{"id":255197,"date":"2025-05-24T10:35:23","date_gmt":"2025-05-24T10:35:23","guid":{"rendered":"https:\/\/peraltafinancing.com\/recipes\/category-a-b\/beer\/the-inherent-value-in-self-publishing-total-ales\/"},"modified":"2025-05-24T10:35:23","modified_gmt":"2025-05-24T10:35:23","slug":"the-inherent-value-in-self-publishing-total-ales","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=255197","title":{"rendered":"The Inherent Value in Self Publishing \u2014 TOTAL ALES"},"content":{"rendered":"<p> <br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/images.squarespace-cdn.com\/content\/v1\/5522e377e4b0ef65b0229f05\/1727287360850-D5Z2Q3HTP2BKBAPL9XSE\/DONZOKO+-+12.jpeg?format=1500w\" \/><\/p>\n<div>\n<p class=\"\" style=\"white-space:pre-wrap;\">I have been a writer for well over a decade now, and I\u2019ve been paid to do it for most of that. For the past five and a bit years I\u2019ve also been working as editor-in-chief for a magazine I established, raised investment for, and continue to run as managing director. Through this I work with several writers, many of whom have gone on to win awards for the work they\u2019ve produced for us. A thrill, honestly. It\u2019s ridiculous when you think about it. A magazine about pints and pubs and nice things I like, and people pay for it, so it keeps on going.\u00a0<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">Through <em>Pellicle<\/em> I have learned more about writing than I ever thought possible. It\u2019s made me a better writer in the sense that I understand, intimately, what editors mean when they say they want <em>clean<\/em> copy. Having a good idea is one thing, making sense of it is another. I am a much better editor, too, than I was five years ago. I think (and hope) I\u2019m a bit more compassionate in my methods. I have in my head a very clear vision of how I want pieces we publish not just to read, but to <em>vibe.<\/em> But before they can vibe they must flow, and editing for me is a process like making sure the pipes are properly connected before opening the sluice gates.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">Flow is a term I use a lot to describe the creative process, too. It\u2019s both the best and worst thing in the world, because when you\u2019re in it you can feel godlike, with words hitting the page like you\u2019re a fully automated production line in complete command of your art. When you emerge from it, however, you can feel drained, like you\u2019ve spent every last penny you have, and you are drenched in mud from the swamp that you found yourself within once that flow met its inevitable end.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">When a piece of writing emerges from this flow it might be good, but it before it can be great it needs polish. That\u2019s where editors come in. It\u2019s a different process, more technical, like the product from that production line is going through a rigorous QC process so it can be precisely tuned before it is fit and safe for human consumption. The latter is where my head lives most of the time these days, but recently I have found myself with an unstoppable urge to climb back into the swamp. Not least because one of the most common pieces of advice I give to new writers is to start self publishing. Maybe it\u2019s time I take some of my own advice. I can be stubborn.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">Yes, I still write. For lots of publications in fact. Not as many as I would like, but a writer is never satisfied. What I crave is that unpolished, flow-state writing, the kind that feels like stretching a limb, or the freedom of trying something new that might be absolutely terrible but you\u2019ve done it anyway and calmed that twitchy section of your brain. Writing like this, which I\u2019ve written in 10 minutes, proofed once, and hit the publish button. I just have a need for a space, a scratchpad, to try a few things out once in a while.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\">I want to write basically, so that\u2019s all I\u2019m going to do. No newsletter, no subscription, just a place to take things out of my head and put them on a page. Writing that can be about whatever the fuck I want, honestly, because that\u2019s what a blog is for, after all. I miss it, so here I am, back in the swamp, until I maybe decide to climb out again. We\u2019ll see. I enjoy playing in the dirt.<\/p>\n<p class=\"\" style=\"white-space:pre-wrap;\"><em>The above photo is an outtake from a recent shoot at Newcastle\u2019s Donzoko Brewing for an article published on Pellicle <\/em><a href=\"https:\/\/www.pelliclemag.com\/home\/2024\/3\/27\/northern-exposure-donzoko-brewing-company-newcastle-upon-tyne\" target=\"_blank\"><em>that you can read here<\/em><\/a><em>. <\/em><\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>I have been a writer for well over a decade now, and I\u2019ve been paid to do it for most of that. For the past five and a bit years I\u2019ve also been working as editor-in-chief for a magazine I established, raised investment for, and continue to run as managing director. Through this I work [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":255198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137],"tags":[20787,92555,4066,9473],"dealstore":[],"offerexpiration":[],"class_list":["post-255197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beer","tag-ales","tag-inherent","tag-publishing","tag-total"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=255197\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"I have been a writer for well over a decade now, and I\u2019ve been paid to do it for most of that. For the past five and a bit years I\u2019ve also been working as editor-in-chief for a magazine I established, raised investment for, and continue to run as managing director. Through this I work [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=255197\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-24T10:35:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=255197#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"The Inherent Value in Self Publishing \u2014 TOTAL ALES\",\"datePublished\":\"2025-05-24T10:35:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197\"},\"wordCount\":680,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg\",\"keywords\":[\"Ales\",\"Inherent\",\"Publishing\",\"Total\"],\"articleSection\":[\"Beer\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=255197#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=255197\",\"url\":\"https:\/\/fivemor.com\/?p=255197\",\"name\":\"The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg\",\"datePublished\":\"2025-05-24T10:35:23+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=255197#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=255197\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=255197#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg\",\"width\":1500,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=255197#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Inherent Value in Self Publishing \u2014 TOTAL ALES\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=255197","og_locale":"en_US","og_type":"article","og_title":"The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network","og_description":"I have been a writer for well over a decade now, and I\u2019ve been paid to do it for most of that. For the past five and a bit years I\u2019ve also been working as editor-in-chief for a magazine I established, raised investment for, and continue to run as managing director. Through this I work [&hellip;]","og_url":"https:\/\/fivemor.com\/?p=255197","og_site_name":"Som2ny Network","article_published_time":"2025-05-24T10:35:23+00:00","og_image":[{"width":1500,"height":1000,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=255197#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=255197"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"The Inherent Value in Self Publishing \u2014 TOTAL ALES","datePublished":"2025-05-24T10:35:23+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=255197"},"wordCount":680,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=255197#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg","keywords":["Ales","Inherent","Publishing","Total"],"articleSection":["Beer"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=255197#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=255197","url":"https:\/\/fivemor.com\/?p=255197","name":"The Inherent Value in Self Publishing \u2014 TOTAL ALES - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=255197#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=255197#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg","datePublished":"2025-05-24T10:35:23+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=255197#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=255197"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=255197#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/DONZOKO-12.jpeg","width":1500,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=255197#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"The Inherent Value in Self Publishing \u2014 TOTAL ALES"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/255197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=255197"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/255197\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/255198"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=255197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=255197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=255197"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=255197"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=255197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}