{"id":263591,"date":"2025-05-30T06:27:29","date_gmt":"2025-05-30T06:27:29","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/real-estate\/path-to-creating-an-effective-engaged-and-forward-thinking-association-board-of-directors\/"},"modified":"2025-05-30T06:27:29","modified_gmt":"2025-05-30T06:27:29","slug":"path-to-creating-an-effective-engaged-and-forward-thinking-association-board-of-directors","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=263591","title":{"rendered":"Path to Creating an Effective, Engaged and Forward-thinking Association Board of Directors"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><span style=\"font-weight: 400;\">You can\u2019t run a forward-thinking organization if you cannot attract the right people with vision, passion, and a selfless commitment to leadership. linked<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to the <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.wavgroup.com\/product\/association-governance-effectiveness-study\/\">2025 WAV Group Association Governance Effectiveness Study,<\/a><\/span><span style=\"font-weight: 400;\">\u00a0more than one third of Associations say it\u2019s <\/span><i><span style=\"font-weight: 400;\">very<\/span><\/i><span style=\"font-weight: 400;\"> or <\/span><i><span style=\"font-weight: 400;\">extremely<\/span><\/i><span style=\"font-weight: 400;\"> difficult to recruit qualified leaders to serve on the Board of Directors. And if you dig into the reasons why, it\u2019s easy to see this isn\u2019t a pipeline problem \u2013 it\u2019s a governance design problem.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-51614 aligncenter\" src=\"https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM.png\" alt=\"\" width=\"417\" height=\"299\" srcset=\"https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-200x144.png 200w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-300x214.png 300w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-400x287.png 400w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-500x359.png 500w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-600x431.png 600w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-700x503.png 700w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-768x552.png 768w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-800x574.png 800w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-1024x735.png 1024w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-1200x862.png 1200w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM-1536x1103.png 1536w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.35.13-PM.png 1568w\" sizes=\"(max-width: 417px) 100vw, 417px\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Too often, Association boards function with unclear expectations, outdated processes, and little room for meaningful impact. Unfortunately, that\u2019s not a seat that most productive, forward-looking leaders have time for.\u00a0<\/span><\/p>\n<h3><b>The wrong criteria are keeping the wrong people in<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">While most Associations require their leaders to have years of real estate experience and previous committee involvement few require board leadership experience, financial acumen or experience managing senior level executives like CEO\u2019s.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When board eligibility is based only on years in the business or committee involvement and and not on a diversity of skills and senior level management experience, it is difficult, if not impossible to build highly productive teams and boards that are up for today\u2019s existential challenges.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Only 6% of Associations choose board members to round out skills or experience gaps. Less than 2% recruit for financial knowledge. Zero actively look for experience managing staff \u2013 even though managing the CEO is one of the board\u2019s most important responsibilities.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-51615 aligncenter\" src=\"https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM.png\" alt=\"\" width=\"514\" height=\"357\" srcset=\"https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-200x139.png 200w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-300x208.png 300w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-400x278.png 400w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-500x347.png 500w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-600x417.png 600w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-700x486.png 700w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-768x533.png 768w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-800x556.png 800w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-1024x711.png 1024w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-1200x833.png 1200w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM-1536x1067.png 1536w, https:\/\/www.wavgroup.com\/wp-content\/uploads\/2025\/05\/Screenshot-2025-05-28-at-2.38.03-PM.png 1630w\" sizes=\"auto, (max-width: 514px) 100vw, 514px\"\/><\/p>\n<p><span style=\"font-weight: 400;\">Instead, many boards recycle the same leaders. A quarter of associations don\u2019t have term limits. Members, and especially younger members steer clear when they feel like the Board of Directors is not welcoming or too cliqueish. Discouraging, whether knowingly or unknowingly discourages new voices and diverse perspectives from showing interest in board leadership.\u00a0\u00a0<\/span><\/p>\n<p><b>Nobody wants a powerless position<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019ve built a board structure where volunteers can\u2019t drive change, don\u2019t be surprised when qualified people don\u2019t raise their hands. Members are busy running businesses, raising families, and navigating one of the most challenging real estate environments in decades. They\u2019re not going to jump through hoops for a title with no influence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best and brightest want to make a difference. If your board process is slow, clunky, indecisive and overly political, they\u2019ll spend their energy somewhere else.<\/span><\/p>\n<h3><b>Fix the experience, not just the messaging<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re struggling to find new leaders with diverse perspectives, consider the following:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Offer or Require leadership training <\/b><span style=\"font-weight: 400;\">from organizations like the Women\u2019s Council of REALTORS(R), so you have a pool of qualified candidates to choose from\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Self-Assess your Board and Company Culture <\/b><span style=\"font-weight: 400;\">\u2013 Using WAV Group\u2019s time-tested proprietary board assessment tool your organization can measure how much your culture and traditions support innovation and forward-thinking.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Build a Brave, Measurable Strategic Plan<\/b><span style=\"font-weight: 400;\"> \u2013 the perception that leaders cannot create an impact sometimes comes from generic strategic goals with no tangible outcomes or performance measurements. Don\u2019t be afraid to go after the hard stuff!\u00a0 Build plans to address the housing shortage in your market, dive in and find <a href=\"https:\/\/www.wavgroup.com\/product\/case-study-ai-transforming-member-support\/\">ways to use AI to improve customer support<\/a>.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Make recruiting leaders with new perspectives a year-round priority <\/b><span style=\"font-weight: 400;\">for the CEO and Board of Directors. Highlight the types of skills you would like to round out your leadership expertise and then actively looking for those types of leaders.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prioritize leaders that focus on impact.<\/b><span style=\"font-weight: 400;\"> Recruit impact-driven leaders that want to strengthen the real estate community, not their resume.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make sure you <\/span><b>include active and significant producers <\/b><span style=\"font-weight: 400;\">that are current on the challenges facing consumers and the market, Real-time innovations can come first from those that are most actively involved in selling real estate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create space for <\/span><b>next-generation and non-traditional leaders<\/b><span style=\"font-weight: 400;\"> including those with business, tech, or community advocacy backgrounds, not just real estate experience<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Potential new leaders are looking for a better return on time invested. Make board service worth it, and you\u2019ll have a much better shot of creating a cohesive, productive team that will push your organization a lot further faster.<\/span><\/p>\n<p><b>Want to see the full set of data and recommendations?<\/b><b><br \/><\/b><span style=\"font-weight: 400;\">Download the complete <a href=\"https:\/\/www.wavgroup.com\/product\/association-governance-effectiveness-study\/\">2025 WAV Group Association Governance Effectiveness Study<\/a> on our website to dig deeper into how Associations are building (and rebuilding) modern leadership.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you would like help evaluating the effectiveness of your board structure, company culture and partnership between the CEO and Board of Directors, WAV Group is here to help!\u00a0<\/span><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>You can\u2019t run a forward-thinking organization if you cannot attract the right people with vision, passion, and a selfless commitment to leadership. linked According to the 2025 WAV Group Association Governance Effectiveness Study,\u00a0more than one third of Associations say it\u2019s very or extremely difficult to recruit qualified leaders to serve on the Board of Directors. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":263592,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99],"tags":[16646,2295,11513,16352,5227,38976,94545,14043],"dealstore":[],"offerexpiration":[],"class_list":["post-263591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","tag-association","tag-board","tag-creating","tag-directors","tag-effective","tag-engaged","tag-forwardthinking","tag-path"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Path to Creating an Effective, Engaged and Forward-thinking Association Board of Directors - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=263591\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Path to Creating an Effective, Engaged and Forward-thinking Association Board of Directors - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"You can\u2019t run a forward-thinking organization if you cannot attract the right people with vision, passion, and a selfless commitment to leadership. linked According to the 2025 WAV Group Association Governance Effectiveness Study,\u00a0more than one third of Associations say it\u2019s very or extremely difficult to recruit qualified leaders to serve on the Board of Directors. 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