{"id":219193,"date":"2025-05-02T16:46:16","date_gmt":"2025-05-02T16:46:16","guid":{"rendered":"https:\/\/peraltafinancing.com\/advertising\/the-oil-change-coupon-an-auto-shops-best-ads-tool\/"},"modified":"2025-05-02T16:46:16","modified_gmt":"2025-05-02T16:46:16","slug":"the-oil-change-coupon-an-auto-shops-best-ads-tool","status":"publish","type":"post","link":"https:\/\/fivemor.com\/?p=219193","title":{"rendered":"The Oil Change Coupon: An Auto Shop\u2019s Best Ads Tool"},"content":{"rendered":"


\n<\/p>\n

\n

Simple, classic, effective \u2013 the oil change coupon is a slick way into your customer\u2019s heart! Oil change coupons can be used in all kinds of coupon advertising \u2013 paid social media ads, direct mail postcards, and grocery store receipts. It targets all kinds of car owners, driving new business and encouraging customers to come back time and time again. Find out why the oil change coupon is so powerful for your auto repair shop and how to create a coupon offer that is profitable for your business.<\/p>\n

3 Reasons Oil Change Coupons Are So Effective<\/h2>\n
    \n
  1. Familiarity<\/strong> \u2013 Car owners are familiar with what an oil change is and how often they need it done. Comparatively, someone with a coupon for a timing belt would have to Google \u201cwhat is a timing belt\u201d to understand what it is and when they might need it replaced.<\/li>\n
  2. Frequency<\/strong> \u2013 Oil changes need to be done multiple times a year. There is a good chance that the majority of prospects, no matter when you send your coupon out, could use an oil change in the next month or two.<\/li>\n
  3. Flexibility<\/strong> \u2013 There are a variety of ways to run an oil change coupon. Dollars off, flat price, combined with other services. Changing the offer on the coupon discount for an oil change is easy. This provides much-needed flexibility to not only attract customers (new and returning alike) but, just as importantly, ensures that you still make a profit for each coupon redeemed.<\/li>\n<\/ol>\n

    How to Calculate Coupon Profitability<\/h2>\n

    There is a misconception that all oil change coupons are loss leaders<\/a>. While some businesses may intentionally take that approach, your auto repair shop can absolutely make a profit using oil change coupons.<\/p>\n

    A regularly priced $40 oil change with a 35% margin equals $14 in profit for your auto repair shop on each oil change. After giving each customer a discount of $5, your business makes a $9 profit.<\/p>\n

    If your coupon brings in 1,200 new customers a year, this results in $10,800 dollars in revenue from your advertising campaign. Subtract what you spent on the advertising program, and you\u2019ve calculated your profits!<\/p>\n

    \"Oil\"Oil<\/p>\n

    Keep in mind, this is just the revenue from providing the oil change service. Many customers will spend more than the initial $40. If you find this is the case, you can use the average ticket price at the beginning of the formula to calculate your profitability. Additionally, others will come back throughout the year and spend hundreds of more dollars in repairs. All of that business can be directly traced back to your exciting, enticing, profitable oil change coupon.<\/p>\n

    Ready to put your coupon in the hands of local shoppers? Contact us today to speak with an IndoorMedia Consultant.<\/a><\/h5>\n

    Best Types of Oil Change Coupon Offers<\/h2>\n

    No matter which type of offer you choose, the goal is to make it as easy as possible for your potential customer to use your coupon. Here are a few options to consider when creating your offer.<\/p>\n

    Flat Price<\/h3>\n

    Simply state the final price of the oil change. This makes weighing options easy for prospective customers because they know exactly how much they\u2019re going to pay. When placed beside another auto repair shop coupon, they can directly compare prices to see where they\u2019ll get the better deal.<\/p>\n

    \"oil\"oil<\/p>\n

    Dollars Off<\/h3>\n

    This tactic works well for auto repair shops that have a lot of competition in a small area. When you just need to get new customers in the door, a coupon for $10 or $15 off the total price can be extremely enticing.<\/p>\n

    For example, Turn Too Automotive\u2019s $15 off coupon seems like a greater value that Rapid Lube\u2019s $10 Off coupon, even though the price after the discount could be the exact same.<\/p>\n

    \"coupon-turn-too-automotive\"\"coupon-turn-too-automotive\"<\/p>\n

    \"coupon-rapid-lube\"\"coupon-rapid-lube\"<\/p>\n

    Options for Conventional and Synthetic<\/h3>\n

    Unless you\u2019re a specialty shop, most auto repair shops serve the general population. If this is the case for you, your oil change coupon should accommodate all kinds of oil changes. This makes your auto repair shop accessible to car owners of all kinds, increasing your chances of bringing in new customers.<\/p>\n

    \"coupon-jiffy-lube-oil-change\"\"coupon-jiffy-lube-oil-change\"<\/p>\n

    Combine With Other Services<\/h3>\n

    If you don\u2019t want to discount your oil change past a certain point, consider adding in a free service. For example, Auto Service Center only gives a $3 discount on their oil change service but includes a free tire rotation. Without the free service included, a $3 discount may not be competitive enough to draw in new customers.<\/p>\n

    \"Coupon-auto-service-center\"\"Coupon-auto-service-center\"<\/p>\n

    Create Your Own Amazing Oil Change Coupon<\/h2>\n

    Oil change coupons are proven to drive new sales and increase profits for auto repair shops. Their familiarity, frequency, and flexibility create a \u201cperfect storm\u201d for potential customers \u2013 who doesn\u2019t want to save some money on their next oil change?!<\/p>\n

    Once you\u2019ve identified which type of oil change offer is most profitable for your business, you\u2019ll need to figure out the best way to advertise your auto shop coupons<\/a>.<\/p>\n

    If you want your oil change coupon handed directly to thousands of local shoppers every day, consider grocery store receipt advertising<\/a>. It\u2019s proven, profitable, and easy to get started.<\/p>\n

    Contact us today to speak with your local IndoorMedia consultant about grocery store receipt advertising.<\/strong><\/a><\/h5>\n<\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"

    Simple, classic, effective \u2013 the oil change coupon is a slick way into your customer\u2019s heart! Oil change coupons can be used in all kinds of coupon advertising \u2013 paid social media ads, direct mail postcards, and grocery store receipts. It targets all kinds of car owners, driving new business and encouraging customers to come […]<\/p>\n","protected":false},"author":1,"featured_media":219194,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12023],"tags":[14239,1213,45113,7001,13622,44479,1640,5234,1447],"dealstore":[],"offerexpiration":[],"class_list":["post-219193","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-ads","tag-auto","tag-automotive-advertising","tag-change","tag-coupon","tag-coupon-advertising","tag-oil","tag-shops","tag-tool"],"yoast_head":"\nThe Oil Change Coupon: An Auto Shop\u2019s Best Ads Tool - Som2ny Network<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fivemor.com\/?p=219193\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Oil Change Coupon: An Auto Shop\u2019s Best Ads Tool - Som2ny Network\" \/>\n<meta property=\"og:description\" content=\"Simple, classic, effective \u2013 the oil change coupon is a slick way into your customer\u2019s heart! 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