{"id":28046,"date":"2025-01-15T06:58:53","date_gmt":"2025-01-15T06:58:53","guid":{"rendered":"https:\/\/peraltafinancing.com\/american-history\/deciphering-an-old-erie-ghost-ad\/"},"modified":"2025-01-15T06:58:53","modified_gmt":"2025-01-15T06:58:53","slug":"deciphering-an-old-erie-ghost-ad","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=28046","title":{"rendered":"Deciphering an Old Erie \u201cGhost Ad\u201d"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>A year ago, Dr. Pam Lenz described the fascination and curiosity that accompanied her encounter with what had been known as the Paragon Building, situated on the extreme west end of North Park Row at Peach Street. In particular, she noted that the demolition of the adjacent Greyhound Bus Station had revealed the red-brick east wall of the building on which, in faded white letters, she discerned an advertisement for \u201cClocks, Watches, Jewelry and Fancy Goods.\u201d Delving into newspaper archives she found the ad to reflect the offerings of the business of T.M. Austin, who, in 1857 seems not only to have been a proprietor but also joint owner\/developer of the Paragon Building.\u00a0<\/p>\n<p><em><a href=\"https:\/\/www.eriehistory.org\/blog\/paragon-building-dont-forget-the-place\">Read the article by Dr. Pam Lenz here<\/a>\u00a0\u00a0<\/em><img loading=\"lazy\" decoding=\"async\" alt=\"2. Paragon Building Photo\" src=\"https:\/\/www.eriehistory.org\/assets\/2.-Paragon-Building-Photo.jpg\" width=\"600\" height=\"450\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"2. Paragon Building Photo\" src=\"https:\/\/www.eriehistory.org\/assets\/2.-Paragon-Building-Photo.jpg\" width=\"600\" height=\"450\" class=\"leftAlone ss-htmleditorfield-file image\"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Blog figure3 new\" src=\"https:\/\/www.eriehistory.org\/assets\/Blog-figure3-new.jpg\" width=\"600\" height=\"618\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Blog figure3 new\" src=\"https:\/\/www.eriehistory.org\/assets\/Blog-figure3-new.jpg\" width=\"600\" height=\"618\" class=\"leftAlone ss-htmleditorfield-file image\"\/><\/p>\n<p style=\"font-size: 16px;\"><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 2\" src=\"https:\/\/www.eriehistory.org\/assets\/BlogImages\/Figure-2.jpg\" width=\"354\" height=\"425\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 2\" src=\"https:\/\/www.eriehistory.org\/assets\/BlogImages\/Figure-2.jpg\" width=\"354\" height=\"425\" class=\"leftAlone ss-htmleditorfield-file image\"\/>At the end of her Blog, Dr. Lenz drew attention to a more faded advertisement to the right of the Austin ad, on the east wall on the 5<sup>th<\/sup> street side of the building. She asked for help in deciphering the ad. Having grown up in New York City and sharing a fascination with old advertisements uncovered by urban redevelopment, I took an instant interest. I made some enhancements to the photograph and working around what seemed to be an added window, added or cleaned brickwork and the faded whitewash, I decided that the advertisement likely reads \u201cPalmer\u2019s Photograph Gallery.\u201d<\/p>\n<p style=\"font-size: 16px;\">\u00a0<\/p>\n<p style=\"font-size: 16px;\">\u00a0<\/p>\n<p>It seems that for a relatively short time, from 1859-1862 (and maybe for a similarly short time later that decade) one of the offices in the Paragon Building was occupied by the studio of O.B. Palmer, \u201cPhotographist\u201d whose offerings of \u201cPhotographs, Ambrotypes and Daguerreotypes\u201d reflected the rapid evolution of novel photographic techniques in the mid-1800\u2019s. Interested parties were invited to \u201ccall and examine specimens\u201d \u2013 hence, the \u201cGallery.\u201d <img loading=\"lazy\" decoding=\"async\" alt=\"Figure 4\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-4.jpg\" width=\"600\" height=\"641\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 4\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-4.jpg\" width=\"600\" height=\"641\" class=\"leftAlone ss-htmleditorfield-file image\"\/><\/p>\n<p>Palmer may have been born in 1822 in Palmyra, New York, east of Rochester. An entry in \u201cPioneering American Photographers\u201d suggests that his photography studio moved from Erie to Westfield, New York, and back again. (It may be that in the heyday of early photography, with towns and cities abounding with competing studios, there arose a frequent need to relocate.)<img loading=\"lazy\" decoding=\"async\" alt=\"Figure 5\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-5.PNG\" width=\"600\" height=\"800\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 5\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-5.PNG\" width=\"600\" height=\"800\" class=\"leftAlone ss-htmleditorfield-file image\"\/><span style=\"font-size: 1em;\">The City Directory notes Palmer to have resided in the \u201csecond building east of Myrtle on the north side of 8<\/span><sup>th<\/sup><span style=\"font-size: 1em;\"> Street\u201d. Elsewhere, he is reported to have lived on the south side of 7<\/span><sup>th<\/sup><span style=\"font-size: 1em;\"> Street, east of Sassafras.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 6\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-6.jpg\" width=\"600\" height=\"349\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 6\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-6.jpg\" width=\"600\" height=\"349\" class=\"leftAlone ss-htmleditorfield-file image\"\/><\/p>\n<p>A documented example of Palmer\u2019s work is seen in a \u201cCarte de Visite\u201d of Matthew Lutz, Captain in the 49<sup>th<\/sup> Ohio Infantry. This mounted photograph (serving as a formal visiting card) was likely created after the Civil War.<img loading=\"lazy\" decoding=\"async\" alt=\"Figure 7\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-7.jpg\" width=\"600\" height=\"733\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 7\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-7.jpg\" width=\"600\" height=\"733\" class=\"leftAlone ss-htmleditorfield-file image\"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 8\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-8.jpg\" width=\"600\" height=\"765\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 8\" src=\"https:\/\/www.eriehistory.org\/assets\/Figure-8.jpg\" width=\"600\" height=\"765\" class=\"leftAlone ss-htmleditorfield-file image\"\/><span style=\"font-size: 1em;\">An announcement in the Erie Observer is made of Palmer\u2019s May 1862 association with Mr. A. Sinclair of Rochester, a photographer of \u201c12 years standing\u201d such that thereafter the business would be known as \u201cPalmer and Sinclair\u201d. In later directories, Palmer seems to have disappeared, leaving Sinclair in solo practice. Going forward, he seems lost to history but worthy of deeper historical investigation.<\/span><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 9\" src=\"https:\/\/www.eriehistory.org\/assets\/Uploads\/Figure-9.jpg\" width=\"600\" height=\"753\" class=\"leftAlone ss-htmleditorfield-file image lazyload \"\/><img loading=\"lazy\" decoding=\"async\" alt=\"Figure 9\" src=\"https:\/\/www.eriehistory.org\/assets\/Uploads\/Figure-9.jpg\" width=\"600\" height=\"753\" class=\"leftAlone ss-htmleditorfield-file image\"\/><\/p>\n<p>Further reading on the history of the commercial development of West Park Row can be found in this link to the National Register of Historic Places.<\/p>\n<p><a href=\"https:\/\/www.livingplaces.com\/PA\/Erie_County\/Erie_City\/West_Park_Place.html\">https:\/\/www.livingplaces.com\/PA\/Erie_County\/Erie_City\/West_Park_Place.html<\/a><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>A year ago, Dr. Pam Lenz described the fascination and curiosity that accompanied her encounter with what had been known as the Paragon Building, situated on the extreme west end of North Park Row at Peach Street. In particular, she noted that the demolition of the adjacent Greyhound Bus Station had revealed the red-brick east [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28047,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12032],"tags":[19074,19075,5485],"dealstore":[],"offerexpiration":[],"class_list":["post-28046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-american-history","tag-deciphering","tag-erie","tag-ghost"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=28046\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"A year ago, Dr. Pam Lenz described the fascination and curiosity that accompanied her encounter with what had been known as the Paragon Building, situated on the extreme west end of North Park Row at Peach Street. In particular, she noted that the demolition of the adjacent Greyhound Bus Station had revealed the red-brick east [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=28046\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-15T06:58:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=28046#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Deciphering an Old Erie \u201cGhost Ad\u201d\",\"datePublished\":\"2025-01-15T06:58:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046\"},\"wordCount\":538,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg\",\"keywords\":[\"Deciphering\",\"Erie\",\"ghost\"],\"articleSection\":[\"American History\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=28046#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=28046\",\"url\":\"https:\/\/fivemor.com\/?p=28046\",\"name\":\"Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg\",\"datePublished\":\"2025-01-15T06:58:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=28046#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=28046\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=28046#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg\",\"width\":2560,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=28046#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Deciphering an Old Erie \u201cGhost Ad\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=28046","og_locale":"en_US","og_type":"article","og_title":"Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network","og_description":"A year ago, Dr. Pam Lenz described the fascination and curiosity that accompanied her encounter with what had been known as the Paragon Building, situated on the extreme west end of North Park Row at Peach Street. In particular, she noted that the demolition of the adjacent Greyhound Bus Station had revealed the red-brick east [&hellip;]","og_url":"https:\/\/fivemor.com\/?p=28046","og_site_name":"Som2ny Network","article_published_time":"2025-01-15T06:58:53+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=28046#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=28046"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"Deciphering an Old Erie \u201cGhost Ad\u201d","datePublished":"2025-01-15T06:58:53+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=28046"},"wordCount":538,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=28046#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg","keywords":["Deciphering","Erie","ghost"],"articleSection":["American History"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=28046#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=28046","url":"https:\/\/fivemor.com\/?p=28046","name":"Deciphering an Old Erie \u201cGhost Ad\u201d - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=28046#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=28046#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg","datePublished":"2025-01-15T06:58:53+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=28046#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=28046"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=28046#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/01\/2.-Paragon-Building-Photo-scaled.jpg","width":2560,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=28046#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"Deciphering an Old Erie \u201cGhost Ad\u201d"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/28046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28046"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/28046\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/28047"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28046"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=28046"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=28046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}