{"id":231503,"date":"2025-05-08T21:38:20","date_gmt":"2025-05-08T21:38:20","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/400m-snapchat-monthly-active-users-are-on-snap-map\/"},"modified":"2025-05-08T21:38:20","modified_gmt":"2025-05-08T21:38:20","slug":"400m-snapchat-monthly-active-users-are-on-snap-map","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=231503","title":{"rendered":"400M+ Snapchat Monthly Active Users Are on Snap Map"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>More than 400 million <a href=\"https:\/\/www.adweek.com\/convergent-tv\/snapchat-new-ad-campaign-and-music-series\/\" data-type=\"link\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/snapchat-new-ad-campaign-and-music-series\/\" target=\"_blank\" rel=\"noreferrer noopener\">Snapchat<\/a> users are using the application\u2019s <a href=\"https:\/\/www.adweek.com\/social-marketing\/snapchat-begins-testing-2-new-ad-placements\/\" data-type=\"link\" data-id=\"https:\/\/www.adweek.com\/social-marketing\/snapchat-begins-testing-2-new-ad-placements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Snap Map<\/a> feature, according to the social media platform.<\/p>\n<p>Snap Map displays a real-time map of a user\u2019s location, provided that they opt in into the feature, allowing other users to see where they are and what\u2019s happening around them.\u00a0\u00a0<\/p>\n<p>\u201cOur Map is about more than getting directions from point A to point B; it enables Snapchatters to stay connected, in real time, to their physical world,\u201d Snapchat said.\u00a0<\/p>\n<p>This high usage has naturally attracted brands to the feature, with Snapchat launching <a href=\"https:\/\/www.adweek.com\/social-marketing\/snapchat-begins-testing-2-new-ad-placements\/\" data-type=\"link\" data-id=\"https:\/\/www.adweek.com\/social-marketing\/snapchat-begins-testing-2-new-ad-placements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Promoted Places<\/a>, which businesses can use to show people their locations or what is happening, as the company says, during \u201cmoments that matter.\u201d<\/p>\n<p>Promoted Places highlights sponsored places of interest on Snap Map, letting advertisers reach incremental customers, gain visibility, and engage with users locally.<\/p>\n<p>Snap said marking locations as \u201cTop Picks\u201d results in a typical visitation lift of 17.6% for frequent Snapchat users compared with places lacking that designation.<\/p>\n<p><a href=\"https:\/\/www.adweek.com\/creativity\/mcdonalds-channels-godzilla-movies-to-plug-its-nostalgic-collectible-cups\/\" target=\"_blank\">McDonald\u2019s<\/a> and <a href=\"https:\/\/www.adweek.com\/brand-marketing\/taco-bell-cmo-taylor-montgomery-gen-z-retirement-community-late-night\/\" target=\"_blank\">Taco Bell<\/a> are among brands that have already taken advantage of the Promoted Places option on Snap Map.<\/p>\n<p>During <a href=\"https:\/\/www.adweek.com\/convergent-tv\/snapchat-new-ad-campaign-and-music-series\/\" target=\"_blank\" rel=\"noreferrer noopener\">its NewFronts presentation<\/a> Wednesday, Snapchat revealed a new brand campaign and ways for advertisers to connect with users better.<\/p>\n<p>It\u2019s launching a \u201cSay It in a Snap\u201d brand campaign to highlight spontaneous moments that can be shared inside Snapchat and come to life in specific cities through-out-of-home billboards.<\/p>\n<p>Also mentioned at NewFronts was a new performance series hosted at Snapchat\u2019s studio in Santa Monica, Calif., launching under the Under the Ghost title\u2014a playful reference to its white logo.\u00a0<\/p>\n<p>Musicians can engage directly with fans, and brands can sponsor the shows through full-funnel media packages, including Sponsored Snaps, creator content, Total Takeover placements, and more.<\/p>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>More than 400 million Snapchat users are using the application\u2019s Snap Map feature, according to the social media platform. Snap Map displays a real-time map of a user\u2019s location, provided that they opt in into the feature, allowing other users to see where they are and what\u2019s happening around them.\u00a0\u00a0 \u201cOur Map is about more [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":231504,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[18221,3184,2874,4757,10909,2373,27851,67165,8374,11344],"dealstore":[],"offerexpiration":[],"class_list":["post-231503","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-400m","tag-active","tag-map","tag-monthly","tag-platforms","tag-snap","tag-snapchat","tag-social-commerce","tag-social-media","tag-users"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>400M+ Snapchat Monthly Active Users Are on Snap Map - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=231503\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"400M+ Snapchat Monthly Active Users Are on Snap Map - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"More than 400 million Snapchat users are using the application\u2019s Snap Map feature, according to the social media platform. Snap Map displays a real-time map of a user\u2019s location, provided that they opt in into the feature, allowing other users to see where they are and what\u2019s happening around them.\u00a0\u00a0 \u201cOur Map is about more [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=231503\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-08T21:38:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/Snap-Map-Snapchat.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"315\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=231503#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=231503\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"400M+ Snapchat Monthly Active Users Are on Snap Map\",\"datePublished\":\"2025-05-08T21:38:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=231503\"},\"wordCount\":303,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=231503#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/Snap-Map-Snapchat.jpg\",\"keywords\":[\"400m\",\"Active\",\"Map\",\"Monthly\",\"Platforms\",\"Snap\",\"Snapchat\",\"Social Commerce\",\"social media\",\"Users\"],\"articleSection\":[\"Advertising\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=231503#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=231503\",\"url\":\"https:\/\/fivemor.com\/?p=231503\",\"name\":\"400M+ Snapchat Monthly Active Users Are on Snap Map - 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