{"id":220514,"date":"2025-05-03T08:49:05","date_gmt":"2025-05-03T08:49:05","guid":{"rendered":"https:\/\/peraltafinancing.com\/recipes\/category-a-b\/beer\/if-you-cant-beat-em-buy-em-platform-brewing-is-sold\/"},"modified":"2025-05-03T08:49:05","modified_gmt":"2025-05-03T08:49:05","slug":"if-you-cant-beat-em-buy-em-platform-brewing-is-sold","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=220514","title":{"rendered":"If you can’t beat ’em, buy ’em. Platform Brewing is sold"},"content":{"rendered":"


\n<\/p>\n

\n
\nSorry for the delay in blogs, I have been taking a road trip out West seeing Yellowstone, and drinking some epic beers, if you check our facebook page you will see some of the beers.
\n<\/p>\n\n\n\n\n
<\/a><\/td>\n<\/tr>\n
Some of Platforms beer<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
\nIn a sad turn of events, Ohio\u2019s Platform Brewing<\/a> has been purchased by Anheuser-Busch InBev. So for anyone counting at home that means since the infamous 2010 purchase of Goose Island<\/a>, A-B or \u201c<\/a>Brewers Collective<\/a>\u201d has also acquired: Elysian<\/a>, <\/a>10 Barrel<\/a>, <\/a>Golden Road<\/a>, <\/a>Four Peaks<\/a>,<\/a> Blue Point<\/a>, <\/a>Breckenridge<\/a>, <\/a>Karbach<\/a>, <\/a>Veza Sur<\/a>, <\/a>Virtue Cider<\/a>, <\/a>Wicked Weed<\/a>, and Devil\u2019s Backbone<\/a>. <\/a>I guess their new model is if you can\u2019t beat \u2018em, buy \u2018em. Personally I am torn with all of these mergers. The free market capitalist in me says let these buyouts happen, then the socialist side of me says these bullies are just picking on the little guys. If A-B ever showed up at Myces Brothers\u2019 Brewing with a blank check, there would be a massive brawl to see which Myces can cash the check first. Who can fault these breweries for taking generational wealth when the opportunity arise?\u00a0<\/div>\n
\n
When the\u00a0buyout of Goose Island<\/a>\u00a0happened it sent shockwaves throughout the craft beer community. Goose Island was a craft beer pioneer, and they were one of the first craft breweries to \u201cgo corporate<\/a>.\u201d (skip ahead to the 3 minute mark to watch an epic promo by the Rock) In 2011 craft beer had a market share of 5%<\/a>\u00a0and this year it is\u00a0up to 13%<\/a>, these purchases are not inhibiting the growth of the craft beer industry, one could argue they are helping the growth. As the saying goes, \u201cAny publicity is good publicity.\u201d<\/p>\n

Now these mergers are happening much more frequently as I have discussed in the recap of the top 50 Craft Breweries<\/a>. In reality, these mergers don’t usually change the beer from a consumers perspective. The multinational-conglomerates realize that if something isn\u2019t broken to not fix it, they just use their leverage to increase production and distribution. A Goose Island Honker\u2019s Ale tastes just as good in 2019 as it did in 2010, the only difference is more of your dollar goes to the shareholders and not the good guys. <\/p>\n

Another thing I have noticed with these mergers is how they announce them, A-B puts out a press release announcing it to the world, while the brewery getting purchased tends to keep the news of their buyout quiet.\u00a0 Go to any of the hyperlinks in the aforementioned breweries, it is very difficult to find any mention of A-B. Again, A-B isn\u2019t stupid they realize the craft beer world is very territorial and the moment a sale is confirmed there is an immediate social media backlash.<\/p>\n

Enough with that tangent, let\u2019s get to Platform. They opened in 2014, and by 2017 they expanded from 6,500 beer barrels to 20,000, making them the fastest growing regional brewery in the country. Platform has multiple tasting rooms, a brewhouse, and is in the process of opening a sour beer only facility (You damn right!). Had I not filled my car with 30 cases of Yuengling during my epic road trip<\/a> I would have brought home some Platform, but I still stand by my Yuengling decision.<\/p>\n

This isn\u2019t the first and it won\u2019t be the last craft beer sold to a multinational-conglomerate, all you can do is keep reading this blog and KCHopTalk<\/a> while simultaneously looking for the craft beer logo<\/a> on your beer.<\/p>\n<\/div>\n\n\n\n\n
<\/a><\/td>\n<\/tr>\n
The Certified Craft Beer Logo<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

Sorry for the delay in blogs, I have been taking a road trip out West seeing Yellowstone, and drinking some epic beers, if you check our facebook page you will see some of the beers. Some of Platforms beer In a sad turn of events, Ohio\u2019s Platform Brewing has been purchased by Anheuser-Busch InBev. So […]<\/p>\n","protected":false},"author":1,"featured_media":220515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137],"tags":[5868,13220,3408,970,1170],"dealstore":[],"offerexpiration":[],"class_list":["post-220514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beer","tag-beat","tag-brewing","tag-buy","tag-platform","tag-sold"],"yoast_head":"\nIf you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=220514\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"If you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Sorry for the delay in blogs, I have been taking a road trip out West seeing Yellowstone, and drinking some epic beers, if you check our facebook page you will see some of the beers. Some of Platforms beer In a sad turn of events, Ohio\u2019s Platform Brewing has been purchased by Anheuser-Busch InBev. So […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fivemor.com\/?p=220514\" \/>\n<meta property=\"og:site_name\" content=\"Som2ny Network\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-03T08:49:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"290\" \/>\n\t<meta property=\"og:image:height\" content=\"152\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/fivemor.com\/?p=220514#article\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\"},\"headline\":\"If you can’t beat ’em, buy ’em. Platform Brewing is sold\",\"datePublished\":\"2025-05-03T08:49:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514\"},\"wordCount\":596,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg\",\"keywords\":[\"Beat\",\"Brewing\",\"BUY\",\"Platform\",\"sold\"],\"articleSection\":[\"Beer\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/fivemor.com\/?p=220514#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fivemor.com\/?p=220514\",\"url\":\"https:\/\/fivemor.com\/?p=220514\",\"name\":\"If you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network\",\"isPartOf\":{\"@id\":\"https:\/\/fivemor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg\",\"datePublished\":\"2025-05-03T08:49:05+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/fivemor.com\/?p=220514#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fivemor.com\/?p=220514\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/?p=220514#primaryimage\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg\",\"width\":290,\"height\":152},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fivemor.com\/?p=220514#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/fivemor.com\/?bp_activities=1\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"If you can’t beat ’em, buy ’em. Platform Brewing is sold\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fivemor.com\/#website\",\"url\":\"https:\/\/fivemor.com\/\",\"name\":\"Som2ny Network\",\"description\":\"Daily Deals\",\"publisher\":{\"@id\":\"https:\/\/fivemor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fivemor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fivemor.com\/#organization\",\"name\":\"Som2ny Network\",\"url\":\"https:\/\/fivemor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"contentUrl\":\"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png\",\"width\":300,\"height\":86,\"caption\":\"Som2ny Network\"},\"image\":{\"@id\":\"https:\/\/fivemor.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fivemor.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/fivemor.com\"],\"url\":\"https:\/\/fivemor.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"If you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fivemor.com\/?p=220514","og_locale":"en_US","og_type":"article","og_title":"If you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network","og_description":"Sorry for the delay in blogs, I have been taking a road trip out West seeing Yellowstone, and drinking some epic beers, if you check our facebook page you will see some of the beers. Some of Platforms beer In a sad turn of events, Ohio\u2019s Platform Brewing has been purchased by Anheuser-Busch InBev. So […]","og_url":"https:\/\/fivemor.com\/?p=220514","og_site_name":"Som2ny Network","article_published_time":"2025-05-03T08:49:05+00:00","og_image":[{"width":290,"height":152,"url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fivemor.com\/?p=220514#article","isPartOf":{"@id":"https:\/\/fivemor.com\/?p=220514"},"author":{"name":"admin","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371"},"headline":"If you can’t beat ’em, buy ’em. Platform Brewing is sold","datePublished":"2025-05-03T08:49:05+00:00","mainEntityOfPage":{"@id":"https:\/\/fivemor.com\/?p=220514"},"wordCount":596,"commentCount":0,"publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"image":{"@id":"https:\/\/fivemor.com\/?p=220514#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg","keywords":["Beat","Brewing","BUY","Platform","sold"],"articleSection":["Beer"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/fivemor.com\/?p=220514#respond"]}]},{"@type":"WebPage","@id":"https:\/\/fivemor.com\/?p=220514","url":"https:\/\/fivemor.com\/?p=220514","name":"If you can't beat 'em, buy 'em. Platform Brewing is sold - Som2ny Network","isPartOf":{"@id":"https:\/\/fivemor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fivemor.com\/?p=220514#primaryimage"},"image":{"@id":"https:\/\/fivemor.com\/?p=220514#primaryimage"},"thumbnailUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg","datePublished":"2025-05-03T08:49:05+00:00","breadcrumb":{"@id":"https:\/\/fivemor.com\/?p=220514#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fivemor.com\/?p=220514"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/?p=220514#primaryimage","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2025\/05\/download.jpg","width":290,"height":152},{"@type":"BreadcrumbList","@id":"https:\/\/fivemor.com\/?p=220514#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/fivemor.com\/?bp_activities=1"},{"@type":"ListItem","position":2,"name":"If you can’t beat ’em, buy ’em. Platform Brewing is sold"}]},{"@type":"WebSite","@id":"https:\/\/fivemor.com\/#website","url":"https:\/\/fivemor.com\/","name":"Som2ny Network","description":"Daily Deals","publisher":{"@id":"https:\/\/fivemor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fivemor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fivemor.com\/#organization","name":"Som2ny Network","url":"https:\/\/fivemor.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/","url":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","contentUrl":"https:\/\/fivemor.com\/wp-content\/uploads\/2026\/07\/4a0953c4-logo-300x86-1.png","width":300,"height":86,"caption":"Som2ny Network"},"image":{"@id":"https:\/\/fivemor.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/fivemor.com\/#\/schema\/person\/b85e3c3dc0e1daea076524dc8810c371","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fivemor.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/729ae85bf62b9917e93538db2f2688ca?s=96&r=g&default=https%3A%2F%2Ffivemor.com%2Fwp-content%2Fplugins%2Fbuddypress-first-letter-avatar%2Fimages%2Fdefault%2F96%2Flatin_a.png","caption":"admin"},"sameAs":["https:\/\/fivemor.com"],"url":"https:\/\/fivemor.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/220514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=220514"}],"version-history":[{"count":0,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/posts\/220514\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=\/wp\/v2\/media\/220515"}],"wp:attachment":[{"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=220514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=220514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=220514"},{"taxonomy":"dealstore","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fdealstore&post=220514"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fivemor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fofferexpiration&post=220514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}