{"id":244422,"date":"2025-05-17T01:50:05","date_gmt":"2025-05-17T01:50:05","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/marketing\/what-were-looking-forward-to-at-salesforce-connections\/"},"modified":"2025-05-17T01:50:05","modified_gmt":"2025-05-17T01:50:05","slug":"what-were-looking-forward-to-at-salesforce-connections","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=244422","title":{"rendered":"What We\u2019re Looking Forward to at Salesforce Connections"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"simple-text-block-block_5985d96190453936aa355a380d5f834a\" style=\"background-color:\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col\">\n<div class=\"copy\">\n<p>Salesforce Connections (CNX25) is almost here. This year\u2019s event is June 11-12 in Chicago and focuses on the future of agentic marketing. If you don\u2019t know, agentic marketing uses gen AI agents to <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.forbes.com\/councils\/forbescommunicationscouncil\/2024\/11\/12\/agentic-marketing-the-next-marketing-revolution\/\">adapt and respond to customer needs in real time<\/a>. Pretty cool.<\/p>\n<p>Even better: we\u2019ll be there! Swing by booth #44 to chat with the newly-merged Litmus and Validity team. You can even <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/schedule.qualified.com\/Brf1tNC\">schedule an on-site chat in advance<\/a>.<\/p>\n<p>We have a great group going from account management, sales, and marketing. Read on to learn what they\u2019re looking forward to most about this year\u2019s event.<\/p>\n<h2>Salesforce Marketing Cloud love<\/h2>\n<p>Litmus and Validity are both huge fans of Salesforce\u2014and our customers are, too. In fact, <a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/solutions\/esp\/salesforce-marketing-cloud\">Litmus has an integration with SFMC<\/a> that our customers rave about. But is anyone as big of a fan as Jackson Yager? \ud83e\udd14<\/p>\n<div class=\"quote my-5 col-12 blue-quote\">\n<div class=\"row d-flex align-items-center\">\n<p>\u201c<em>I\u2019m most looking forward to learning from our customers all of the great ways in which they\u2019re leveraging SFMC + Validity to accomplish their big marketing goals for the year and to learning a few tips and tricks that we may be able to share with other SFMC users!<\/em>\u201c<\/p>\n<div class=\"col-12 col-lg-3 text-center\"> <picture decoding=\"async\" class=\"mt-3 mt-lg-0\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/jackson-yager-linkedin.jpeg.webp\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Jackson Yager\" width=\"125\" height=\"125\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/jackson-yager-linkedin.jpeg\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/jackson-yager-linkedin.jpeg\" alt=\"Jackson Yager\" width=\"125\" height=\"125\"\/><\/source><\/picture>\n<p><strong>Jackson Yager<\/strong> <br \/><span class=\"quote-title\">Senior Account Executive<\/span><\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/jackson-yager-mba-5723a685\/\"><i class=\"fa-brands fa-linkedin\"\/><\/a> <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"container pt-3 pb-5 px-1\">\n<div class=\"row blog-cta-green rounded-5 p-4\">\n<div class=\"mx-auto col-12\">\n<div class=\"row d-flex align-items-center\">\n<div class=\"col-lg-6 col-12\">\n<p class=\"bold fs-4\">Seamlessly connect with Salesforce Marketing Cloud<\/p>\n<p>Elevate your email ROI with Litmus and Salesforce Marketing Cloud. Achieve better insights, testing, and collaboration.<\/p>\n<p> <button class=\"button-blue arrow\"><a rel=\"noopener\" href=\"https:\/\/www.litmus.com\/solutions\/esp\/salesforce-marketing-cloud\" class=\"text-white text-decoration-none\">Connect Salesforce<\/a><\/button> <\/div>\n<div class=\"col-6 d-none d-lg-block\"> <img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" width=\"210\" height=\"180\" alt=\"\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/07\/blog-cta-email-guardian-07292024.svg\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/07\/blog-cta-email-guardian-07292024.svg\" width=\"210\" height=\"180\" alt=\"\"\/> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<h2>Litmus and Validity together<\/h2>\n<p>Validity acquired Litmus in April 2025. Exactly two months after the acquisition, we\u2019ll be at Salesforce Connections together! Come check out our united booth vibes and chat with our team members. They can\u2019t wait to hear how you use one or many of the Validity products\u2014including ones you\u2019re interested in learning more about.<\/p>\n<div class=\"quote my-5 col-12 blue-quote\">\n<div class=\"row d-flex align-items-center\">\n<p>\u201c<em>I\u2019m looking forward to talking with current and past Litmus customers to better understand how they are using the products in their workflow and how it benefits their teams.<\/em>\u201c<\/p>\n<div class=\"col-12 col-lg-3 text-center\"> <picture decoding=\"async\" class=\"mt-3 mt-lg-0\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/brady-edwards-linkedin.jpeg.webp\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Brady Edwards\" width=\"125\" height=\"125\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/brady-edwards-linkedin.jpeg\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/brady-edwards-linkedin.jpeg\" alt=\"Brady Edwards\" width=\"125\" height=\"125\"\/><\/source><\/picture>\n<p><strong>Brady Edwards<\/strong> <br \/><span class=\"quote-title\">Senior Account Manager<\/span><\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/baedwards5\/\"><i class=\"fa-brands fa-linkedin\"\/><\/a> <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"quote my-5 col-12 blue-quote\">\n<div class=\"row d-flex align-items-center\">\n<p>\u201c<em>I\u2019m really looking forward to meeting more of the people that I\u2019ve been working with over the past year face to face. I can\u2019t wait to talk with everyone about the exciting news of Litmus\u2019 recent acquisition and discuss how we now offer an awesome end to end solution that will help them with their work every day.<\/em>\u201c<\/p>\n<div class=\"col-12 col-lg-3 text-center\"> <picture decoding=\"async\" class=\"mt-3 mt-lg-0\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/Samuel-micinilio-linkedin.jpeg.webp\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Sam Micinilio\" width=\"125\" height=\"125\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/Samuel-micinilio-linkedin.jpeg\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/Samuel-micinilio-linkedin.jpeg\" alt=\"Sam Micinilio\" width=\"125\" height=\"125\"\/><\/source><\/picture>\n<p><strong>Sam Micinilio<\/strong> <br \/><span class=\"quote-title\">Account Executive<\/span><\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/samuel-micinilio\/\"><i class=\"fa-brands fa-linkedin\"\/><\/a> <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<h2>A speaking session with one of our customers<\/h2>\n<p>Guy Hanson, co-host of the <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/senderscore.org\/podcasts\/email-after-hours\/\">Email After Hours podcast<\/a> and <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.stateofemaillive.com\/\">State of Email webinar series<\/a>, is speaking with one of our long-time customers. We can\u2019t wait for you to hear how Lisa Wester from Copeland uses multiple Validity products every day\u2014especially when they migrated from Oracle Eloqua to Salesforce Marketing Cloud.<\/p>\n<p>The session called <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/reg.salesforce.com\/flow\/plus\/cnx25\/sessioncatalog\/page\/catalog\/?search=litmus\">\u201cHow to connect your email workflow for full-funnel success\u201d<\/a> is on June 11 at 2PM CT.<\/p>\n<div class=\"quote my-5 col-12 blue-quote\">\n<div class=\"row d-flex align-items-center\">\n<p>\u201c<em>I\u2019m most looking forward to being at Connections to chat with attendees about how the Litmus and Validity platforms work together to support marketers at every stage of the email workflow. I\u2019m also excited that one of our amazing customers will be joining my colleague, Guy Hanson, on stage to share their success story firsthand!<\/em>\u201c<\/p>\n<div class=\"col-12 col-lg-3 text-center\"> <picture decoding=\"async\" class=\"mt-3 mt-lg-0\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/05\/Riley-Dambaugh-2.png.webp\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Riley Dambaugh\" width=\"125\" height=\"125\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/05\/Riley-Dambaugh-2.png\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/05\/Riley-Dambaugh-2.png\" alt=\"Riley Dambaugh\" width=\"125\" height=\"125\"\/><\/source><\/picture>\n<p><strong>Riley Dambaugh<\/strong> <br \/><span class=\"quote-title\">Marketing Specialist<\/span><\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/riley-dambaugh-150657219\/\"><i class=\"fa-brands fa-linkedin\"\/><\/a> <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<p><\/p>\n<div class=\"quote my-5 col-12 blue-quote\">\n<div class=\"row d-flex align-items-center\">\n<p>\u201c<em>I definitely can\u2019t wait to share the stage with Lisa Wester from Copeland as we learn all about how she uses our solutions to connect her email workflow for full-funnel success. But I also can\u2019t wait for the event as a whole \u2013 Connections is such a great opportunity to meet with marketers who are at the very top of their games, and learn from them.<\/em>\u201c<\/p>\n<div class=\"col-12 col-lg-3 text-center\"> <picture decoding=\"async\" class=\"mt-3 mt-lg-0\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/guy-hanson-linkedin.jpeg.webp\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Guy Hanson\" width=\"125\" height=\"125\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/guy-hanson-linkedin.jpeg\"\/><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2025\/05\/guy-hanson-linkedin.jpeg\" alt=\"Guy Hanson\" width=\"125\" height=\"125\"\/><\/source><\/picture>\n<p><strong>Guy Hanson<\/strong> <br \/><span class=\"quote-title\">VP of Customer Engagement<\/span><\/p>\n<p> <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/www.linkedin.com\/in\/guyhanson\/\"><i class=\"fa-brands fa-linkedin\"\/><\/a> <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<p>We can\u2019t wait to learn from experts at companies of all sizes, especially Bozoma Saint John. Her <a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/reg.salesforce.com\/flow\/plus\/cnx25\/sessioncatalog\/page\/catalog?search.sessiontype=sessionType_keynote\">keynote session<\/a> on building brands with authenticity and AI is going to be so good.<\/p>\n<p>But most importantly\u2014as the conference name so aptly suggests\u2014we\u2019re looking forward to <em>connecting<\/em> with our marketing peers.<\/p>\n<p>The real highlight for us is chatting with our customers, particularly those who are as passionate about email as we are. #emailgeeks<\/p>\n<p>Will you be at Salesforce Connections? Stop by booth #44 to say hello and grab everyone\u2019s favorite: a Litmoose plushie.<\/p>\n<p>You can also<a rel=\"noopener\" target=\"_blank\" href=\"https:\/\/schedule.qualified.com\/Brf1tNC\"> book time with us<\/a> to learn how Litmus and other Validity products work with Salesforce Marketing Cloud. Or if you just want to chat about email marketing, we\u2019re all for that, too. \ud83d\udc8c<\/p>\n<div>\n<div class=\"single-post-contributor\"> <a href=\"https:\/\/www.litmus.com\/contributors\/lindsey-hiner\"><picture class=\"contributor-avatar\"><source type=\"image\/webp\" data-lazy-srcset=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/Lindsey-WordPress-Headshot-150x150.png.webp\"\/><img decoding=\"async\" src=\"data:image\/svg+xml,%3Csvg%20xmlns=\" http:=\"\" alt=\"Lindsey Hiner\" data-lazy-src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/Lindsey-WordPress-Headshot-150x150.png\"\/><img decoding=\"async\" src=\"https:\/\/www.litmus.com\/wp-content\/uploads\/2024\/10\/Lindsey-WordPress-Headshot-150x150.png\" alt=\"Lindsey Hiner\"\/>\n<\/picture>\n<\/a>  <\/div>\n<p class=\"mt-3\">Lindsey is a Sr. Content Marketing Manager at Litmus.<\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Salesforce Connections (CNX25) is almost here. This year\u2019s event is June 11-12 in Chicago and focuses on the future of agentic marketing. If you don\u2019t know, agentic marketing uses gen AI agents to adapt and respond to customer needs in real time. Pretty cool. Even better: we\u2019ll be there! Swing by booth #44 to chat [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":244423,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[98],"tags":[13571,52071],"dealstore":[],"offerexpiration":[],"class_list":["post-244422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-connections","tag-salesforce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What We\u2019re Looking Forward to at Salesforce Connections - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=244422\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What We\u2019re Looking Forward to at Salesforce Connections - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Salesforce Connections (CNX25) is almost here. This year\u2019s event is June 11-12 in Chicago and focuses on the future of agentic marketing. If you don\u2019t know, agentic marketing uses gen AI agents to adapt and respond to customer needs in real time. Pretty cool. Even better: we\u2019ll be there! 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