{"id":246483,"date":"2025-05-19T01:08:31","date_gmt":"2025-05-19T01:08:31","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/maa-ad-of-the-week-hawaiian-tropic-tana-sutra-by-bbh-us\/"},"modified":"2025-05-19T01:08:31","modified_gmt":"2025-05-19T01:08:31","slug":"maa-ad-of-the-week-hawaiian-tropic-tana-sutra-by-bbh-us","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=246483","title":{"rendered":"MAA Ad of the Week: Hawaiian Tropic \u2018Tana Sutra\u2019 by BBH US"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"the-post\">\n<p><!-- .entry-header-outer \/--><\/p>\n<div class=\"entry-content entry clearfix\">\n<p>A determinedly retro feel and starring a TikTok influencer (Alix Earle) is one way to connect with what one might loosely call \u2018culture.\u2019<\/p>\n<p>It\u2019s beach body ready time of course so BBH US is updating that still well-known Indian manual with a group of Florida lovelies \u2013 the sort to bring a smile to Donald Trump\u2019s granite features \u2013 adapting some Sutra positions to top up their tans. Directed by Hollywood\u2019s Aerin Moreno.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi-1024x556.webp\" alt=\"\" width=\"1024\" height=\"556\" class=\"aligncenter size-large wp-image-1827750\" srcset=\"https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi-1024x556.webp 1024w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi-300x163.webp 300w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi-768x417.webp 768w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi-1536x833.webp 1536w, https:\/\/www.moreaboutadvertising.com\/wp-content\/uploads\/2025\/05\/alix-earle-hawaiian-tropic-fi.webp 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"\/><\/p>\n<p><iframe loading=\"lazy\" title=\"Hawaiian Tropic &amp; Alix Earle Present: The Tana Sutra\" width=\"840\" height=\"473\" src=\"https:\/\/www.youtube.com\/embed\/GeCX6EIq21k?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>It maybe isn\u2019t the best ad of the week (that\u2019s probably <a href=\"https:\/\/www.moreaboutadvertising.com\/2025\/05\/andrex-raises-the-profile-of-school-poo\/\">Andrex from FCB London<\/a>) and won\u2019t please everybody but it\u2019s the way parts of adland are going as they try to connect with a social-first audience and enlist the influencers.  <\/p>\n<\/p><\/div>\n<p><!-- .entry-content \/--><\/p>\n<p>\t\t<!-- .share-buttons \/--><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>A determinedly retro feel and starring a TikTok influencer (Alix Earle) is one way to connect with what one might loosely call \u2018culture.\u2019 It\u2019s beach body ready time of course so BBH US is updating that still well-known Indian manual with a group of Florida lovelies \u2013 the sort to bring a smile to Donald [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":246484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[16398,881,41461,90293,22380,74587,1619],"dealstore":[],"offerexpiration":[],"class_list":["post-246483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-bbh","tag-hawaiian","tag-maa","tag-sutra","tag-tana","tag-tropic","tag-week"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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