{"id":293443,"date":"2025-06-14T20:22:39","date_gmt":"2025-06-14T20:22:39","guid":{"rendered":"https:\/\/peraltafinancing.com\/uncategorized\/daufers-celebrated-bock-beer-saturday-monday\/"},"modified":"2025-06-14T20:22:39","modified_gmt":"2025-06-14T20:22:39","slug":"daufers-celebrated-bock-beer-saturday-monday","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=293443","title":{"rendered":"Daufer\u2019s Celebrated Bock Beer Saturday &#038; Monday"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"text\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" data-lazyloaded=\"1\" decoding=\"async\" width=\"50\" height=\"50\" src=\"https:\/\/brookstonbeerbulletin.com\/wp-content\/uploads\/image-2889.png\" alt=\"\" class=\"wp-image-90737\"\/><\/figure>\n<p>Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. \u201cThe style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced \u2018Einbeck\u2019 as \u2018ein Bock\u2019 (a billy goat), and thus the beer became known as \u2018Bock.\u2019 A goat often appears on bottle labels.\u201d And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.<\/p>\n<p>Tuesday\u2019s ad\u00a0is for Daufer\u2019s Celebrated Bock Beer. The ad was published on June 10, 1905. This one was for\u00a0<a href=\"https:\/\/commons.wikimedia.org\/wiki\/Category:Daeufers_Brewery\">Daufer &amp; Co.<\/a>, which was located in Allentown, Pennsylvania from 1860 until 1938, although it was known by a variety of names over that time period.\u00a0This ad ran in\u00a0The\u00a0<a href=\"https:\/\/www.thestar.com\/\"\/>Allentown Leader, also of Allentown, Pennsylvania. It\u2019s curious that it\u2019s available \u201cSaturday and Monday,\u201d meaning no on Sunday, until you realize that at the time in Pennsylvania they had Blue Laws, which prohibited the sale of alcohol on Sundays. They were still in place when I was growing up in Pennsylvania, before moving to California in 1985.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" data-lazyloaded=\"1\" decoding=\"async\" width=\"691\" height=\"717\" src=\"https:\/\/brookstonbeerbulletin.com\/wp-content\/uploads\/image-3064.png\" alt=\"\" class=\"wp-image-91267\" srcset=\"https:\/\/brookstonbeerbulletin.com\/wp-content\/uploads\/image-3064.png 691w, https:\/\/brookstonbeerbulletin.com\/wp-content\/uploads\/image-3064-289x300.png 289w\" data-sizes=\"(max-width: 691px) 100vw, 691px\"\/><\/figure>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":251433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023,98632,98633,98636,98634,98637,98635,98638],"tags":[3171,25650,20182,124835,6333,20462],"dealstore":[],"offerexpiration":[],"class_list":["post-293443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-art-beer","category-beers","category-bock","category-breweries","category-history","category-just-for-fun","category-pennsylvania","tag-beer","tag-bock","tag-celebrated","tag-daufers","tag-monday","tag-saturday"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Daufer\u2019s Celebrated Bock Beer Saturday &amp; Monday - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=293443\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Daufer\u2019s Celebrated Bock Beer Saturday &amp; Monday - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. 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