farming - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Jesse Silva, Vice President of Sales for Kings River Packing, represents the eighth generation of a California farming family rooted in Sanger. 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