{"id":240983,"date":"2025-05-14T07:00:33","date_gmt":"2025-05-14T07:00:33","guid":{"rendered":"https:\/\/peraltafinancing.com\/business\/internet-business\/storytelling-matrix-for-enterprise-sales\/"},"modified":"2025-05-14T07:00:33","modified_gmt":"2025-05-14T07:00:33","slug":"storytelling-matrix-for-enterprise-sales","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=240983","title":{"rendered":"Storytelling Matrix for Enterprise Sales"},"content":{"rendered":"<p> <br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/substackcdn.com\/image\/fetch\/f_auto,q_auto:good,fl_progressive:steep\/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef163980-f3ba-46ba-a142-40d2b835e715_1584x1448.png\" \/><\/p>\n<div dir=\"auto\">\n<p>As a business executive, I\u2019ve sold complex tech to large enterprises for a decade. <\/p>\n<p>If I had to define what that implies, selling is about finding the proper angle that aligns the commercial use case on the client side with the internal product roadmap on the company\u2019s side. <\/p>\n<p>That\u2019s even more true for the enterprise business, where projects become quite c\u2026<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>As a business executive, I\u2019ve sold complex tech to large enterprises for a decade. If I had to define what that implies, selling is about finding the proper angle that aligns the commercial use case on the client side with the internal product roadmap on the company\u2019s side. That\u2019s even more true for the enterprise [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":240984,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95],"tags":[13413,5546,1329,12636],"dealstore":[],"offerexpiration":[],"class_list":["post-240983","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-business","tag-enterprise","tag-matrix","tag-sales","tag-storytelling"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Storytelling Matrix for Enterprise Sales - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=240983\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Storytelling Matrix for Enterprise Sales - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"As a business executive, I\u2019ve sold complex tech to large enterprises for a decade. If I had to define what that implies, selling is about finding the proper angle that aligns the commercial use case on the client side with the internal product roadmap on the company\u2019s side. That\u2019s even more true for the enterprise [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=240983\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-14T07:00:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fef163980-f3ba-46ba-a142-40d2b.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=240983#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=240983\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"Storytelling Matrix for Enterprise Sales\",\"datePublished\":\"2025-05-14T07:00:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=240983\"},\"wordCount\":71,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=240983#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/https3A2F2Fsubstack-post-media.s3.amazonaws.com2Fpublic2Fimages2Fef163980-f3ba-46ba-a142-40d2b.jpeg\",\"keywords\":[\"Enterprise\",\"Matrix\",\"Sales\",\"Storytelling\"],\"articleSection\":[\"Internet Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=240983#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=240983\",\"url\":\"https:\/\/fivemor.com\/?p=240983\",\"name\":\"Storytelling Matrix for Enterprise Sales - 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