{"id":267046,"date":"2025-06-01T13:07:16","date_gmt":"2025-06-01T13:07:16","guid":{"rendered":"https:\/\/peraltafinancing.com\/alcohol\/exclusive-news-and-research-on-the-wine-spirits-and-beer-business-153\/"},"modified":"2025-06-01T13:07:16","modified_gmt":"2025-06-01T13:07:16","slug":"exclusive-news-and-research-on-the-wine-spirits-and-beer-business-153","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=267046","title":{"rendered":"Exclusive news and research on the wine, spirits and beer business"},"content":{"rendered":"


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RTDs, Tequila Lead Retail Sales Heading Into Summer Season<\/h2>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tMay 30, 2025<\/a><\/span><\/p>\n

RTDs, Tequila, and Sauvignon Blanc continue to lead retail trends as the summer season kicks off. \u201cRTDs are still growing,\u201d says Mat Dinsmore, owner of Wilbur\u2019s Total Beverage in Fort Collins, Colorado. \u201cWe are seeing people put out remarkable quality cocktails, including Crown Royal RTDs ($14 a four-pack of 12-ounce cans) and Ketel One Botanical Vodka Spritz Cucumber Mint ($15 a four-pack of 12-ounce cans). One that\u2019s kind of a sleeper but doing quite well is Mule 2.0. They do a Moscow Mule and Mexican Mule ($14 a four-pack of 12-ounce cans).\u201d<\/p>\n

Wines in the $14-$20 price point range are performing well at Wilbur\u2019s. \u201cKendall Jackson ($15 a 750-ml. bottle), La Marca Prosecco ($18), and Baus Family Vineyards ($20) have done really well with traditional varietals,\u201d Dinsmore says. \u201cMarlborough Sauvignon Blanc continues to shine. Ros\u00e9 shot like a rocket ship for a couple of years. We are still selling a lot of it, but it has plateaued.\u201d Top-selling ros\u00e9s at Wilbur\u2019s include Les Vignerons de Tavel Cuv\u00e9e du Roy Tavel ros\u00e9 ($20 a 750-ml.), Belle de Provence ($17), Second Growth Willamette Valley ros\u00e9 ($19), and G\u00e9rard Bertrand Cotes des Ros\u00e9s ($19).<\/p>\n

Tequila is the hot spirit at Wilbur\u2019s. \u201cWe are seeing some people trending down from super-premium into more affordable $30 to $50 price points,\u201d Dinsmore says. \u201cThat is a sign of the economy. Above $60 has been slow. However, Cincoro ($99 a 750-ml. of Blanco to $160 a 750-ml. of A\u00f1ejo) does OK. Milagro ($28 a 750-ml. of Silver to $65 a 750-ml. of Select Barrel Reserve A\u00f1ejo) is a popular brand for making Margaritas.\u201d<\/p>\n

At Premier Group, which has three liquor stores and two gourmet grocery stores in the Buffalo, New York area, High Noon ($11 a four-pack of 12-ounce cans) and Surfside ($10 a four-pack of 12-ounce cans) are leading RTD sales. \u201cIt\u2019s the start of a good six to eight weeks of business with Father\u2019s Day and the Fourth of July,\u201d says manager Jon Notarius. \u201cThis is also the time of year we see the explosion of RTD cans starting to sell in a big way.\u201d<\/p>\n

\u201cBusiness has been solid thus far in 2025,\u201d adds Paige Flori, co-owner of Boutique Wines, Spirits and Ciders in Fishkill, New York. \u201cWe are up over 10%, but mostly due to increased events, assertive pricing and promotion, and community outreach.\u201d Top-selling RTDs at Boutique include Cutwater Margarita ($5 a 355-ml.) and Olmeca Altos Margarita Strawberry ($20 a 750-ml.). Since March, Sauvignon Blanc has picked up and is the store\u2019s white varietal sales leader so far this year. And lower-alcohol wines, hard cider, Tequila, and alternative agave products such as mezcal, sotol, and bacanora are also gaining traction.<\/p>\n

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GET YOUR FIRST LOOK AT 2025 ESTIMATES AND 2030 PROJECTIONS FOR THE WINE AND SPIRITS INDUSTRIES. ORDER YOUR 2025 IMPACT DATABANK REPORTS<\/span>. CLICK HERE.<\/a><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"

RTDs, Tequila Lead Retail Sales Heading Into Summer Season May 30, 2025 RTDs, Tequila, and Sauvignon Blanc continue to lead retail trends as the summer season kicks off. \u201cRTDs are still growing,\u201d says Mat Dinsmore, owner of Wilbur\u2019s Total Beverage in Fort Collins, Colorado. \u201cWe are seeing people put out remarkable quality cocktails, including Crown […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12029],"tags":[3171,907,1305,1820,10113,16238,9182],"dealstore":[],"offerexpiration":[],"class_list":["post-267046","post","type-post","status-publish","format-standard","hentry","category-alcohol","tag-beer","tag-business","tag-exclusive","tag-news","tag-research","tag-spirits","tag-wine"],"yoast_head":"\nExclusive news and research on the wine, spirits and beer business - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=267046\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Exclusive news and research on the wine, spirits and beer business - 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