{"id":221445,"date":"2025-05-03T19:55:03","date_gmt":"2025-05-03T19:55:03","guid":{"rendered":"https:\/\/peraltafinancing.com\/airline\/marriott-acquires-lifestyle-hotel-brand-citizenm-flyertalk\/"},"modified":"2025-05-03T19:55:03","modified_gmt":"2025-05-03T19:55:03","slug":"marriott-acquires-lifestyle-hotel-brand-citizenm-flyertalk","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=221445","title":{"rendered":"Marriott Acquires Lifestyle Hotel Brand citizenM \u2013 FlyerTalk"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"img-container wp-caption thumbnail-area\" data-imgid=\"77466\" data-caption=\"\">\n\t\t\t\t\t<i class=\"fas fa-expand-alt\"\/><br \/>\n\t\t\t\t\t<img width=\"620\" height=\"436\" src=\"https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1-1024x720.jpg\" class=\"skip-lazy post-thumbnail wp-image-77465 wp-post-image\" alt=\"\" data-imgid=\"77466\" decoding=\"async\" fetchpriority=\"high\" srcset=\"https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1-1024x720.jpg 1024w, https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1-300x211.jpg 300w, https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1-768x540.jpg 768w, https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1-1536x1081.jpg 1536w, https:\/\/www.flyertalk.com\/wp-content\/uploads\/2025\/05\/Seattle-Pioneer-Square-CitizenM_SPS-187-2560x1440-1.jpg 2047w\" sizes=\"(max-width: 620px) 100vw, 620px\"\/>\n\t\t\t\t<\/div>\n<p>\n\t\t\t\tMarriott will add over 8,500 rooms at 36 hotels to their portfolio with the purchase of citizenM.\t\t\t\t<\/p>\n<p>\n\t\t\t\tLoyal Marriott travelers looking for a unique place to stay will soon have an additional choice of 36 hotels around the world.\t\t\t\t<\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/news.marriott.com\/news\/2025\/04\/28\/marriott-international-to-acquire-the-citizenm-brand\" target=\"_blank\" rel=\"noopener\">Marriott announced the purchase of citizenM<\/a>, a lifestyle brand catering to the select service segment consisting of hotels in over 20 global cities.<\/p>\n<p>\u00a0<\/p>\n<h2><strong>citizenM Blends Tech, Art, and Design for Lifestyle Travelers<\/strong><\/h2>\n<p>Under the agreement, Marriott will pay $355 million for the brand and intellectual property. After closing, citizenM will be part of the Marriott system, which will include Marriott Bonvoy. Transaction closing is subject to conditions, including U.S. regulator approval.<\/p>\n<p>\u00a0<\/p>\n<p>The acquisition will add around 8,500 rooms to the Marriott footprint in cities including New York, Paris, London, and Rome. Opened in 2008, Marriott describes the citizenM brand as one that \u201ccaters to a growing demographic of value-conscious travelers looking for technology-driven accommodations with features like smart in-room design, indoor and outdoor common spaces featuring immersive artwork and local artifacts, comfortably appointed living rooms that serve as collaborative workspaces, creative meeting rooms, grab-and-go food and beverage options, and lively rooftop decks.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>In addition to the current 36 properties, three more are under development which will add 600 rooms to the brand. The new hotels are expected to open by mid-2026, with the option of additional properties opening based on the success of the brand.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cWe are thrilled to add citizenM as a unique, differentiated offering to our select-service brand portfolio as we continue to strengthen Marriott\u2019s foothold in this valuable market segment around the world,\u201d Anthony Capuano, president and CEO of Marriott International, said in a press release. \u201cMarriott has a proven track record of growing acquired brands significantly by leveraging our global development ecosystem, the benefits of our industry-leading affiliation cost structure, and the power of our award-winning Marriott Bonvoy loyalty platform.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>If the transaction is able to close by the end of the year, Marriott says their full year net rooms growth in 2025 will be around 5%.<\/p>\n<p>\u00a0<\/p>\n<p><em>Share your thoughts around the Marriott purchase of citizenM on the <a href=\"https:\/\/www.flyertalk.com\/forum\/marriott-marriott-bonvoy\/2193188-breaking-marriott-acquire-citizenm.html\">FlyerTalk forums<\/a>.<\/em><\/p>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Marriott will add over 8,500 rooms at 36 hotels to their portfolio with the purchase of citizenM. Loyal Marriott travelers looking for a unique place to stay will soon have an additional choice of 36 hotels around the world. \u00a0 Marriott announced the purchase of citizenM, a lifestyle brand catering to the select service segment [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":221446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12028],"tags":[11354,11310,374,56394,15489,3426,20511,3030,13264,3006,861,34295,35235,83055,18833,3959,15397,542],"dealstore":[],"offerexpiration":[],"class_list":["post-221445","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airline","tag-acquires","tag-acquisition","tag-brand","tag-citizenm","tag-flyertalk","tag-growth","tag-hospitality","tag-hotel","tag-hotels","tag-international","tag-lifestyle","tag-marriott","tag-marriott-bonvoy","tag-marriott-international","tag-merger","tag-purchase","tag-rooms","tag-travel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marriott Acquires Lifestyle Hotel Brand citizenM \u2013 FlyerTalk - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=221445\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marriott Acquires Lifestyle Hotel Brand citizenM \u2013 FlyerTalk - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Marriott will add over 8,500 rooms at 36 hotels to their portfolio with the purchase of citizenM. 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